I spent 10 years learning how to make strangers feel like family Then I brought that skill to @pudgypenguins and it changed everything Here's the story: My family owned properties, hotels, restaurants and entertainment venues across Asia. Growing up, I learned from my dad negotiates in meetings to memorize the names of guests and even details like their dietary restrictions By the time I was managing things myself, I understood something most people in business miss: the small stuff is the big stuff. A birthday call matters more than a pitch deck. True heartfelt intention matters the most 💙 I carried that everywhere. But I had no idea it would end up being the most valuable skill in crypto My bestie @pudgyray got me into buying pudgy penguins nft right when Luca Netz bought the project with $2.5M and gave all of us a reason to believe again It wasn't just about the penguin it was about finding a place that felt like home And I could see it in action as the people in the community were different. They actually cared about each other I started as @pudgymalaysia lead, growing the community from 30 to 300 members in a short time. Not long after, I joined the Pudgy team and eventually stepped into the role of Asia Lead and President @penguasia What followed was the craziest year of my life, managing partnerships with global legacy brands, 100+ meetups across KL, Singapore, Tokyo, Hong Kong, Korea in cafes to big events, all this on a limited marketing budget Among all the partnerships, one that meant a lot to me was with BE@RBRICK Japan’s biggest collectible brands Their first ever collaboration with an NFT project, limited to just 800 pieces, their lowest supply It took six months of showing up, building trust and proving that we’re not just a project but a real brand with real people behind it 🐧 Three years later, I'm still here building belongingness for ones who rep Pudgy in any way I'll be sharing what I've learned about bullding across cultures, closing brand partnerships that wasn’t easy for young IP and why I genuinely think Pudgy Penguins becomes one of the most recognizable IPs in the world I've got a lot to say. This is the start💙