ALT A small girl wearing a rabbit costume and blue coat carries a book as she walks to school. Her mother (head out of shot) wheels her baby brother along in a pushchair. The baby says "Peter Rabbit may be the 'Hero' of the story, but surely the obedient, widowed Mrs Rabbit is a more effective symbol of the oppression inherent within Mister McGregor's regime" The girls looks furious and snaps "Mum!! He's critiquing my world book day costume from a marxist perspective again!"

ALT Title: The Writer's Dog A writer commands his obedient dog to undertake some tricks: Sit! Shake hands! Play dead! Give feedback on my latest draft, and be brutally, honest, unless you hate it, in which case, be diplomatic!

ALT Title: How to gift wrap a book A book, scissors, sellotape and giftwrap on a table. The book has a friendly face and says "1. Roll out your chosen paper and put the book on it." The book continues, saying "2. Take a moment to consider the book as an object." and "3. Ask yourself "Will the intended recipient fully appreciate this book and accord it the respect that it truly deserves?" "4. Correct. They will not. Put the book on your shelf and replace it with a different gift." Socks, chocolate, whatever. Repeat steps 1-4 for any other books

ALT Two figures sit on benches beside a lake. They are both reading books. One figure is labeled “Reading a vampire novel”, the other is labeled “Vampire reading a novel”. In the lake, the human reader, book and bench are perfectly reflected, but the vampire’s book appears to be floating above an empty bench.