Phluant, Inc. (@phluant) header
Phluant, Inc. (@phluant) profile picture

Phluant, Inc.

@phluant

Introducing DOJO FLEX: A flexible advertising solution that can plan, find, reach, target, measure and report on complex campaign KPIs

 New York / Scottsdale
phluant.com
Joined August 2010
  • Tweets756
  • Following940
  • Followers378
20Media
Photo by Phluant, Inc. (@phluant)Photo by Phluant, Inc. (@phluant)Photo by Phluant, Inc. (@phluant)Photo by Phluant, Inc. (@phluant)Photo by Phluant, Inc. (@phluant)Photo by Phluant, Inc. (@phluant)Photo by Phluant, Inc. (@phluant)Photo by Phluant, Inc. (@phluant)Photo by Phluant, Inc. (@phluant)Photo by Phluant, Inc. (@phluant)
Industry Problems that Independent Ad Tech can Fix. Unfortunately... @phluant seems to solve a problem nobody knows they have. exchangewire.com/blog/2019/0… #advertising @phluant
Industry Problems that Independent Ad Tech can Fix - ExchangeWire.com

Industry Problems that Independent Ad Tech can Fix - ExchangeWire.com

From the closing walls of the GAFA gardens, to declining trust, it is fair to say that the advertising industry is somewhat up against it. Ahead of their

exchangewire.com
1
4
BIA Sees Local Political Advertising Topping $6.5B broadcastingcable.com/news/b…
Pitbull and Horizon Media Open a Multicultural Agency wsj.com/articles/pitbull-and…
Pitbull and Horizon Media Open a Multicultural Agency

Pitbull and Horizon Media Open a Multicultural Agency

Horizon Media has teamed up with the hip-hop star Pitbull to start a multicultural marketing agency called 305 Worldwide, part of a plan to invest in creative production and full-service marketing...

wsj.com
How Digital OOH Ads Take Your Message to the Streets cmswire.com/digital-marketin…

How Digital OOH Ads Take Your Message to the Streets

The rise of digital billboards as part of digital out of home advertising provides an opportunity to tailor messages to customers.

cmswire.com
Not a surprise to hear that as fraud rises so does a brand's exposure to unsafe placings and fraud. Brand Safety Issues Soar In Mobile Advertising feeds.mediapost.com/~r/media… #mobile @mediapost
2020 Political Ad Spend Could Hit $10 Billion, Digital Share Expected To Double feeds.mediapost.com/~r/telev… #advertising @mediapost
GDPR vs. CCPA: Know the Differences: rampedup.us/gdpr-vs-ccpa-com… @RampUp
2
Bidding for #ads might be good for Google, but the question is: how are these new rules affecting your overall expenditure? #AdvertisingIntelligence adage.com/article/digital/ho…
How Google is rewriting the rules of ad auctions

How Google is rewriting the rules of ad auctions

Publishers evaluate their ad tech ecosystems as the internet giant creates a ‘unified’ world.

adage.com
Introducing M-Journey. Our M-Journey solution solves this same-device disconnect, effectively matching the mobile in-app ad view with conversion that happens on the mobile web. The result is an expanded view of your true audience and better insights to the ROI of mobile ad spend.
Image from Phluant, Inc. (@phluant)
1
1
1
Join us at April 3-5, at #MarTechConf at the San Jose Convention Center
1
@Phluant is looking forward to meeting you at @RampUp! Book a meeting with our team to discuss your strategy for mobile conversion measurement/attribution.
1
IAB Annual Leadership Summit. Message us if you are headed there as well, would love to catch up. #summits #iab
1
Mobile View Thru - a case study on the impact view-thru conversions have on campaign performance - from In-app to mobile web. Ask for study.
1
1
The Next Evolution Of Header Bidding: The Biddable IO bit.ly/2l0Pj2c
Real-Time Daily: The Next Evolution Of Header Bidding: The Biddable IO

Real-Time Daily: The Next Evolution Of Header Bidding: The Biddable IO

The theory goes that header bidding provides buyers with the opportunity to buy 100% of a publisher's inventory. In practice, however, if buyers were to move their IO budget over to RTB (real-time...

mediapost.com
3
Meet us @CES 2017. DM us to schedule a time
Neustar To Be Taken Private In $2.9 Billion Bid By PE Firm Golden Gate Capital: adexchanger.com/ad-exchange-…

Neustar To Be Taken Private In $2.9 Billion Bid By PE Firm Golden Gate Capital | AdExchanger

Neustar has been acquired by a group of investors led by private equity firm Golden Gate Capital for $33.50 per share in a deal valued at $2.9 billion, including debt, the company revealed Wednesday....

adexchanger.com
Opera Mediaworks Is Changing Its Name – To AdColony: adexchanger.com/mobile/opera…
Image from Phluant, Inc. (@phluant)
Amazon’s Header Tag Goes Server-Side And Brings In Outside Demand: adexchanger.com/ad-exchange-…
Zenith: PMPs Will Overtake RTB Buying By 2018 adexchanger.com/agencies/zen… @AdExchanger

Zenith: PMPs Will Overtake RTB Buying By 2018 | AdExchanger

Programmatic ad spend will grow faster globally than all other buying methods in 2017, according to Zenith’s Programmatic Marketing Forecast, released Monday. Zenith also reported that premium buying...

adexchanger.com
Atlas is Increasing Focus on Measurement atlassolutions.com/2016/11/1… via @wordpressdotcom
Load more