
Mkt Prof by day, ninja by night - Senior Lecturer of Marketing @MonashBusiness - Consumer well-being researcher
Melbourne, Australia
Joined July 2020
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📢Career announcement alert 🚨
In just over a month, I will be joining @MonashBusiness @MonashMarketing.
I'm thrilled about the new opportunities and outstanding colleagues I will have @MonashUni (but also with no more harsh winters and a summer bday)
Celebrating Rajeev Batra 2023 SCP Fellow Award @myscp #scp2024 with @JennyGin18 @mourey Ryan Elder, David Wooten @yesimorhun @AradhnaKrishna @MichiganRoss – at Nashville, TN
Nice piece on Mental Accounting that covers many years of work in behavioral science by many, many collaborators. Building knowledge one robust study at a time!
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And what a nice Tweet to wake up to! My 1st PhD research project was on Mental Accounting. Ended up abandoning it (advisor left uni). Everything else I abandoned was stuff that didn't replicate. Nice closure (or restart?) of my MA journey #teamBrazil 🇧🇷 @guidearamos Leo Nicolao
Looking for robust behavioral science effects? We replicated @R_Thaler mental accounting in 21 countries. Led by the amazing folks @JdmLab_Unipd from @UniPadova. Pre print osf.io/apc26/
🙏 to the 5K+ volunteer Ps
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Beatriz Pereira retweeted
#TCR2023 co-chairs' 🎤 drop moment: TWO special issues exclusive to our conference tracks! Stay alert - calls for papers will be on conference website soom. Thank you to @AMSReview and European Journal of Marketing for these opportunities to showcase our community's work.
Beatriz Pereira retweeted
The countdown is on to the start of #TCR2023 at Royal Holloway, University of London! We look forward to seeing everyone there. A reminder that all information you may need regarding joining instructions and conference programme can be found here: tcr2023rhul.com/
The Board of Regents, State of Iowa, officially approved my tenure this morning 🥳I was promoted to Associate Prof. @IvyIowaState , effective next academic year. Even though I accepted a job @MonashBusiness, it is excellent to close this chapter of my career on such a high note!
These two are fabulous, and @IowaStateU's students are so lucky to have them! Also a huge accomplishment of our Faculty Senate to lead the efforts to provide career stability and advancement for our teaching faculty
My on-call econometrician writes tweets much better than I do! Thankful that we have an amazing work opportunity that fits our personal lives
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Dual career moves are not trivial, but we always focused on the stuff that matters the most. Happy to talk to other dual-career academic couples or anyone else interested in the dual body opportunity (let's stop calling this a problem) #AcademicTwitter #phdlife
I'm overwhelmed with the support from my @IowaStateU @IvyIowaState Marketing colleagues who mentored and worked with me for these joyful 9 years. My tenure case has advanced to the President's approval (waiting on BoR), but it was time for a change
I will surely miss the USA, my Ames community, and all the friends and colleagues I made at @UMich @MichiganRoss @RossMarketing @Tulane @FreemanSchool @feausp. I would not be where I am without the guidance and unconditional support of so many folks I encountered on this journey
This webinar was absolutely fabulous. Worth watching and learning more about Puerto Rico
Didn’t have enough time to learn more about Puerto Rico’s Historical and Political background while visiting the island? No problem, #scp2023 has you covered! Check the outstanding pre-conference webinar:
tinyurl.com/2s4ac59t Led by Szu-Chi Huang @erickmas22, @laportebayard
My @IvyIowaState colleague Samantha Cross' paper was a finalist in this prestigious award! Such important and impactful research! @AMA_Marketing fourth annual AMA-EBSCO-RRBM Award for Responsible Research in Marketing
JCP Finalists
Gia Nardini, Tracy Rank-Christman, Melissa Bublitz, Samantha Cross, and Laura Peracchio, (2020). “Together We Rise: How Social Movements Succeed” | Journal of Consumer Psychology; 31/2, 382-414. doi.org/10.1002/jcpy.1201
If your New Years resolution was to reduce your social media usage, feel free to dislike this post 😂
Trying to get healthy in 2023? Check out this research by Jason Stornelli, Beatriz Pereira, and Richard J. Vann which finds that adopting a third-person perspective to motivate yourself can backfire! Access the paper here acrwebsite.org/web/tcr/publi….
Great opportunity to contribute to field interventions to increase sustainable behaviors and reduce pollution
CALL FOR INTERVENTION IDEAS
Large-Scale, Open-Submission, Field Experiments on Sustainability
SCP is seeking intervention ideas to tackle the climate change challenge! Join us on TWO large-scale, open-submission, field experiments on sustainability in 2023 tinyurl.com/2vknptbb












