Researcher/Teacher of Marketing, Middle Child, SCE via ATL via PGH
State College, PA
Joined August 2013
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The only thing on my to-do list today: grading
What I've done today: Cleaned out my inbox, cleaned my office, online Christmas shopping, organized my planner, edited a survey, launched a survey, checked my mailbox in the mailroom, called my credit card company.
Me waking up on a teaching day where I've scheduled guest speakers in all of my classes... #professorproblems
Sara Loughran Dommer retweeted
TV ad sales still healthy. Avg 30sec ad in @NBCThisisUs cost $400k, up 45% from last year. Some avg more than $500k adage.com/article/news/tv-ad…
Sara Loughran Dommer retweeted
The increasing role of science in marketing and advertising lnkd.in/gix94v8
I hate when results are reported as, "p = n.s." This is like a medical doctor saying, "The survival rate is exactly...good, just trust me."
The only good that has come from his "Pittsburgh not Paris" comment has been discussions of the wonderful things going on in my hometown. 💛🖤 teapawt.net/harvardbiz/status/8722…
Pittsburgh’s Transformation Is a Model for Clean Energy Innovation s.hbr.org/2qUIteZ
Sara Loughran Dommer retweeted
President Trump picked the wrong city as a counterpoint in announcing his plans to exit the Paris accord nyti.ms/2rsboIh
Sara Loughran Dommer retweeted
Donald Trump claims to champion Pittsburgh over Paris. He knows nothing of Pittsburgh slate.me/2s3kRsq
Incredibly grateful for the past two weeks spent with these wonderful, witty, intelligent, inspiring human beings. 🇿🇦
Spent the day with @gtstampsps at South African parliament. Here is the @SchellerUG contingent. #schellersummer #georgiatechsummer
Sara Loughran Dommer retweeted
With all seriousness, is this not the most brilliant piece of content marketing ever? amzn.to/2plEszh Well done, @KFC.
It raised my eyebrows because it's inaccurate. If they showed a woman in sweats and a messy pony tail, then I'd be on board. teapawt.net/jennygin18/status/8579…
Gap ad raises eyebrows among academics with portrayal of tenure-track fashion #smh ihenow.com/2oEGcaG @insidehighered
Supporting this VOICE Day of Action with my teal ribbon during sexual assault awareness month. #useyourVOICEGT @buzzonhealthgt
Interesting article, but sadly no mention of #sustainability implications. How many red Solo Cups end up in landfills?? teapawt.net/adweek/status/84961769…
Brand loyalty has shifted with generations. (Watch me shop versus my mom.) But this is also due to product parity and rise of sales promos. teapawt.net/schellerug/status/8449…
I had to walk a very long way this morning to meet @dommer11 after he ran the #publixhalfmarathon. I. Am. Exhausted.
Sara Loughran Dommer retweeted
Every time I see a solid ad I think of you! Have you ever seen this? If not, try not to cry @ProfDommer m.huffpost.com/us/entry/us_5…