CEO at @Intro (backed by @a16z & @sevensevensix) 😊 Sold my last company to Intuit 🦁 Co-Created & led QuickBooks Online 🙏

Join my community on Intro👇
Joined November 2011
Pinned Tweet
Raad retweeted
You can now book me for a 1:1 video consultation on @useintro. I can advise you on: - Startups - Growth - Product & Design - Fundraising - Early stage marketing It’s wild how much we can get done on these calls & how impactful they’ve been! Book here: Intro.co/raadmobrem
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Raad retweeted
share ideas with everyone
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This is such an incredible gift
Some have asked about this: Susan and I wanted our gift to give 25 million children a stronger start and to reach communities where it could make the greatest difference. We began with all eligible children born between 2016 and 2024 who signed up before auto-enrollment and lived in ZIP codes with median family income of $150,000 or less. We wanted families who took that first step to know they could count on our commitment. Next were military children living overseas who also signed up before auto-enrollment. They represented a very small share of our $6.25 billion gift, but we didn’t want to leave them out because their military addresses didn’t fit the usual ZIP-code income framework. Their parents are serving our country abroad, and we want these children included in the future we are investing in. When all American children were auto-enrolled at the beginning of this month, we immediately began funding the accounts of all children born 2016 to 2024 in eligible ZIP codes, beginning in ZIP codes with lowest median family income and moving progressively to higher median family income, up to 25 million accounts in total. We chose this approach with care and a simple hope: that these investments will open doors and help millions of children build the futures they dream of. 🇺🇸🇺🇸🇺🇸
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Now it’s at $20M ARR!!! Doubled in one month
One of our customers just hit $10M ARR in less than 8 months!! I personally was advising this founder through @intro. He and his team were working on a gaming startup which are notoriously hard to make successful. Every time I’d meet with him, he looked more and more broken. It’s brutal when things do not go to plan, no matter what you try. It’s a bad feeling. I finally told him it was time to shut it down. But that there was a good news. He could start a new company and give equity to the investors from the past company. Together, we came up with a better idea that utilizes AI as a core technology as well as his specialized set of skills. I didn’t ask for equity or anything. I just wanted him to win. But he did give me some advisor shares, which is a nice touch. He started building. He got new investors. Some of the old ones invested again. I even invested. Once again, he’s the type of founder who is such a good person, that you root for them to win, because they deserve it. He just messaged me that they hit $10M in ARR in 8 months! I could not be any happier for him.
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Someone reached out to me and shared that he has been building a business like Intro for 5 years now, but instead of focusing on the business category, he is focused on the music industry. He wanted my advice. We’ve never met, we’re not friends, etc. but he seems like a nice person. I said yes, but we’d have to do it through @intro (my company) and I shared my link. Crickets. No response. Usually people book me right away. My guess is he wanted advice for free. But guess what, that desire to save a little bit of money will potentially cost him millions in revenue. Had he booked a session, I would have shared our playbook, in a personalized way that would work for his business. And I think he would have been able to make millions from that. Not a promise, but it’s happened a lot on Intro. Ex: I helped a company who’s been working with me through Intro scale from $0-$12M ARR in less than a year. He’ll be at $30-$50M ARR in no time. He could spend months or years “hoping” for someone to help him, or he can make it happen. We did the hard work of getting access to the right people and convincing them to be a member of Intro so you can learn from them (strategy), share your product with them (GTM), network for the right talent (recruiting), and more. All you have to do is use it. It’s that simple.
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I got an update. The company has been at it for 5 years and did less than $100k this year. Out of curiosity, I made a pitch to work with me. After explaining that I could (easily) help because it’s sort of a competitive product, and that I could help them 10x that revenue, he still didn’t think it was worth the price of the call, which implies no amount of time and or advice can help that entrepreneur. This is the problem. As much as people want to help others, it’s an awful feeling when someone wastes your time or worse makes you feel bad that you can’t help this person. I asked him what he was waiting on and he said nothing 🤷‍♂️ 5 yrs is a long time! Thankfully I get to work with a lot of businesses who are the opposite of this, who think in terms of ROI, and are winning. Not just startups, but bigger companies as well.
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Happy Friday night from @Intro HQ. We have some big things coming soon, so I’m working tonight and every weekend until then. For the “no hard work” mob, sometimes you have to work hard 🤷‍♂️
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Poor choice of words from an optics standpoint. Good choice of words to make you stop, react, and remember what he’s saying. Translation: “to make meaningful progress, the market (people and/or businesses) has to demand it (via their attention and/or money) and you have to be able to execute relative to that demand. Most initiatives that are novel are, for some reason, innately rejected at first (friends think you’re crazy, it’s different than how things are done, etc). Some initiatives are so different that they’re viewed as awful, evil, insane by some. Ex: AI, posting personal photos on FB, prediction markets, sex in movies, rock and roll). But if the market demands it and you can execute against that demand, then was it really evil (or a better word choice —> “bad”)? No. It was actually good. And you are good for making it be known to the world that it was good all along.
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I went to the last two Athlos events in NY. It is genuinely one of the most fun sporting events around. It felt like a party. The first event — I was invited. For the second year, I bought tickets and brought friends, which tells you something. Congrats @alexisohanian and team
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Steve got the Jobs done. They let Tim Cook. Now Apple has one request for John: “Ternus into an AI company.”
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The QuickBooks Online that exists today is much different than the one my team created. It’s now bloated with too many features, slow, and needs to be rebuilt with a more modern infrastructure. Excited to try out Mercury’s version. Hint for @immad — sadly it doesn’t matter how great your product is because if the business’s accountant doesn’t like it or the accountant doesn’t have the tools to manage it easily, then they will get the businesses to switch. From a psychological standpoint, most SMBs use QB because they have to file taxes year end and their accountant makes them use it, not because they want to. True for any accounting product. Maybe it doesn’t matter as much for you all since they would still use your banking product. Wishing you guys the best. Excited to see more players in this space.
1/ Today, we're launching @Mercury Books. AI-powered accounting software, for your bookkeeper or you, that categorizes and reconciles your transactions the moment they happen.
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One of our customers just hit $10M ARR in less than 8 months!! I personally was advising this founder through @intro. He and his team were working on a gaming startup which are notoriously hard to make successful. Every time I’d meet with him, he looked more and more broken. It’s brutal when things do not go to plan, no matter what you try. It’s a bad feeling. I finally told him it was time to shut it down. But that there was a good news. He could start a new company and give equity to the investors from the past company. Together, we came up with a better idea that utilizes AI as a core technology as well as his specialized set of skills. I didn’t ask for equity or anything. I just wanted him to win. But he did give me some advisor shares, which is a nice touch. He started building. He got new investors. Some of the old ones invested again. I even invested. Once again, he’s the type of founder who is such a good person, that you root for them to win, because they deserve it. He just messaged me that they hit $10M in ARR in 8 months! I could not be any happier for him.
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I personally am* (not was) advising…
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One of our favorite customers at @intro who works with experts on an ongoing basis
> No Forbes 30u30 > No faked hype > No seed fundraise announcement > No speaking panels > No Series A announcement > No paid press articles > No manufactured launch videos Turns out you can just build
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It would be fun to play some bocci with @dougleone. What a stud
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Very cool product by ex-IDEO folks
Working on something cool and we’re looking for beta testers! If your team vibe codes internal apps DM me!
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I think we’ve lost the plot with Ai. Agents. Harness. Files. MCP. Etc etc etc. People (non-tech industry) do not care about that stuff, in fact it annoys them. They care about how you can do Y for them within the triangle of faster, better, or cheaper.
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Example for my tech friends. When you go to the doctor, and they start saying terms like “Sphenopalatine Ganglioneuralgia” or “Synchronous diaphragmatic flutter,” your thoughts are probably similar to “what does that mean and why are they using complicated terms?” That’s how you’re making regular folks feel. Btw those two terms means “brain freeze” and “hiccups”. Feel that disdain you just felt? That’s what causes others to feel the same thing for tech. Love you all. Let’s be better
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Note: I love AI. It’s magic. But I think we need to do a better job of getting the rest of the world to adopt these tools from a psychological standpoint. Example: Apple doesn’t call it AI, they call it Intelligence
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Even when a product is legit, it’s now hard to trust the hype on here
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