Rachel Smooke (@RachelSmooke) profile picture
Boston, MA
Joined June 2013
Photo by Rachel Smooke (@RachelSmooke)Photo by Rachel Smooke (@RachelSmooke)Photo by Rachel Smooke (@RachelSmooke)Photo by Rachel Smooke (@RachelSmooke)Photo by Rachel Smooke (@RachelSmooke)Photo by Rachel Smooke (@RachelSmooke)Photo by Rachel Smooke (@RachelSmooke)Photo by Rachel Smooke (@RachelSmooke)Photo by Rachel Smooke (@RachelSmooke)Photo by Rachel Smooke (@RachelSmooke)
Rachel Smooke retweeted
Pet haircuts cost more than human haircuts ?!?!
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Rachel Smooke retweeted
81% of marketers think they understand their customers. 37% of customers think their favorite brands understand them.blog.knowtify.io/iq-to-autom…
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Rachel Smooke retweeted
Alumni are significantly less likely to donate when #studentdebt climbs into the $20-30K range eduventures.com/2014/11/tipp…
Rachel Smooke retweeted
#EAC14 is finishing strong, like Secretariat at the Belmont. #tremendousmachine
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Moving on to one of my personal favorite topics....sample size! #statisticalsignificance #data #surveys #confidenceintervals #eac14
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Insight into @MarkRooneyatEV 's coffee preferences #data eac14 (I promise it relates to #highered!)
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The correct response...is C! We have a smart audience at the R&R data session #eac14 #data
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Rachel Smooke retweeted
Replying to @great
@Great point by marknemec : is the MOOC the photo cd of higher ed?!?!?#eac14
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One key factor in the makings of good data - make sure you are asking the right questions! #AlbertEinstein #eac14
Rachel Smooke retweeted
#eac14 how excited are you to be here right now? @VickiH_EV presenting on data!! – at Boston, MA
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Listening to @VickiH_EV and @MarkRooneyatEV help us figure out the makings of good data! #ilovedata #DATA #eac14
Hoping to come out of "the Devil is in the Details" session with a new #Rooneyism or two! @MarkRooneyatEV #data #the team #eac14
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Rachel Smooke retweeted
Easy peasy? Maybe not, but the path to using data is a bit clearer. #roadmap #eac14
Personas are never one and done - needs to be constantly reevaluated, as buyers change on a continuous basis #eac14
The Inmates are Running the Asylum! (Ref: @cooper ) #eac14
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Session 1, Day 2 - learning how #highered can use Buyer Personas to target students @holeary1 #eac14
Thank you, weather, for a glorious day to wrap up the #eac14