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#brand, #messaging, & digital studio helping you uncover your uniqueness with proprietary process that links personal & corporate value propositioning

Boston
Joined April 2009
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My life right now
Replying to @HelenPollitt1
Me: We need to fix technical issues like duplicates, redirects, URL parameters, canonical, index bloating, rendering issue so that bots can read and understand the pages well. Client: Don't give excuses, you have not included KWs in the heading tag.
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Please attend the workshop. I can help you fix you brand story! Secrets to great messaging will be revealed!
4 seats left for next week's messaging workshop in #Boston with @kim_donlan of @RedSwan_5 FRI 11/15 9:30 - 4:00 Don't miss your chance to register + fix your brand story >> redswan5.com/messaging-works…
Announcing New Workshops: Master Messaging Strategy, Customer-Centric Experience, and Advanced Personal Branding...
Customer-centric Messaging Survey Results: Struggle is Real...
If you are marketer or an entrepreneur struggling with #messaging and thinking from the customer perspective, you aren't alone. Here's an #inforgraphic from our #customercentric survey ow.ly/TxvG50uubba – at Boston, MA
Key insights of #messaging survey, 1: Average #messaging isn't good enough to scale. 2: #MarketingTools are not a replacement for #great #strategy, Stakeholder alignment is critical but undervalued. For an evaluation of your #messaging, contact @RedSwan_5 or @kim_donlan
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#RedSwan5's #messaging #survey revealed a major gap between perceived need and purchase behavior. Top 3 issues #Messaging, #Strategy, #brandstory. But #cmo pay for tools and help finding the right customer. For a free eval of your #messaging #strategy @RedSwan_5 or @kim_donlan
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42.5% of marketers think their #messaging is AVERAGE and 17.5% rate their messaging below average compared to the #competition. #Messaging is the core to #marketing. #Customers Need You to Stand Out For a #free #evaluation of your #Message contact @redswan_5 or @Kim_Donlan
There's nothing more fun than working with people who are changing the world. ow.ly/u9PZ50ute5M is a new initiative to make the lives & careers of women in science better. Know a #postdoc or #phdcandidate who needs support, email [email protected]
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In our recent survey on customer-centric messaging, we found the top issue #marketers struggle with is 'Thinking from the Customer's Perspective' followed by learning how customers talk about their needs, little bandwidth to message well & simplifying the message
Turns out #marketers and #entrepreneurs really do care about #customer-centric #messaging. 81% rated it extremely or highly important. As we develop our new workshop series, we dug even deeper to learn how to help make #messaging easier for the already burdened in-house teams
No matter what we are hired to do, there is always a moment when the client and I realize there is a #messaging and #positioning problem. Our recent #survey took a deeper look at the struggle with #customer-centric messaging and how we might help #marketers with #skills
Capturing what people say when they finally get the #customer-perspective and #customerexperience that was holding them back. New #messaging and #marketingstrategy come from seeing you and your #brand in a whole new light.
What Nike Told Me When I Wanted to Have a Baby | NYT Opinion youtu.be/VYvhKDHsWRE via @YouTube
More than a third of Americans say their spending habits have been influenced by friends' social media feeds and confess they spend more money than they can afford due to "FOMO," according to a new survey by Charles Schwab. bit.ly/2JF2tyi
It’s safe to call this a classic "only in Florida" moment. trib.al/WQJumA9
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Getting People to Believe in You: The Ascension Model for Personal Brands. linkedin.com/pulse/ascension…
Check out my latest article: The Ascension Model for Personal Brands linkedin.com/pulse/ascension… via @LinkedIn