@RobMacLeanPR

PR & corporate communications specialist. Skier, canoeist, dragon boat racer.

 Toronto, Canada
ca.linkedin.com/in/robertmacleanpr
Joined May 2009
  • Tweets974
  • Following1.3K
  • Followers569
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Robert MacLean retweeted
Strategy@StrategyOnlineFeb 25
New post: AMA Toronto names 2026 Marketing Hall of Legends inductees strategyonline.ca/2026/02/25…

AMA Toronto names 2026 Marketing Hall of Legends inductees

The American Marketing Association’s Toronto chapter has revealed its Class of 2026 for the Marketing Hall of Legends. A 16-person selection ...

strategyonline.ca
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Love this guy!
Joe Warmington
@joe_warmington16 Oct 2025
Paul James has sung the blues in Toronto and beyond for decades | Toronto Sun torontosun.com/news/local-ne…

WARMINGTON: Paul James has been singing the blues in Toronto and the world for decades

torontosun.com
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Robert MacLean retweeted
Strategy@StrategyOnline23 Jul 2025
New post: OLG uses hip-hop to attract South Asian, Chinese audiences to horse racing strategyonline.ca/2025/07/23…

OLG uses hip-hop to attract South Asian, Chinese audiences

A new campaign from the Ontario Lottery and Gaming Corporation (OLG) seeks to draw the attention of younger South Asian ...

strategyonline.ca
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Robert MacLean retweeted
Strategy@StrategyOnline1 May 2025
New post: Agency Wins: Balmoral synchs up with Canadian Cancer Society strategyonline.ca/2025/05/01…

Agency Wins: Balmoral synchs up with Canadian Cancer Society

Balmoral, Canadian Cancer Society agree to strategic partnership Balmoral Multicultural Marketing has entered a strategic partnership with the Canadian Cancer Society ...

strategyonline.ca
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Protect Whitevale Marsh: Prevent Development and Promote Conservation - Sign the Petition! chng.it/T74gG4mZJn via @CdnChange

Sign the Petition

Protect Whitevale Marsh: Prevent Development and Promote Conservation

change.org
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Robert MacLean retweeted
Strategy@StrategyOnline26 Mar 2025
FreshCo taps a kitschy disco groove in service of value strategyonline.ca/2025/03/26…

FreshCo taps a kitschy disco groove in service of value

FreshCo continues to double down on value, but this time with a kitschy retro approach. The low-cost supermarket alternative’s 60-second and ...

strategyonline.ca
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We are taking part in The Push-Up Challenge to #pushforbetter mental health in Canada. Funds raised will help the CMHA support mental illness recovery and foster positive mental health outcomes in Canada. Please donate to help us push for better. thepushupchallenge.ca/st/638…

Sponsor

thepushupchallenge.ca
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Robert MacLean retweeted
Strategy@StrategyOnline26 Feb 2025
Marketing Hall of Legends names latest inductees strategyonline.ca/2025/02/26…

Marketing Hall of Legends names latest inductees

Canada’s Marketing Hall of Legends has named this year’s inductees. Canada’s newest Marketing Legends are: Michael Adams, co-founder and president, Environics Research ...

strategyonline.ca
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Let’s get the facts straight. Ford keeps cutting from our public education. Pledge to vote him out. #onted #onpoli #ontedu #ETFO app.sosha.ai/s/zxfW5IJk

Vote Ford out

app.sosha.ai
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Urge Amazon to Discontinue Selling "Canada, 51st State" Merchandise - Sign the Petition! chng.it/TMhtT294Qy via @CdnChange

Sign the Petition

Urge Amazon to Discontinue Selling "Canada, 51st State" Merchandise

change.org
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Check out my latest article: Ketchup has me seeing red linkedin.com/pulse/ketchup-h… via @LinkedIn

Ketchup has me seeing red

Truth in advertising? Ask Kraft Heinz Canada. It recently ran full-page print ads in Le Journal de Montréal and The Globe and Mail to position its ketchup brand as being “Made in Canada.

linkedin.com
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Ford's cuts mean that students aren’t getting what they need. Something needs to change – and If the Ford government won’t change, it’s time to change the government. Add your name now ➡️ #onted #ontedu #onpoli #ETFO app.sosha.ai/s/Gj9BmWeQ

Ford keeps cutting

app.sosha.ai
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Check out Save Ontario's Science Centre. I just joined. savesciencecentre.com/subscr…

Subscribe

savesciencecentre.com
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A smart campaign and pivot from a CPG giant!
Strategy@StrategyOnline8 Oct 2024
Clorox connects with Asian Canadians over everyday moments strategyonline.ca/2024/10/08…

Clorox connects with Asian Canadians over everyday moments

Clorox is adapting its spring cleaning campaign to a multicultural audience. The CPG’s latest brand work features relatable household moments, like ...

strategyonline.ca
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A great partnership!
Strategy@StrategyOnline26 Sep 2024
Agency Wins: OLG picks Balmoral as Indigenous and multicultural VOR strategyonline.ca/2024/09/26…

Agency Wins: OLG picks Balmoral as Indigenous and multicultural VOR

Plus, BlueSky supports United Way Greater Toronto's communications efforts.

strategyonline.ca
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Multicultural marketing agency Balmoral announces new hires and promotions campaigncanada.ca/article/18… via @CampaignCanada in
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Looking Good!
Strategy@StrategyOnline28 Aug 2024
Balmoral makes managing director promotion and staffs up strategyonline.ca/2024/08/28…

Balmoral makes managing director promotion and staffs up

The moves are being driven by more brands doing work in multicultural marketing.

strategyonline.ca
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Love this! Fabric Folk, a new breed of consultancy, has arrived to help agencies and brands ease the pain of organizational transition into the AI era. Why Tessa Ohlendorf left agency life for artificial intelligence campaigncanada.ca/article/18… via @CampaignCanada
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Robert MacLean retweeted
Strategy@StrategyOnline2 May 2024
Balmoral launches podcast focused on multicultural marketing strategyonline.ca/2024/05/02…

Balmoral launches podcast focused on multicultural marketing

Host Sharifa Khan will interview Canadian marketing execs about how to connect with diverse communities.

strategyonline.ca
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Canada's Marketing Hall of Legends announces 2024 award winners prn.to/3UjurSY
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