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Rob Wilk (@RobWilk) profile picture

Rob Wilk

@RobWilk

Former President, Americas @Snapchat and Global Head of Microsoft Advertising. Father of 3 amazing boys. Married to Supermom and believer in Karma.

 New York
Joined April 2008
  • Tweets2.1K
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  • Followers1.1K
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Photo by Rob Wilk (@RobWilk)Photo by Rob Wilk (@RobWilk)Photo by Rob Wilk (@RobWilk)Photo by Rob Wilk (@RobWilk)Photo by Rob Wilk (@RobWilk)Photo by Rob Wilk (@RobWilk)Photo by Rob Wilk (@RobWilk)Photo by Rob Wilk (@RobWilk)Photo by Rob Wilk (@RobWilk)
Rob Wilk retweeted
Snap Inc. (@Snap) profile picture
Snap Inc.
@Snap15 Jun 2023
Two months ago, our global community of Snapchatters started using My AI. Today, over 150 million people have sent over 10 billion messages to My AI, making it among the largest consumer chatbots available. Learn more about what they're chatting about: newsroom.snap.com/early-insi…
Image from Snap Inc. (@Snap)
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Rob Wilk retweeted
ADWEEK (@Adweek) profile picture
ADWEEK@Adweek2 Jun 2023
Ahead of the release of Transformers: Rise of the Beasts, @ParamountPics partnered with Snapchat to release an augmented reality lens that allows people to transform their real-world cars into digital Transformers robots. adweek.it/3Ccg0rj
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We’re returning to Cannes! 📷 Our exhibition will bring together the magic of Disney storytelling and the power of real relationships on Snapchat – all through Snap’s latest AR technology. Experience the magic for yourself at La Malmaison June 19-23.
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Snap’s “one more thing” is testing sponsored links in its new “My AI” product “We’re taking our time to build a useful and again, privacy first experience for users.” - @RobWilk #IABNewFronts
Image from Kerry Flynn 🐶 (@kerrymflynn)
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Proudly, we amplify the voices of those whose experiences motivated their present actions to build a better future for generations to come. We do this – not just because this is #BlackHistoryMonth but because change is happening, and Black History is now. msft.it/6015paAjN
Text that says "Making history now" in honor of Black History Month.

ALT Text that says "Making history now" in honor of Black History Month.

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Image from scotthess (he/him/his) (@scotthess)
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ICYMI: Pretty big retail move for Microsoft Advertising. Buys ads platform that runs spnosored product ads for brands on e-commerce sites incl Kohl's, Office Depot, Kroger, Overstock.
Search Engine Land (@sengineland) profile pictureSearch Engine Land
@sengineland5 Aug 2019
Microsoft acquires e-commerce advertising vendor PromoteIQ selnd.co/TJhgtSl
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"This is not just about a couple of platforms" "Privacy is a human right" "It is our opportunity to bring the consumer back into the dialogue." "We can take advantage of the data without taking advantage of people" - Rik van der Kooi #MSFTAds
Image from Ginny Marvin (@GinnyMarvin)
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Read the full blog post on @Microsoft Advertising’s CVP Rik van der Kooi’s beginning of term as @iab Chair and the charter of building trusted relationships. #IABALM msft.social/sv8c0P
Image from Microsoft Advertising (@MSFTAdvertising)
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Rob Wilk retweeted
Cher (@cher) profile picture
Cher
@cher4 Feb 2019
MICROSOFT 🏆 BEST MOMENT IN THE GAME
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Check out the new Intelligent Search features that @Bing launched: msft.social/Mza1rZ
Image from Microsoft Advertising (@MSFTAdvertising)
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Replying to @Microsoft
@Microsoft's Seeing AI app for blind people wins the Global Mobile Awards' Best Use of mobile for Accessibility and Inclusion. FULL STORY: bit.ly/2oAiF80 #a11y
group of people looking happy using devices

ALT group of people looking happy using devices

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Rob Wilk retweeted
Ad Age (@adage) profile picture
Ad Age@adage29 Jan 2018
Publicis Taps Microsoft To Help Build Marcel bit.ly/2BBL95I
Image from Ad Age (@adage)
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Who doesn't want to be smarter? Learn about how #AI is being used to deliver smarter @bing search results: msft.social/CI6l2E via @TIME
Image from Microsoft Advertising (@MSFTAdvertising)
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More than a search engine, Bing is the foundation of #AI. Learn about the new updates to @bing #bingads msft.social/1IboBC
Image from Microsoft Advertising (@MSFTAdvertising)
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Happy Halloween from the @Bing team! teapawt.net/bing/status/9253617439…
Bing (@bing) profile pictureBing
@bing31 Oct 2017
Discover the ghoulish spirits that lurk within the walls of our #Halloween homepage... Bing.com
Discover the ghoulish spirits that lurk within the walls of our #Halloween homepage... Bing.com

ALT Discover the ghoulish spirits that lurk within the walls of our #Halloween homepage... Bing.com

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Why these @IBM and @Microsoft execs say you shouldn’t be afraid of robots stealing your job @IBMWatson @JordanBitterman @RobWilk , @CNBC cnbc.com/2017/09/27/ibm-and-… #AI #ArtificialIntelligence

Why these IBM and Microsoft execs say you shouldn’t be afraid of robots stealing your job

Worried about a robot stealing your job? Don’t be.

cnbc.com
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i will block the sun
Image from John Viveiros (@johnviveiros_)
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Finalists for the #BingAgencyAwards have been announced. Did your nomination make the cut? Find out: msft.social/LhmwEy
Image from Microsoft Advertising (@MSFTAdvertising)
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Research reveals how online advertising can drive offline telco sales marketing.twitter.com/na/en/… via @TwitterMktg cc: @leslieberland @Derella
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