Twitter's total worldwide revenues reached $787 million during the first quarter of 2019, an 18% increase from the same period in 2018, while monthly active users around the world declined about 6 million to 330 million, according to company reports. mediapost.com/publications/a…
Sonny was a respected local digital marketer. If you knew him, please consider supporting his family through this difficult time. gofundme.com/the-sonny-johns…
MySpace accidentally deleted 12 years worth of photos, music, and videos — and the company has no backup. The social media company lost over 50 million songs from 14 million... vox.com/the-goods/2019/3/18/…
Key Facebook developments for marketers to watch this year include ad units delivered via its Messenger app and whether its smart home device, Portal, will emerge as a... martechadvisor.com/articles/…
Can Twitter change the way its users behave? Twitter’s plans to measure and improve the “health” of conversations on the company’s platform — announced a year... recode.net/2019/3/8/18245536…
Facebook’s future is private messaging, says CEO Mark Zuckerberg; the company is “shifting its focus away from public posts to encrypted, ephemeral communications on... recode.net/2019/3/6/18253461…
nstagram has been spotted testing a donation sticker in Stories, which allows users to choose from a list of nonprofits. The feature appears to be like the donation tools already available on Facebook. theverge.com/2019/2/18/18230…
Brands can make more informed decisions about influencers by evaluating data that looks beyond follower figures, with metrics such as "creative affinity,"... martechseries.com/mts-insigh…
Twitter finally shared how big its daily user base is — and it’s a lot smaller than Snapchat’s. Twitter never shared how many daily active users it actually had, which made the... recode.net/2019/2/7/18215204…
All Facebook ads will be optimized by the platform's automated spend allocation technology at a campaign level, starting in September. The change will mean that advertisers will no longer be able to set spend for individual ads within campaigns. marketingland.com/facebook-a…
Friday Chat: What say you??
A&W Restaurants is marking its centennial with a campaign from Cornett that's calling for the ampersand to be returned to the alphabet because the symbol doesn't work... qsrmagazine.com/news/aw-rest…
Generation Z doesn't trust business or government, creating a different kind of challenge for marketers trying to engage members of that demographic. A Guardian study reveals two key factors: genuine testimony from non-celebrity influencers and video... marketingland.com/creative-s…
Creation platform Wibbitz reports that YouTube, Instagram and Twitter, in that order, are the top three sources of social video material for Generation Z. Millennials' preferences differ slightly, with Facebook the leading source, then YouTube, and... mediapost.com/publications/a…
Planned Parenthood teamed with Work & Co to create a chatbot called Roo that's designed to answer questions regarding sexual health from those aged 13 to 17. The nonprofit is promoting the... mashable.com/article/planned…
Findings from a recent Telus International/Harris Insight study highlight the importance of social media engagement in driving loyalty in millennial consumers. For instance,... zdnet.com/article/millennial…
LinkedIn has added interest targeting to Campaign Manager, enabling advertisers to target based on around 200 user interests, such as global economy, artificial intelligence and customer service. The listed interests were defined by user behavior on... adexchanger.com/platforms/li…
Twitter, YouTube and Facebook are seeking input from conservative-leaning groups to determine the types of posts that should be identified as... wsj.com/articles/facebook-tw…
It's CES Week: Mark Rabkin, vice president of ads and business platform for Facebook, says the social media company is considering some "privacy-safe clearinghouse-type solutions" to improve brand safety... digiday.com/marketing/ces-br…
Facebook's Click-to-WhatsApp ads now come with reporting on engagement, traffic and conversions. The ads, which are available via Ad Manager and appear in Facebook users' news feeds, launch a WhatsApp conversation when clicked. marketingland.com/facebook-a…
Year of the Nanoinfluencer? Nanoinfluencers and the continued reach of Instagram are among the biggest things happening with influencer marketing in the new year. forbes.com/sites/dbloom/2019…
