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Shock Marketer (@ShockMarketer) profile picture

Shock Marketer

@ShockMarketer

I bought 2M clicks in April 2024 & write ads. See ad tactics & learnings from my a/b tests and other copywriters (Caples, Ogilvy, Hopkins, plus more)

 Charlotte, NC
shockmarketer.com
Joined January 2009
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Photo by Shock Marketer (@ShockMarketer)Photo by Shock Marketer (@ShockMarketer)Photo by Shock Marketer (@ShockMarketer)Photo by Shock Marketer (@ShockMarketer)Photo by Shock Marketer (@ShockMarketer)Photo by Shock Marketer (@ShockMarketer)Photo by Shock Marketer (@ShockMarketer)Photo by Shock Marketer (@ShockMarketer)Photo by Shock Marketer (@ShockMarketer)Photo by Shock Marketer (@ShockMarketer)
Shock Marketer retweeted
Neville Medhora (@nevmed) profile picture
Neville Medhora
@nevmed25 May 2021
Easiest tip to make your writing better is removing buzzwords: BAD: Discover synergy with career advance specialists dedicated to your vision of a future in which you are compensated in a manner in which you deserve. GOOD: Highest paying job search. See jobs in your area →
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Shock Marketer retweeted
Pe:p Laja (@peeplaja) profile picture
Pe:p Laja
@peeplaja4 Sep 2020
Six qualities of high-converting copy: 1. clear 2. credible 3. communicates value people want 4. interesting to read 5. addresses all objections 6. answers all questions
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Shock Marketer retweeted
Marcel Freinbichler (@fr3ino) profile picture
Marcel Freinbichler@fr3ino26 May 2018
Because of #GDPR, USA Today decided to run a separate version of their website for EU users, which has all the tracking scripts and ads removed. The site seemed very fast, so I did a performance audit. How fast the internet could be without all the junk! 🙄 5.2MB → 500KB
Image from Marcel Freinbichler (@fr3ino)
Image from Marcel Freinbichler (@fr3ino)
Image from Marcel Freinbichler (@fr3ino)
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This is a fun little experiment on partisanship uml.edu/News/press-releases/…
Image from Ariel Edwards-Levy (@aedwardslevy)
Image from Ariel Edwards-Levy (@aedwardslevy)
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Shock Marketer retweeted
Luke Wroblewski (@LukeW) profile picture
Luke Wroblewski
@LukeW11 Apr 2017
2012: “only old people have big smartphones.” 2017: “only old people have small smartphones.”
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Shock Marketer retweeted
Luke Wroblewski (@LukeW) profile picture
Luke Wroblewski
@LukeW6 Apr 2017
a difference of scale. [Skype was the fastest growing app to date in 2005. Super Mario Run launched on iOS only in 2016.]
Image from Luke Wroblewski (@LukeW)
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Shock Marketer retweeted
Luke Wroblewski (@LukeW) profile picture
Luke Wroblewski
@LukeW30 Mar 2017
yes you can. it’s possible to make complex interactions/UIs much simpler. checkout at Staples went from 22 inputs down to 5:
Image from Luke Wroblewski (@LukeW)
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Shock Marketer retweeted
Pe:p Laja (@peeplaja) profile picture
Pe:p Laja
@peeplaja5 Mar 2017
53 Ways to Increase Conversion Rate conversionxl.com/53-ways-to-…
Image from Pe:p Laja (@peeplaja)
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Shock Marketer retweeted
Luke Wroblewski (@LukeW) profile picture
Luke Wroblewski
@LukeW7 Jul 2015
data doesn't give you the whole story.
Image from Luke Wroblewski (@LukeW)
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Shock Marketer retweeted
Tom Bowden (@tombowdenCRO) profile picture
Tom Bowden@tombowdenCRO19 Jun 2015
Design vs. #UX http://t.co/nUHV51Qt9M by @usertesting
Image from Tom Bowden (@tombowdenCRO)
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#Eyetracking reveals readers give headlines 7 TIMES the attention of body copy. lumen-research.com/new-blog/… #Ogilvy
Image from Lumen Research (@lumenresearch)
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Shock Marketer retweeted
Alex Harris (@alexdesigns) profile picture
Alex Harris@alexdesigns12 Mar 2015
"You don’t have one website. You have 20, 30 or 40 with different browsers or devices." @bmassey #CXLLive #cro
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Shock Marketer retweeted
Colin (@ColinDevCititec) profile picture
Colin@ColinDevCititec5 Dec 2014
Happy weekend :) #weekend #digital #tech #software #UX #userexperience #design
Image from Colin (@ColinDevCititec)
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Shock Marketer retweeted
Casey Jenks (@yeabuddy) profile picture
Casey Jenks
@yeabuddy11 Nov 2014
Since putting an Uber referral link on the gym page 4 days ago, I’ve already received $60 towards rides. This is going to be awesome. – at Lake Butler, FL
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Shock Marketer retweeted
Alex Harris (@alexdesigns) profile picture
Alex Harris@alexdesigns12 Sep 2014
Testing the words on the page give us the biggest wins #CTAConf @bmassey
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Shock Marketer retweeted
Simmone Seymour (@simmonesey) profile picture
Simmone Seymour@simmonesey20 Jun 2014
Replying to @ShockMarketer
@ShockMarketer Hardly anything written on week-parting & it's so important to media buys! Good article, so relevant. bit.ly/1m3YWa9
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Shock Marketer retweeted
Praveen (@apnerve) profile picture
Praveen@apnerve13 Jun 2014
Really really clever use of transparent PNG! - teapawt.net/TheWorldStories/status… . Click on it to see.
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Shock Marketer retweeted
Pe:p Laja (@peeplaja) profile picture
Pe:p Laja
@peeplaja13 Nov 2013
12 usability flaws that are spoiling the mobile web econsultancy.com/blog/62870-…
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Shock Marketer retweeted
Charles Ngo (@Dr_Ngo) profile picture
Charles Ngo@Dr_Ngo16 Jul 2013
It only takes one campaign to change your life. You're potentially one landing page, one angle, one offer away from the tipping point
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10 Call-to-Action Case Studies w/ Takeaways & Examples from Real Button Tests: contentverve.com/10-call-to-…
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