SimbaAutomotives

During the year 2025, the Directorate of Traffic & Road Safety undertook extensive community sensitization initiatives aimed at promoting road safety & promoting behavioural change among road users. These efforts were also intended to foster a constructive working relationship with the road users, emphasize the importance of personal responsibility & develop practical, actionable solutions to key challenges faced by road users. To achieve these objectives, outreach was conducted through multiple platforms including TV programs, radio talk shows, physical community engagements & social media channels such as X, WhatsApp, Facebook & TikTok. Over the reporting period, a total of @52 TV shows, @635 radio talk shows & @2739 physical engagements were conducted. These initiatives reached a cumulative audience of @450257 road users. The audience comprised @167821 school-going children, @94440 motorcyclists, @63950 drivers & @117944 other road users, including market vendors, passengers & pedestrians. In addition to enforcement & other interventions, the Directorate continues to actively engage road users across the country. The primary objective remains to promote behavioral change & reinforce the message that road safety is a shared & collective responsibility. We extend our sincere appreciation to all our stakeholders & partners who have contributed to road safety efforts in one way or another. Your actions are not in vain; each contribution plays a vital role in saving lives on our roads @uganda_drivers @VivoEnergyUg @IsuzuUganda @UgandaRedCross @PrudentialUG @swrwug @itmsug @MoWT_Uganda @UgandaMediaCent @Akeda4 @MotorMinds000 @safetywatch_ug @turyarugayostev @TotalEnergies @assempebwa @SimbaAutomotiv1 #allmediahouses We urge all partners & stakeholders to take deliberate steps in prioritizing road safety and to actively play their part. The actions we take today will determine the safety of our roads tomorrow. Together through responsible behavior & collective effort, we can save lives @PoliceUg