#AIpowered contextual marketing analytics platform and target audience segments – built for gaming, entertainment & beyond.
San Francisco, CA
Joined March 2016
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Trending this week across Twitter and #gaming news sources: K-Pop collides with Pub-G.
Reactions to the concert announcement rounded out at a positive 64/100 sentiment. #BLACKPINK @PUBGMOBILE
Are audience understanding and contextual insights part of your measurement?
If not, you're missing key aspects of your overall impact. Read our blog post to learn more.
#marketing #insights #martech #advertisers #brands #marketers
bit.ly/3OOsYjq
Three of today's top trending stories come from the Nintendo Direct Mini Partner Showcase – all with positive reaction sentiment. @NintendoAmerica @SwitchConsole #gaming #GamingNews
If you could only have one: #TeamDPad or #TeamThumbstick? LMK.
#gamecontrollers #gaming #videogames #gamedev
Hey, #gamedevs: Your players are talking. Are you listening?
Spiketrap delivers contextual AI-powered audience insights for your brand, games, events, and more – all in one intuitive analytics platform. #gaming #gamedevelopers #gamingmarketing
spiketrap.io/data-analytics-…
With the first days of Summer Game Fest wrapped, which of these top conversations do you think received the highest sentiment within the gaming community?
31%Gameplay reveals
8%Sonic Frontiers demo
54%Space horror games
8%Last of Us remake
13 votes • Final resultsThose of you who guessed space horror games were right! Though gameplay reveals overall brought in more than twice the amount of engagement, it was pure fear that brought #gaming the most joy this week!
Stay tuned for more #summergamesfest insights.
Spiketrap sentiment data for Sony's State of Play ⬇️
Spiketrap retweeted
The big games from Sony's State of Play were the PC ports of Bloodborne and the two Spider-Man titles, which had 11.5% of the conversation on social media, according to Spiketrap. Final Fantasy XVI came in at 8.7%, while Stray Cat was at 8.6%. Overall Sony was 88% positive.
Which brands generated the strongest and most positive conversations among Twitch viewers in May? #gaming #livestream spiketrap.io/2022/06/14/top-…
Gaming continues to break into traditionally "non-gaming" spaces. And we're here for it.
Inclusion in the Grammy Awards sheds a well-deserved light on the talent behind powerful game soundtracks – not to mention the impact those scores have on audiences. ign.com/articles/the-grammy-…
Looking for an impactful and insightful way to measure creator campaigns?
We got you – the pilot of our new Campaign Reporting Tool is now live. spiketrap.io/2022/06/01/camp…
#influencermarketing #marketinganalytics #campaign
Looking forward to seeing this one trending more starting next week...
All 👀 on our Spiketrap dashboard to see which brands and games drive the most conversation during @summergamefest. Any guesses?
ALT Summer Game Fest trending now in gaming, spiketrap dashboard monitors trends
Custom reporting at Spiketrap is now better than ever!
✅ Improved query builder
✅ Enriched report visualizations
✅ New data and sources slicer
More details below. spiketrap.io/2022/05/31/cust…
Spiketrap retweeted
Contextually relevant #marketing will feel more authentic to our audiences – because it is.🌟
Learn the basics of contextual analysis on our blog: bit.ly/3v4Fcx2
#analytics #advertising #gaming
Our tech is designed to empower platforms, brands, developers, agencies, and more in #gaming and #entertainment to better understand their audiences.
#analytics #aipowered bit.ly/3LthWxz
Do you know what your #gamers are saying across channels like Twitter and TikTok?
Spiketrap's audience insights tools take social listening to the next level. #gaming #videogames #analytics
spiketrap.io/features/social…
Which recent game release has inspired the highest audience sentiment during livestreams since May 1?
#gaming #switchsports #legostarwarsgame @SwitchConsole @LSWGame
80%Nintendo Switch Sports
20%LEGO Star Wars: Skyw.Saga
5 votes • Final resultsWhile #SwitchSports had a higher overall engagement on streaming platforms since May 1, @LSWGame saw a slightly more positive sentiment of 66/100.
