Stephen Caple (@Steve_Caple) header
Stephen Caple (@Steve_Caple) profile picture

Digital Marketing Consultant - Digital Marketing since 2002 - Helping Businesses & Organisations to solve problems.

Dorset
Joined March 2009
Photo by Stephen Caple (@Steve_Caple)Photo by Stephen Caple (@Steve_Caple)Photo by Stephen Caple (@Steve_Caple)Photo by Stephen Caple (@Steve_Caple)Photo by Stephen Caple (@Steve_Caple)Photo by Stephen Caple (@Steve_Caple)Photo by Stephen Caple (@Steve_Caple)Photo by Stephen Caple (@Steve_Caple)Photo by Stephen Caple (@Steve_Caple)
Last week, digital marketing felt less like a steady stream of updates and more like a seismic shift. The headlines weren't just about new features; they spotlighted fundamental changes in how AI interacts with our data, how search engines prioritise content, and how we, as marketers, operate. Rapid deployment of agentic AI across enterprise platforms, a significant realignment of Google's search and advertising ecosystem around AI, and the emergence of first-party data and its governance as the ultimate competitive moat. If you haven't yet moved AI from an experimental sandbox into a core operational strategy, this week's news should peak some interest. Digital Dayz News curated by our very own Headliners Custom AI Agent. Digital DayZ News curated by our very own Headliners Custom AI Agent. 🗣️ Salesforce’s Agentic AI Bet: Unifying Data and Content with Contentful Acquisition 🗣️ Google Marketing Live 2026: PPC From Keyword Manager to System Optimizer 🗣️ Google's May Core Update and AI Search Visibility Read this weeks news here 👇 capleconsulting.co.uk/digita…
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Lots going on in the digital world last week. We built an AI Agent to capture and post a summary blog for us to edit and add comments. It did a pretty good job and it was a great way for us to get a heads up on some of the latest news. Take a peek here👇 capleconsulting.co.uk/digita…
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🔶 Spotlight on Social Media Marketing for UK Manufacturing 🔶 ( 🔗 Link to full article in comments) It’s not a surprise when I see the social media accounts of so many UK manufacturers seemingly abandoned with little or no activity. If you are leading the business or responsible for marketing, you’ll probably see little value in allocating time and effort into posting regularly just for a handful of likes. 👍 For those that are persistent, perceive value and have found a way to keep their social channels efficiently active, I salute you. 🫡 Regardless of your current position with organic social media marketing, the approach that makes the most sense is the shift from chasing Attention to capturing Intention. Check out the full article where I go from realty check to competitive edge - Link in comments 👇
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Power To Do More - Our Custom AI Agent Integration service offers more than just a bot called Ashly that sorts out your mailbox. 1. Human led expert consultancy to understand your business and develop Bespoke AI solutions. 2. Managed deployment for seamless and secure integration with your systems and platforms. 3. Continual improvement through governance and analysis. We're not replacing employees, we're giving them the power to do more! capleconsulting.co.uk/ai-int…
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We can’t stop talking about AI, most of us are torn between how amazing or scary it is, but some of us have shut up and are busy integrating. Check out this article about: Developing AI Integrated Marketing Strategies. 👇 capleconsulting.co.uk/digita… #AI #AIMarketing #AIIntegration
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Curious about Generative AI? ✨ Learn the fundamentals! Understand what it is, how it works, & its impact with our clear, modular video course. Perfect for beginners & professionals. Get certified! Find out more 👉 capleconsulting.co.uk/introd…
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Unlock AI's Potential! New to AI prompt engineering? Our accessible course explains its purpose and value across industries. Learn clearly, at your own pace, and gain a certificate! Find out more 👉 capleconsulting.co.uk/introd…
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Unlock Your Social Media Potential! Master content, choose platforms wisely, and measure campaign success. Boost your online presence & connect with your audience. Find out more 👉 capleconsulting.co.uk/social…
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Elevate Your LinkedIn Presence! Learn to promote your business and strengthen your personal brand online with our clear, modular video course. Get certified! Find out more 👉 capleconsulting.co.uk/linked…
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Boost Your Business with SEO! Learn the fundamentals of search engine optimisation at your own pace. Gain clear, actionable insights to improve your online presence & get certified. Find out more 👉 capleconsulting.co.uk/seo-vi…
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Master Facebook for Your Business! Learn practical strategies to promote your business effectively. Our clear, modular course helps new owners master Facebook marketing at their own pace. Find out more 👉 capleconsulting.co.uk/facebo…
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I stopped reading the “SEO Is Dead” posts years ago. Even the ones that claim it’s still a thing. So is there any point in doing SEO?
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Thinking of a career change or upskilling in digital marketing? We’ve partnered with VideoTile to launch affordable, certified online courses perfect for professionals & teams. 📚 Courses include SEO, Social Media, AI & more. ✅ Learn anytime, anywhere. 🔗 Link in comments.
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Stephen Caple retweeted
Faces of Axial SpA Four people, Beatriz, Mufseen, Lorna and Vimala, share their story about experiencing pain, searching for answers and living with axial spondyloarthritis. Discover their journeys buff.ly/5nVcb79 Share and comment - Axial SpA works silently. We don't.
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📣BLOG: This article covers a few Digital Marketing Strategies. If you are creating or updating your strategy then give this a quick read for some ideas and a look at what I call... The MasterPlan :-) capleconsulting.co.uk/digita…
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