StrategiCrest Ltd. is a strategic consultancy firm dedicated to crafting innovative and impactful communication solutions. Your Partner in Strategic Excellence.
Nairobi, Kenya
Joined November 2024
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Most press releases, interviews and pitches don’t fail because the story is weak. They fail because nobody told the newsroom why it matters to their reader.
At StrategiCrest, we train teams to fix that.
Three programmes, all tailored and hands-on: Media Training. Digital Communications. And the one everyone needs: why newsrooms ignore your story, and how to fix it.
The boss decided to go the extra mile. We suspect he “ate” the designer’s money but we won’t say that.
#happycustomerserviceweek #csw2026
StrategiCrest Ltd retweeted
After almost two decades in Kenyan newsrooms; reporting, editing and eventually leading digital and audience work at Nation Media Group and Radio Africa Group, I’ve been doing something a little different.
My day job is now largely communication, storytelling and editorial consultancy through @StrategiCrest.
But I’ve also been practicing a different kind of journalism.
A 🧵
StrategiCrest Ltd retweeted
This Monday in #TheChronicleWeekly — Issue 0012:
• Whether Kenya can afford the country it says it wants to build.
• Whether the SHA town hall at KICC actually met the legal bar for public participation.
• Why next president, if Ruto loses, will inherit a country that has run out of easy options.
• Why debt servicing alone outspent teachers and defence combined in July.
• How new index is contradicting opinion polls on county performance.
• How class and geography are splitting Kenya's media audience in two.
• Newspaper readership is fading everywhere in Kenya, save for two regions.
• Why the "soft life" has become something young Kenyans budget for in instalments.
• And how Kenya's Baseball5 team went world-class on foreign funding that runs out in December.
Nine stories, one question running through all of them: ambition vs. delivery.
Read previous issues: thechronicle.co.ke
#TheChronicleWeekly #Issue0012 #Kenya
Every exit statement has two possible stories: why he left, or who’s leading next. We always choose the second.
That’s the reframe; before a single word gets written.
#StrategiCrest #StrategicCommunications
“Just explain the price increase without triggering backlash.”
We hear this a lot. And it’s almost never actually about the price.
Swipe to see how we reframe it; from justifying a number to narrating a value story.
The thinking happens before the writing does.
We went back to the boss's notebook, and now we know why he carries two pens. 😅. We also found out he has a favourite on the team 😏
StrategiCrest Ltd retweeted
I will be taking the stage at @africaprweek 2026 this August in Nairobi.
It's the one room where Africa's PR and communications industry sets its own agenda: three days of honest conversation about where our work is going. If any of that intersects with what you do, I would be glad to see you there.
📍 Mövenpick Hotel, Nairobi · 26–28 August 2026
🎟️ Tickets: africaprweek.com/tickets
#AfricaGlobalPRWeek #PublicRelations #Communications
We peeped into our boss, @olivermathenge’s notebook and... we’re not sure we should show you this. 👀
Four “urgent” client calls. Zero of them were actually comms problems. Swipe to see the real diagnosis each time →
#StrategiCrest #NotACommsProblem #StrategicThinking
This notice came way after multiple complaints.
Let’s go back to our lesson 3 months ago.
For a public institution that has been fighting to regain public confidence, the strategic thing to do is anticipate reaction, always, and communicate before such actions.
The IEBC clarification posts are a lesson in what strategic communication should prevent.
Here's the thing: when institutions communicate only after confusion sets in, they spend more energy managing panic than building trust.
linkedin.com/posts/strategic…?
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As we end the first half of 2026 and start the second half, we look back at our work and clap. We are grateful to all those who have trusted us with telling their stories.
StrategiCrest Ltd retweeted
Some people understand media. Others understand audiences.
@OliverMathenge understands both.
With nearly two decades across some of East Africa’s biggest newsrooms, from Nation Media Group to Radio Africa Group, Oliver has been at the forefront of digital transformation in journalism, audience engagement, and strategic storytelling.
As Co Founder of @StrategiCrest Ltd and former Managing Editor for Audiences & Engagement at Nation Media Group, his work sits at the intersection of media, communication strategy, and digital innovation helping organisations shape narratives that do more than attract attention. Narratives that build trust, influence perception, and drive action.
From newsroom leadership and multimedia journalism to media training and strategic communications, Oliver brings a perspective shaped by years of understanding how stories move across platforms and why some messages resonate while others disappear into the noise.
He joins Africa PR Week 2026 alongside some of the most influential voices shaping the future of communications, media, and public relations across the continent.
📍 Nairobi, Kenya
📅 August 26th to 28th, 2026
Reserve your seat: africaprweek.com/register
#AfricaPRWeek2026 #AfricaPRWeek #StrategicCommunications #DigitalMedia #Storytelling #PublicRelations
StrategiCrest Ltd retweeted
As a former newsroom editor, I have a cat to let out of the bag, for all comms colleagues, in this week’s #StoryCraftJournal
linkedin.com/pulse/why-newsr…
This is the belief that guides everything we do at StrategiCrest. Whether you’re a government agency, business, NGO, or individual, your message matters. We make sure it lands.
Let’s talk about your communication needs.
The IEBC clarification posts are a lesson in what strategic communication should prevent.
Here's the thing: when institutions communicate only after confusion sets in, they spend more energy managing panic than building trust.
linkedin.com/posts/strategic…?
As AMAC PLC Communications partner, StrategiCrest led PR strategy, media engagement, and narrative development for the TGCU x AMAC Comex event ensuring that the significance of the MoU was clearly positioned across stakeholders, media, and the wider market.
#AMACInUganda
