Strategy Magazine uncovers and shares the “bold vision, brand new ideas” of Canada’s national marketing community.

Canada
Joined January 2009
POCAM tells brands and agencies to pause the performative posts they planned for anniversary of George Floyd's death bruni.co/2Sv8RPm
Wow! @StrategyOnline's "Who is the post-pandemic consumer? " is nominated in Best Feature Article: Trade. Our congratulations to @JusDallaire! #NMAB2B21 buff.ly/2R1FnrN
Montreal Children's Hospital Foundation and Cossette say: Do it for the little brats bruni.co/3lHnF6Z
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Giving people a helping hand to come out bruni.co/37j0POV
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IKEA makes kitchen scraps more highbrow bruni.co/3iLyG4W
What is $20 worth in a 'green and just' recovery? bruni.co/33KMZ4k
Got my home edition of @StrategyOnline. First take: very relevant cover art.
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We are proud that our first McCann Worldgroup Canada open house event “Your Work Goes Here - a networking event for black women” was profiled by @StrategyOnline . If you’re interested in future open house events please email [email protected] strategyonline.ca/2020/03/09…
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'I was sexually assaulted early in my career...This is the kind of shit women and other marginalized people have to put up with that you don’t always hear about because it’s hard or traumatic to talk about.' Devon Williamson @strategyonline strategyonline.ca/2019/09/20… #seeitbeit
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Canadian Tire’s Greg Shelly believes getting personalization right - knowing your user well enough to match product attributes and environment -is an underestimated (and under analyzed)… instagram.com/p/BuonGafgicD/…
Jason Chaney of Ad.Vice on getting your content strategy right for your brand: contrary to industry thinking, “fewer, bigger, better.” #atomicon19 instagram.com/p/BuosJQwgqJ2/…
Pepsico’s Lou Arbetter says the industry needs to approach brand content differently and shares lessons in how to get it right. First, leave space for creativity / #2 Entertain first / #3… instagram.com/p/BuoY1xag6im/…
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Congrats to @FCB_SIX Toronto on your Warc Creative ranking and for #DestinationPride making the top 20!
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Congrats to @COSSETTEen for #McDonalds #FollowTheArches making it onto the #WarcCreative100 list.
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Tomorrow is your last shot at Cannes Young Lions fame. Enter now. Win a trip to Cannes and bag a Lion for Canada. Globeandmailyounglions.ca
Get behind the @kbstoronto and Culture Athletics effort to Give Justin Trudeau a shirt gofundme.com/give-justin-tru…
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Strategy retweeted
People get called out for not recycling right bruni.co/2Ixkbj8