
Creatively fizzy wild woman, #Marketing Director, #SEO & Freelance Journalist. Loves swimming, running, nature & travel.
Nantwich, Cheshire
Joined December 2012
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Selling to EU Customers? What You Need to Know About The New AI Act
If you sell to customers in the EU, there’s a new piece of regulation that’s just come into play, and it’s one that you need to be aware of. surefiremedia.co.uk/blog/sel…
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I mean, I get there's probably a comedy element for those with pretty basic humour, but what is it with naff budget brand logo clothing?! Lidl Christmas jumpers, then Greggs clothing, now this😅 🫢
I mean, I suppose I'm talking about it so #marketing objective met?
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Shopify Struggles Part 5 – Avoiding Mistakes That Kill Your Rankings
Shopify makes it easy to set up an online shop, but it’s just as easy for businesses to unknowingly sabotage their Google rankings with some common SEO mistakes.
surefiremedia.co.uk/blog/sho…
#seo #Shopify
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This is one of the reasons I always recommend turning off most auto-apply recommendations in Google Ads.
These are recommendations for a client of mine that sells fashion accessories. Just to reiterate, that's fashion accessories they sell *sigh*
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Great way to kick off a new week - taking back to back exams to renew all of my Google certifications for the next 12 months.
You can see them all here skillshop.credential.net/pro…
#googlecertified #google #googlecertification
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Shopify Struggles Part 4 – Boosting Customer Retention and Building Loyalty on Shopify
The latest post in our Shopify Struggles series looks at customer retention and building loyalty.
surefiremedia.co.uk/blog/sho…
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As it's Pride month, I'm reposting a blog I wrote for a client a couple of years ago, which is just as relevant now as it was then.
Pride Month - Thoughts On How To Be A Better LGBTQ+ Ally
holebuttoncover.com/blogs/th…
#pridemonth #pride
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Shopify Struggles Part 3 – Driving Organic Social Media Traffic To Your Shopify Website
The next post in our Shopify Struggles series focuses on how to generate organic traffic to your site using social media.
surefiremedia.co.uk/blog/sho…
#shopify #marketing
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Apparently, there's a worrying number of people who fall for AI-generated images, believing them to be real.
Honestly, they are not always as easy to spot as you might believe, though there are often certain tells.
Can you confidently distinguish AI images from real ones?
0%Yes, always
67%Yes, most of the time
33%Unsure
0%No, I usually can't tell
3 votes • Final results 26
Shelly Robshaw-Bryan retweeted
Shopify Struggles Part 2 – Standing Out From The Competition
Creating a unique and compelling presence in the crowded e-commerce landscape is crucial but defining your USPs isn’t always straightforward and conveying them isn’t easy either.
surefiremedia.co.uk/blog/sho…
#marketing
I had a lot of fun writing this and think the ideas and insights will be super useful for Shopify business owners! #seo
How To Make Your Shopify Website More Helpful & Why It Matters For SEO
Winning at SEO in 2024 revolves around the notion of ensuring your website is as helpful as possible.
Read on for some top #SEO ideas surefiremedia.co.uk/blog/how…
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Another 2 Google Skills Shop exams passed today. So That's now Google Ads, Google Creative and Google Ads Measurement done and dusted for another year.
A great way to finish off the week!
#googlecertification
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I love doing YoY comparisons for clients and seeing such huge improvements, particularly in online revenue!
If you want to see similar improvements, Surefire Media can help with our range of SEO, marketing & development services. surefiremedia.co.uk/
#seo #marketing
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It's that time again!
To be fair, it does my head in a bit but annual certification does keep me on top of things. One down, a whole heap more to go. Pass me the coffee.
#google #googlecertification
Google November 2023 core update released
The reviews update will be switching to ongoing regular updates, which means Google will not be announcing future review updates.
searchengineland.com/google-…
#seo #google
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Google Completes Rollout of October 2023 Spam Update
Google finished rolling out the October 2023 Spam Update targeting thin and misleading content.
searchenginejournal.com/goog…
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5 Google Analytics Reports Every PPC Marketer Needs To Know About
Supercharge your PPC campaign performance with GA4 reports that provide meaningful trends over time
searchenginejournal.com/goog…
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Interesting stuff 🤔
At least 26 of the top 100 most popular websites—and 242 of the top 1000—are now blocking OpenAI’s web crawler, including Stack Exchange, Pinterest, and Indeed.
searchengineland.com/more-po…
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Wondering what all the fuss about Threads is but only care enough to waste roughly 25 seconds of your time finding out? Here's the lowdown on Threads...
#threads #socialmedia #twitter #dazzlinginsight
linkedin.com/posts/surefires…
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I'm surprised to find out that a lot of people apparently give blanket access to their microphone & probably their contacts, camera etc. too when they install apps 🤔
I don't know how effective it is, but I thought It was common knowledge to block access to cam, mic, notes etc.?
WhatsApp has been using the microphone in the background, while I was asleep and since I woke up at 6AM (and that's just a part of the timeline!) What's going on?
Readers added context they thought people might want to know
WhatsApp has clarified they believe it to be a bug in Android's Privacy Dashboard (twitter.com/WhatsApp/statu…)
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