Today!
TOMORROW: Join us at 2 pm ET for @sejournal's live webinar with @THCapper on AI-Organized SERPs & Overviews.
Save your spot: bit.ly/3E6ZEnO 👈
No, I don't think so. SRA and HCU are almost the opposite - that's the problem with the tightrope Google is trying to walk here.
SRA is specifically punishing high BA sites that are playing cynically outside of their niche.
Tom Capper retweeted
Final webinar of the year with three of the best SEOs
@THCapper @amandanat and Dr. Pete Meyers
Commentary style, no holds, no-frills conversation
What's not to love?
moz.com/webinars/seo-hot-top…
Including an analysis of the untypical DA profile of training sets created specifically for LLMs.
New data from @ziffdavis (owners of CNET, IGN, PCMag, Mashable and more) shows that AI companies are using more premium publisher data than they care to admit.
axios.com/2024/11/05/ai-trai… by @sarafischer via @axios
Tom Capper retweeted
We’re going to hear lots of stories about which people, policies and rhetoric are to blame for the Democrats’ defeat.
Some of those stories may even be true!
But an underrated factor is that 2024 was an absolutely horrendous year for incumbents around the world 👇
Tom Capper retweeted
Oh, and @THCapper's excellent research on Brand Authority
Probably the most cited articles on the conference circuit ATM
moz.com/blog/helpful-content…
Tom Capper retweeted
Interesting that this Google article includes a link to the 100 countries they'll be expanding to.
But unless I am missing something, none of those 100 countries include countries in the EU or Middle East!
They're expanding again, but this time to 100+ countries. Whoa -> AI Overviews in Search are coming to more places around the world
"With this latest expansion, AI Overviews will reach more than 1 billion global users every month."
And languages -> "As part of this update, we’re also extending language support across the board. If you’re in any country with AI Overviews, you can now get them in any of the currently supported languages, including English, Hindi, Indonesian, Japanese, Portuguese, and Spanish." blog.google/products/search/…
I share behind email collection, try to make sure the slides/charts are distinctively branded.
Quoting out of context can definitely be a frustration though.
Tom Capper retweeted
Went to a gig last night, wanted to look up the supporting acts and ohhhhhh Google
I know a @getSTAT Archived SERP tab when I see one.
We've been discussing this exact issue - the current plan is to award ranks to the results with a preview, and not tiny citation links.
It's not set in stone yet - we'd love to get your input on what you'd like to see!
Tom Capper retweeted
Google HCU: What Can You Do? — Whiteboard Friday - moz.com/blog/hcu-what-to-do-… from @THCapper
Tom Capper retweeted
🎙 @THCapper, Senior Search Scientist at @Moz, will join us at #Digitalzone24 with his talk "Search Intent & The Marketing Funnel"! Learn how to strengthen your marketing funnel. Register for free 👉 bit.ly/4dZUFma
#digitalmarketing #SEO #searchintent #webinar
