bring game mechanics to agent chats we’ve spent nearly 20 yrs bringing game mechanics to apps as we move towards text-heavy experiences, we need to think about how we might bring these to convos with agents for the most part, agent interfaces rely on utility to retain. get things done, then hope you come back what if we added: achievements, levels with perks (discount on your ai bill?), steaks, … basically all the things we know that work in apps, now in your agent chats, working with the constraints of the chat interface

add a progress bar to your cart we’ve recently shipped this with tyb, a progress bar that tells you how close you are to unlocking your next discount level or free shipping. think ‘spend $10 more to get $15 off’ pair w suggested products in that price range with a quick-add button right from the cart light touch and adds that progression feel to your checkout

trying a new format for sharing our process! i’m realising a lot of artefacts and product decisions we make never get shared, so let’s change that. here’s the first one: i advocate a lot for expressive consumer surfaces, but equally, knowing when to have more restraint is so so important example: some new onboarding screens we’re testing. on the left, while pulls you in, it diverts attention from the sign up cta on the right, less details, but a more intentional sign-up funnel

our updates sheets just got.. an update

update, now it’s tinder what they really managed to get right is getting you to their low friction core loop immediately and framing any higher friction action as a benefit to you – for example, add more to your profile for more matches the ui also gets function and fun right: animations and texture richness at the core loop, and simplicity at sign-up, purchase flows, and preferences

some things we’ve shipped in just about a month at @tybxyz – streaks – earning affiliate $ from your posts – improved posting flow – waay simpler discount redemption – discover tab – more useful notifications – widgets in-app for events you signed up for – improved onboarding so much more coming

after a great year at @tybxyz, im excited to share im officially starting my second year at @tybxyz