The official podcast of the Indian marketer, author and podcaster @yaagneshwaran, popularly known as Yaag.
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Joined January 2021
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If you enjoy reading experiences and philosophies on marketing, startups, writing books, running podcasts, and more -- here's our newsletter for you!! yaag.substack.com
The Yaag Project retweeted
Time we stand together to protect the Kamakhya kshetra. The list of public docs clearly indicate mega scale demolition activities on the Nila parvata. Development cannot mean mindless destruction, that too in the ishana kona of Bharat. More details here 👇
change.org/p/appeal-for-prot…
The Yaag Project retweeted
धर्मो रक्षति रक्षितः| We need to stand up for our kshetras.
The Kamakhya Pitha petition has 9K+ signs already! If skeptical, read carefully and you will see what kind of demolition is being planned for constructions. 👇
change.org/p/appeal-for-prot…
cc: @ARanganathan72 @jsaideepak
The Yaag Project retweeted
It’s super clear — like @jsaideepak and @ARanganathan72 always emphasize — our discussions need to be abt issues and not abt political parties. Parties will support or vilify based on how their business model works. Time we rise to protect our own dharma
"Pandharpur Temples Act was enacted to safeguard the interests of the Vitthal-Rukmini temples due to special circumstances & to relieve devotees from the rapacity of the priestly classes, the Maharashtra government has submitted to the Bombay High Court."
newindianexpress.com/nation/…
The Yaag Project retweeted
Ideally both. When doing japa covering the mala is a good practice. When not doing japa, keep it safe in puja space.
The Yaag Project retweeted
Being in TN, I 💯 attest that the sanatan dharma wave is on a huge rise here. @jsaideepak’s recent podcast with @smitaprakash reaching a million views in a short time is a dipstick to it. I hope ppl don’t forget this moment.
The Yaag Project retweeted
Justice unfortunately has always been a privilege reserved to a few. But thanks to these ppl, now the majority is finally waking up to reality and shedding the liberal cloak one by one
This quoted post is unavailable.
The Yaag Project retweeted
Are your customers happy? Are you doing marketing to engage and educate them?
Check out my podcast with @Yaagneshwaran on how to better customer marketing.
youtu.be/WJPu2LmgmzU via @YouTube
The Yaag Project retweeted
How organic content marketing can help you amplify your brand narrative — deep dives @morganjingram
#ContentCreator #narrative #brand
youtu.be/M28SpPTc6Co
The Yaag Project retweeted
The usage of the term "ghosted" in sales is strange.
Ghosts are those who overstay their welcome. 😈
The Yaag Project retweeted
Unlock the secrets to creating both memorable and functional content, with @thinking_slow 🔥 who is on point with every word!
youtu.be/MtEtbjQn2tQ
The Yaag Project retweeted
What a conversation with @aprildunford 🔥 --> when to do a positioning exercise, how often to re-evaluate it, why should you not position against ghosts, and a lot more.
youtu.be/z8HcT7b79XA
The Yaag Project retweeted
New episode: @aprildunford joins us to discuss positioning. She shares how a SaaS company can express their positioning through their content, sales pitches, and more.
youtu.be/z8HcT7b79XA
The Yaag Project retweeted
When the client has access to your Google doc while you're still working on their blog 😅
The Yaag Project retweeted
Want to do demand gen the right away for your SaaS?
New episode with @taraarobertson of @chilipiper is coming up 🔥
The Yaag Project retweeted
7/7
Maybe diversify across 3-4 platforms, to be safe. Your top performing channels may not be measurable right away.
Your sales discovery calls will show self-attribution of your investment in building trust.
Build trust, and they'll come.
The Yaag Project retweeted
6/7
But often what you measure can take you into a tunnel vision. First build trust.
⏩ For example, you can definitely gate content.
But give people a taste before asking them to fill up your form or chatbot. Build content for specific platforms.
The Yaag Project retweeted
5/7
Now….think about the companies you bought subscriptions from.
Think about these SaaS brands:
@lavenderhq
@clickup
@HubSpot
@chilipiper
@Drift
You trust them. You see your peers trusting them.
Measuring isn't bad. Metrics aren't bad.