Award winning bestselling author. Worlds Top 30 Negotiation Professionals 2025. Founder of The Negotiator’s Edge Training Academy - A new era of influence. 🤝
Singapore
Joined June 2011
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Negotiation is changing faster than most people realise.
AI is rewriting the rules of influence, persuasion, and decision-making.
That’s why I wrote Magnetic Influence.
As Robert Cialdini put it:
“We need this book.”
The future belongs to those who can influence it.
#MagneticInfluence
Pre-Order *Now Open* a.co/d/0bHWTPag
ALT A glowing metallic background highlights Magnetic Influence, the new book by Tim Castle. The white cover sits illuminated at the center, symbolizing clarity in a chaotic, AI-driven world. Beneath it appears a powerful endorsement from Robert Cialdini — the legendary author of Influence — declaring: “We need this book.” The visual captures the core idea of the book: in an age where AI is reshaping decisions, the people who understand persuasion, negotiation, and human psychology will shape what happens next.
You don’t need 100 clients to change your business.
You need one.
One client who believes in you.
One win that builds your confidence.
One success story that opens the next door.
That’s the power of The First Domino. 🁢
Get the book:
🇬🇧 foyles.co.uk/book/the-first-…
🇸🇬 popular.com.sg/products/the-…
The moment you feel uncomfortable, don’t assume you’re doing something wrong.
You might be growing.
The conversation you’re avoiding.
The idea you’re nervous to share.
The opportunity you don’t quite feel ready for.
That’s often where your next breakthrough begins.
Believe it is possible. 🦁
How to create momentum in your first 90 days as a leader smetoday.co.uk/business/how-…
Most People Are Destroying Their Influence This Way youtube.com/shorts/79gaRVJ4v… via @YouTube
Why Some People Get All the Opportunities youtube.com/shorts/jgjTtHUVc… via @YouTube
Most people don’t struggle to find a job because they lack talent. They struggle because they have the wrong strategy.
Stop spraying out generic CVs.
Start building relationships, tailoring every application, and making it impossible to ignore you.
A job search is a negotiation. The best prepared person usually wins.
My latest thoughts 👇
msn.com/en-za/money/general/…
How to Build Trust and Influence in the Age of AI | Magnetic Influence youtu.be/FHuCZ4w9dnQ?si=kZpe… via @YouTube
This isn’t a real TIME cover. Not yet.
But every achievement starts as a picture in someone’s mind.
My mission: redefine negotiation for the age of AI—combining machine intelligence with human trust, empathy and influence.
Believe it is possible. Then build it.
4 Ways To Build Future Skills In Your Team uk.finance.yahoo.com/news/4-…
I do not want AI to make me less human.
I want it to remove the work that stops me from being fully human.
The endless inbox. The routine replies. The buried opportunity. The forgotten follow-up. The research I meant to capture. The idea that disappeared because I was too busy reacting.
I want AI to sort the signal from the noise, surface the sharpest ideas in negotiation and AI, find timely content opportunities, and tell me what to ignore.
Then I want to use that reclaimed time to read, write, think, speak, teach, sell, and build The Negotiator’s Edge into the leading academy for negotiation in the AI age.
The point is not automation.
The point is freedom for higher-value human work.
Impulsive reactions cause you to loose clarity. When you are controlled by your reaction to others you can’t manage your internal state. Stop reacting automatically and start responding intentionally. This is what top negotiators do. Master the pause.
When your confidence comes from within and not from other people’s approval you can’t be controlled, you have self mastery.
I have built the MAGNETIC Influence Coach as a free Claude Skill — designed to help you prepare for high-stakes conversations, sharpen your positioning, improve your emails, and know exactly what to say next.
Built on the framework from Magnetic Influence, it helps you:
• Prepare for negotiations with more clarity and leverage
• Rewrite emails so they land with authority, not pressure
• Pressure-test job offers, pricing conversations, partnerships and major decisions
• Build stronger influence without manipulation
• Get the move, the words, and the line to avoid before you walk into the room
It is a properly built negotiation and influence coaching system: it scores the situation across eight dimensions, highlights risks and strengths, gives you a practical next move, and keeps the human side of the deal at the centre.
Because AI can improve your preparation.
But trust, judgement, gravitas and human connection still win the room.
To add it to Claude:
Settings → Customize → Skills → Create Skill → Upload a Skill
Upload the full ZIP file and Claude becomes your on-demand negotiation and influence coach.
Free for Claude Free, Pro, Max, Team and Enterprise users.
Get it now at magneticinfluencebook.com
Where Influence Meets Intelligence.
#Negotiation #ArtificialIntelligence #ClaudeAI #NegotiationSkills #influence
🤖 Made with AI
Magnetic Influence Book Launch - Out 30th June 2026
Learn how to become magnetic in the age of AI.
Order and get ahead now amazon.com/Magnetic-Influenc…
#magenticinfluence
🤖 Made with AI
Lost your job do this youtu.be/k104pb5jans?si=evIH…
1. See it as a transition
2. Don't hang out with anyone who has also been let go
3. Get out to events, coffees, the market, as you normally would
The Hybrid Negotiator: Why Humanity Will Become More Valuable in the Age of AI
timjscastle.com/single-post/…
🤖 Made with AI
