Travis Lofley 🌡 (@TravisLofley) header
Travis Lofley 🌡 (@TravisLofley) profile picture

Texas Tech alum, SEO guy, and Christian seeking to follow Jesus. Occasionally goes viral. ESPN once posted my tweet on Instagram.

DFW
Joined August 2010
Photo by Travis Lofley 🌡 (@TravisLofley)Photo by Travis Lofley 🌡 (@TravisLofley)Photo by Travis Lofley 🌡 (@TravisLofley)Photo by Travis Lofley 🌡 (@TravisLofley)Photo by Travis Lofley 🌡 (@TravisLofley)Photo by Travis Lofley 🌡 (@TravisLofley)Photo by Travis Lofley 🌡 (@TravisLofley)Photo by Travis Lofley 🌡 (@TravisLofley)Photo by Travis Lofley 🌡 (@TravisLofley)Photo by Travis Lofley 🌡 (@TravisLofley)
The USA sounds electric right now. Also, NBC/Peacock's production value is head and shoulders above anything ESPN does.
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Local on the 8's hit different in the late 90s and early 2000s. πŸ™Œ
some of you weren’t around for my smooth jazz era and it shows.
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Is Notre Dame getting ready to learn Red Raider? πŸ‘€
Purdue announces it will β€œpause” its football scheduling agreement with Notre Dame, which creates an opening in the Irish schedule next season. Notre Dame was scheduled to host Purdue on Labor Day weekend in 2027.
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I have never seen a more accurate assessment of a what a Texas el niΓ±o winter can be.
It's winter forecast time. My official 22nd Annual Winter Outlook drops next week, but I always like to share my honest, tongue-in-cheek take first. πŸ˜† 😜 ❄️ #cltwx #snOMG #ncwx #scwx #wcnc #wxbrad
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Any given Saturday still exists in college football, as do rivalries, playing with a sense of pride, etc. Beware the purity spiralers that are out here to sell you one something because a completely idealized version of the sport in their head doesn't exist.
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The most athletic thing you'll watch all day.
Giametta finds the back of the net off the INSANE throw in assist by Greason 🀯 Red Raiders - 3 Utah - 0
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This Tech vs. Kentucky friendly in late October has the feeling of a February game. Way more of this in the college hoops preseason every year, please. πŸ™
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That might be one of the most Dallas in the 2020s sentences I've ever read.
Dallas’ iconic Granada Theater is closing after eight decades to become a spa
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ESPN's production for NHL games needs a ton of work. Mainly, there's some sort of issue with how their mics are picking up sound. Effects are delayed, there's crazy reverb from the PA and sound system in the background, and the crowd sounds incredibly muted.
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NCAA, it's time to give it a rest. The season is here. Pack it up, move on, and let's get back to more normalcy next year.
Sources: An injunction was granted in California for the Glancey V. NCAA case, giving all members of the Class of 2022 involved eligibility through the end of the 2026-27 college basketball season. The NCAA will appeal.
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Travis Lofley 🌡 retweeted
Quick note from my office to @Big12Conference
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Ok, if ABC is an option for the broadcast network, College Gameday might actually be in the mix.
🚨 Kick Time Announcement 🚨 Top-25 matchup in the morning, trick or treating that night. 🎟️: wreckem.co/26FBTix
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I'm predicting that like clockwork, we'll have an ice storm in January or February where we wish the temperatures were only this cold.
I'm ready for your "it's too cold" complaints! The cold front has moved though the area tonight, and look what it leaves behind by Saturday morning. Are you ready for it??
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A generalization, but I think there's some base layer of truth to this: Many people are deeply unhappy because one or more changes have happened in their life that caused them to go into a purity spiral. Reject black and white thinking about everything. It will eat you alive.
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Travis Lofley 🌡 retweeted
Texas Tech University officials announced Friday that the campus administration building will receive a Texas Historical Marker designation. Story in bio:
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You were not supposed to like something popular because, inevitably, you were consuming something from the tastemakers/gatekeepers. Social media and the algorithm means creativity is now democratized. Popular content from the common man is now rebellion against the old world.
A big shift that happened during my life. When I was young, if something was very commercially popular, you were not supposed to take it seriously. The popularity was proof that it was mediocre. It damaged its the reputation. If there was some popularity it was ok to take serious, but it couldn't be too much. The reverse is true now though. The popularity of something is proof of its greatness. And that you should spend time analyzing it. This is for true for movies, music, books, celebrities, games, etc.
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Especially as someone who is a hot coffee drinker only, it's basically local, independent shops that roast their own stuff only for me these days. It tastes at least 100x better. And those places are actually welcoming as a third space.
I almost never go to Starbucks these days, but when I do it is a surreal experience standing in an empty store and watching the barista make a bunch of drinks for people who are not yet in the store before making yours
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The suburbs get entirely too much hate.
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We're simply just going to kill it in both the portal and freshman recruiting, I'm afraid. πŸ“ˆ
πŸ‘€πŸš¨ Texas Tech lands 5⭐️ SS and No. 13 overall player in Class of 2027 Makenzie Thomas. The League City, Texas native represented Team USA at the U-15 World Cup in 2025 & has 30 HRs over her first two HS seasons. πŸ“Ί WATCH: youtu.be/jQdZ8s7YSw4
There's a new version of this post
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We can be as frustrated with the current state of things in ESPN and college football while still being about the truth. The over-focus on SEC teams is fair. The idea that visits to non-highly ranked G5 and occasional FCS were once much more common, however, just isn't true.
The revisionist history of College Gameday for the sake of G5 coddling needs to be stopped. Throughout the history of the show, they’ve been on campus for 18 G5 games. 10 of those 18 games were top 25 G5 games, and 3 of those 8 were hosted by service academies (non-Army/Navy standalone Gameday). To sum it up, if Gameday had gone to Boise/WMU, it would’ve been the 6th time in more than 30 years of the show that they went to a non-service Academy G5 campus for an unranked matchup. Gameday hasn’t lost itself, people are just creating associations that were never there.
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