Paul Airy (@Type_of_Email) profile picture

News on updates and revisions to ‘A Type of Email: A handbook for working with HTML typography in email’. Brought to you by @Paul_Airy.

United Kingdom
Joined August 2016
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Hey, #EmailGeeks! When it comes to accessibility in email, which aspect do you find most challenging? #a11y #Design #Code #WCAG
9%Designing
17%Coding
48%Testing
26%Meeting WCAG 2.1 AA
23 votes • Final results
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Emails sent from companies and websites hosted by companies. Which do you look at most on an average day?🗳️
76%More emails than websites
24%More websites than emails
17 votes • Final results
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As an email marketer, how often do you use the recipient IP address? #EmailGeeks
70%Never.
26%Sometimes.
4%All the time.
23 votes • Final results
Paul Airy retweeted
Thrilled to have you (both)!
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I have strong opinions about buying email marketing lists. What are yours, #EmailGeeks?
8%I’d do it!
5%I might do it!
87%I’d never, ever do it!
38 votes • Final results
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I've seen a number of major brands sending emails where they didn't check their text contrast ratio for text over images. The text was very hard to read. Great point by @Type_of_Email and @afullerstory at #EISConf #EmailWeek
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Great points by @Type_of_Email and @afullerstory about alt text in emails. If you're going to include it, make sure that it's meaningful. #EISConf #EmailWeek
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Take this survey and be heard! #emailgeeks want to know how to best communicate in a manner you find accessible! 💌 actionrocket.co/email-for-al… @ActionRocket @Type_of_Email
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Fantastic work from @Type_of_Email and @ActionRocket to gain even more insight into email accessibility! Check out their new program #EmailforAll
Read ‘Accessibility in Email: Making it real’, the story behind ‘Email for All’, a partnership between ActionRocket and Beyond the Envelope™, to make email accessibility real. buff.ly/3eY7fFj @ActionRocket @Paul_Airy #a11y #Email #EmailGeeks
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I’m donating all profits, from today’s sales of ‘A Type of Email’, to Epilepsy Action. Buy it here: buff.ly/2R23tj9. @epilepsyaction #PurpleDay2020 #a11y #Typography #RecipientFirst #EmailMarketing #EmailDesign #EmailDevelopment #EmailGeeks
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If you haven’t implemented accessibility into your emails as yet, what’s prevented you from doing so? #a11y #EmailMarketing #EmailDesign #EmailDevelopment #EmailGeeks
22%Low priority
17%Stakeholder buy-in
61%Not sure how to do it
18 votes • Final results
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It's an honor to be included in a list from Email on Acid of Email Developers Who Are Making Email Better. #emailgeeks emailonacid.com/blog/article…
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Paul Airy retweeted
Increase your email campaign's reach by improving its accessibility using these simple steps. bit.ly/2lXZepZ
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Paul Airy retweeted
Dig into the details of what web fonts are and how #emailgeeks can implement them in their emails right now: bit.ly/2gZHoBp
Paul Airy retweeted
The State of Email 2017 survey is here! 🎉 Take the survey for a chance to win a free ticket to #LitmusLive: svy.mk/2hqIWRD
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This @EmailonAcid email is just so awesome! marketing.emailonacid.com/lp…
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Paul Airy retweeted
table tr td's CodePen account, where they explore pretty impressive things that can be done in HTML email: codepen.io/tabletrtd/
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A sneak peek from "Hidden Talents of Email" >>> Join me on Stage 2 at 2:15 for more! #ISUM16
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Email Innovations Summit London Recap hubs.ly/H0517n60 #emailgeeks
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Paul Airy retweeted
ICYMI: Who To Follow- Jaina Mistry ow.ly/CtOp305Ab5S
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