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American PR expert who is fascinated by everything about the British Royal Family and how they are navigating the current media environment.

Joined October 2019
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Hi to my new and old followers! Seems like a good day to remind you that negative comments about children, people’s bodies, me personally, and conspiracy theories (especially around pregnancies), are not welcome in my replies. There is a difference between critical and cruel!
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I think he meant “I want reconciliation, but I can’t shut up and make actual amends privately, so no one trusts me”
The Duke of Sussex has said reconciliation with the Royal family is “the most important thing” to him, but warned “some people” did not have the same ambition. Prince Harry said in an interview that reconciling with his family was his main goal, but admitted that “scars stick around forever”. 🔗:telegraph.co.uk/royal-family…
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I don’t think it matters that the Sussexes can pull a crowd or get press to call their work an “engagement.” Since they’ve moved back, all we have seen is mounting proof that they need the perception of being Royal and the Royal Family is just fine without them.
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Charles Spencer: - Married to wife #4 - None of his adult children speak to him - Financially reliant on Diana being culturally relevant Why is any media or platforming the revisionist history of this man who is the least trustworthy and reliable of narrators?
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Recollections may vary…
BREAKING: In response to Princess Diana's brother Earl Spencer claiming King Charles said "we'll forget her soon enough" following her tragic death in 1997, a Palace spokesman said: ‘While we do not comment on books as a matter of principle, His Majesty is mindful that the pain of fraternal grief can cloud reason, affect judgment and colour memory in ways others do not recognise, even many years after such a loss.’ mirror.co.uk/news/royals/ear…
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So they deserve advance notice for a letter stating that facts remain unchanged, but they don’t have to give advance notice to the government or the King that they are moving back? Do they think no one remembers why this letter is necessary in the first place?
The Duke and Duchess of Sussex have responded to the King's strongly-worded letter clarifying that the couple are to be treated as “private citizens”, are not allowed to use their HRH titles and do not work on behalf of the Royal Family. Harry and Meghan's official spokesperson said: "We were a little surprised not to have been told about this in advance."
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My bet is that Harry and Meghan’s team were asked to comment on the multiple articles that have come out in top US media referring to their “fading Hollywood success” and put out The Gentleman news to make her look in demand in the industry and balance those stories.
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The only real thing I’ve learned today is that AI is very kind to Prince Harry’s hairline and density.
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The Sussexes moving back to the UK is the most embarrassing and desperate thing they have done since they left 6 years ago.
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There are not arguments. There is an entitled former working royal trying to blackmail the government and his family based on his own delusions and desperation to refresh his royal ties for financial gain.
The arguments over Prince Harry UK security rumble on. Now Harry considering NOT bringing Meghan and children with him to UK next week, after being told he will get nothing more than the phone number for a police liaison officer… itv.com/news/2026-06-28/prin…
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Marketing IS a funnel, and organic social media posts are at the very top of it, where their primary power is building awareness. It is not a high converting marketing channel, and As Ever doesn’t seem to be activating the channels that do convert sales, or really any channels.
'This is the year when her brand has to really work, otherwise all wheels come off,' according to a royal commentator. #DailyExpress express.co.uk/news/royal/220…
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For example - have you ever seen a social media ad for As Ever? A banner ad? Are they generating any content on their website to support SEO? Do you ever see their products included in shopping content or any indication they have an affiliate program for publishers?
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Queen Camilla to her staff: “Get me the chicest Democrats you can find and a type of cultural institution the Republicans are trying to defund!!”
“A classic New York landmark that houses all the great love stories…” - Carrie Bradshaw   📚 The New York Public Library houses more than 50 million items, including nearly 15 million books, serving as a major centre for scholarship, learning and public access to knowledge.   Joined by guests from across the literary world, The Queen explored the library and spoke of the fundamental importance of reading at all ages.   Her Majesty also had the opportunity to spend time with representatives of domestic violence charities, who make use of the library.
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Why are we still talking about “half in, half out” working when the Sussexes have been fully out for 6 years?? None of this is work was done on behalf of the government or had any benefit to anything except their brand and bank accounts.
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I just love the irony of Harry speaking at a conference on Privacy today. It seems like this is the only way for him to make money, but I can’t imagine that cybersecurity experts are especially interested in his media lawsuits. iapp.org/conference/iapp-glo…
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Not a wish, a PR move to try to put public pressure and blame on his father to support security appeal.
EXCLUSIVE - Prince Harry would “love family time” with the King when he returns to the UK this summer, after Charles’s four years apart from Archie, Lili and Meghan. On Harry’s wish list? An invite to Sandringham, with security. My royal read @thetimes thetimes.com/uk/royal-family…
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Harry and Meghan going to Australia is a HUGE risk for them. While they are already messaging that it’s “private” and “not a royal tour” it will inevitably be compared directly to the tour they did there at the height of their popularity as working royals.
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With their brand already severely diluted, if they don’t pull massive crowds, no amount of messaging will save them from the images contrasting it with their 2018 visit. Unless they are being paid for some of the appearances, it’s not a choice I would advise.
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Releasing these Epstein files now is a ploy to take the focus off of what has been happening with ICE.
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Hire a new publicist, make them execute the exact same “new phase” strategy you have done in Q3/4 for the last 5 years, do a high profile interview that makes you look excessively out of touch, blame the publicist even though you refused to take their advice, rinse and repeat.
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