Gisélle Bisson (@VisibilityShift) header
Gisélle Bisson (@VisibilityShift) profile picture

Narrative Architect & GTM Strategist | AI & Frontier Technology, Mentor: @founding Silicon Valley AI Startup Program Summer 2026

San Francisco
Joined December 2008
Photo by Gisélle Bisson (@VisibilityShift)Photo by Gisélle Bisson (@VisibilityShift)Photo by Gisélle Bisson (@VisibilityShift)Photo by Gisélle Bisson (@VisibilityShift)Photo by Gisélle Bisson (@VisibilityShift)Photo by Gisélle Bisson (@VisibilityShift)Photo by Gisélle Bisson (@VisibilityShift)Photo by Gisélle Bisson (@VisibilityShift)Photo by Gisélle Bisson (@VisibilityShift)Photo by Gisélle Bisson (@VisibilityShift)
Gisélle Bisson retweeted
We are still in the “flip phone era” of #AI. Imagine 20 years from now? We can’t imagine it. We couldn’t imagine today in. 2003.
2003: people wondered if anyone would watch video on their 3G phones?
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Gisélle Bisson retweeted
The new status symbol is logging off.
Commodore is lowering the price of its “digital detox” flip phone from $499 to $399 in response to criticism The ‘Commodore Callback 8020’ blocks all web browsers and social media platforms
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Gisélle Bisson retweeted
Replying to @vivoplt
There is no one “winner” in AI. We will use AI platforms and apps interchangeably. Each has a different personality type and role.
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Gisélle Bisson retweeted
Remember when the media said nobody wanted to watch video on a phone because it was too expensive? Now change that to “AI.” It will look equally silly in 25 years time.
2003: people wondered if anyone would watch video on their 3G phones?
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Gisélle Bisson retweeted
#AI isn’t an app, it’s not hardware or software, either. It’s the “Intelligence Layer” for everything in modern computing. Pretty soon, the phrase “#Artificialintelligence,” will go away and become as dated and redundant as “I” or “e” in Web 1.0.
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Gisélle Bisson retweeted
We are right in the middle of this #AI paradigm shift right now. It’s a wild ride.
The thing nobody tells you about exponential change is that it feels like nothing is happening right up until the moment everything happens at once.
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Gisélle Bisson retweeted
“Sophisticated AI brand capture” is the new SEO. It’s curating. You can’t just buy banners and AdWords anymore. Or stuff press releases and websites. You need to generate more human interaction in your content, and the content needs real authority.
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Gisélle Bisson retweeted
You can vibe code an app and throw it up on the App Store …but you’re going to need product marketing if you want anyone to ever know it exists.
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Gisélle Bisson retweeted
AI can crank out apps. That’s cheap. That’s easy. But launching apps correctly, with GTM message, marketing strategy, early adopters, influencers, reviewers and press? That’s expensive. And it still takes humans.
Massive output uptick due to agentic AI. Complete flat adoption.
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Gisélle Bisson retweeted
Humans are strong where #AI is weak. Be more human. Use AI to accomplish something you could never do before. #aijobloss #jobs
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Gisélle Bisson retweeted
Some people immediately recognize the pattern because they’ve seen multiple platform transitions. Only those who have actually experienced all 5 shifts will understand. If you understand this meme that I created, let me know.
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Gisélle Bisson retweeted
A humble message from a top #AI scientist, @JeffDean of @GoogleDeepMind to college grads: “AI is an incubator for ideas, it cannot replace you and your human ingenuity.” While the tools we use to build the future change, the fundamental driver of innovation is human creativity.
Here are a few of the pieces of advice that I shared:
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Gisélle Bisson retweeted
Sometimes the media get it wrong, terribly wrong.
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Gisélle Bisson retweeted
AI is an engine. Humans must remain the steering wheel and the navigator. Mapping that boundary is the act of navigation. We are KNOWLEDGE NAVIGATORS in this new era.
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Gisélle Bisson retweeted
“If you’re the smartest person in the room, you’re in the wrong room.” Now with access to the frontier #AI models, you can be “in the room” with a higher intelligence.
being physically or socially near the right people is a practical augmentation to your own intelligence the way people think about having frontier model access today
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Gisélle Bisson retweeted
As AI models get bigger, they require staggering amounts of electricity. If Google keeps building data centers the old way, the power grid can’t handle it. This paper highlights how they redesigned data centers and chips to make them vastly more efficient.
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Gisélle Bisson retweeted
I used to have 5,000+ followers on Twitter @VisibilityShift and @pr_blockchain But I got locked out. Starting over as @Gisellebisson #followme
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Gisélle Bisson retweeted
Don’t settle for a finite hourly rate when you can develop your skill set to an infinite hourly rate.
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Gisélle Bisson retweeted
Great writing is more than words. It’s the quality of your thoughts. Here’re 7 habits of highly effective writers that you can start today 🧵
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