Rodd Design

#Medical implants are here. While more convenient, these wireless medical devices are also far more vulnerable to hacking. How will designers incorporate tomorrow's technology into their processes and how can they overcome the many challenges that will arise?

Once in a while, we see competitors collaborate for the greater good. A nice example is #McDonalds & #Starbucks coming together in the interest of the planet #CSR #environment

#Adidas develops #shoes that replicate the feeling of #running in sand, for a high-intensity workout. A brilliant concept with #UX at the forefront of the designers’ thinking fastcodesign.com/90176026/th…

#Innovation doesn’t always benefit everyone – the #voiceassistant revolution is leaving the #deaf community behind. This sign-language assistant solution may help. Inclusivity needs to be at the source, rather than as an afterthought by third parties lnkd.in/gazVVaY

Fascinating video. #Retaildisruption #ai lnkd.in/dbQQ2G4

Bye bye boring Forest FM! #Amazon #Alexa and Scout FM, have created a curated podcast service that provides personalised content based on user’s listening preferences, like their very own #radio show scout.fm/

In the US, 70% of #millennials said they would consider buying lab-grown #diamonds in 2018 – up from 57% in 2017 – with cost and ethics their main drivers. An interesting shift in #consumer behaviour as #GenZ emerges into focus bit.ly/2u1uAyl

Many companies have tried to commercialise #recipe websites. This one is built around the behaviour of its users - not only accommodating but encouraging experimentation to make dishes your own and to share your unique take lnkd.in/gcat3n2 #food #UX

Great opportunity for a designer looking for their next move. DM or email [email protected] #design #designjobs #industrialdesign lnkd.in/gjUQNvp

How does a global consumer 'hardware' brand thrive in the digital age? This film sets the scene for CocaCola's next chapter #rodd #cx #experiencedesign #digitaltransformation adobe.ly/2JaUeuW

How experience focussed is your business? How does a successful hardware business pivot to make a success of its digital brand? Modern brands will become defined by the way they respond to this question #rodd #cx #experiencedesign adobe.ly/2JaUeuW

Are you really a challenger brand? Are you continual dialogue with your consumers, looking at new ways you can enhance their experience? We have developed a reputation and services to help you do just that #rodd #consumerinnovation #insights adobe.ly/2JaUeuW

#Alibaba is taking giant leaps towards making efficient, reliable #smartcities a reality - but at what cost? It’s being trialled in #China where #privacy issues are at the centre of public debate bit.ly/2sswMOn

#UX people remember that there is life beyond the pixel. Moments of delight are triggered by the simplest of interaction. A few great examples of natural elements that help us connect to the physical world bit.ly/2sIttCO

Real world examples of human centred interventions delivering great results. This article demonstrates that empathy and iteration are the king pin when improving #userexperience, with a fascinating #London Underground example bit.ly/2JgjRK7

There is an emergence of fantastic #material #science breakthroughs addressing some of the big plastic waste horror stories. Surely the time has come for #designers and #brands to drive radical #package design - let's waste less bit.ly/2rE6wn2

Designers are refocusing on the kitchen. This time around it’s about saving space, longevity of foods and user experience. #Vacuvita delivers a glimpse into the future: vacuum assisted food storage, tripling the lifespan of fresh goods #ambiente18 bit.ly/2F9Wc9K

Alibaba’s City Brain project offers a glimpse into a possible future whereby #AI controls the movement of a city to maximise efficiency and output bit.ly/2sswMOn

On the look-out for emerging #food and #drink trends we discovered clear #coffee, which is transparent. It was developed to prevent the staining of teeth. A nice example of addressing modern consumer concerns through #innovating bit.ly/2poAE3l #morningcoffee