Wiser Strategies

Communicators need to deal fairly with clients, employers, competitors, vendors, the media and the public. That includes respecting different opinions and supporting the right to free expression. At Wiser Strategies, how we conduct ourselves with others is always top of mind!

Today is Support Your Local Chamber of Commerce Day! Chambers are at the heart of strong communities, connecting businesses, driving growth and championing prosperity. We are blessed with terrific chambers all through Central Kentucky. We're partial to two!

In a profession built around information, knowing how to handle information responsibly is essential. Sometimes ethical communication means knowing when not to communicate.

Ethics specifically address real, potential and perceived conflicts of interest, emphasizing the importance of disclosure and good professional judgment. Clear communication about potential conflicts gives clients the information they need to make informed decisions.

Independence is identified as a core professional value in the Code of Ethics. This means considering the bigger picture, asking difficult questions when necessary and helping clients make informed decisions.

Being a communications professional means more than knowing how to write a good message. Staying current, asking good questions and understanding the issues behind a message are all practicing communication expertise

Accuracy isn't just about getting the facts right the first time. It's about taking responsibility for the information we put into the world. Ethics calls on practitioners to be honest and accurate in their communications.

Join us in celebrating Christopher Rincon on his birthday! In addition to being a genuinely great guy, Chris keeps the Wiser Team running smoothly. #BirthdayCelebration #TeamAppreciation #WiserTeam #TeamworkMakesTheDreamWork

We're grateful to work alongside businesses, nonprofits, educational organizations, and public agencies throughout Kentucky that are making a difference in the communities they serve. Helping organizations communicate their impact is one of the most rewarding things we do.

When your co-worker hits the Big Apple for his Big Birthday, but forgets to send pics, you have to wing it. Happy Birthday, Keegan!

We were a little distracted yesterday, so didn't get our National Cookie Day post up as planned. Can you blame us? All that's left are a few crumbls. #nationalcookieday #sweetdreams, #wearewiser

Words have power. The right quote can inspire, challenge, or remind us what really matters in the work we do every day. Here are a few that push us to think differently and communicate better. Which one speaks to you today?

From branding to crisis management, media relations to outreach — we deliver the communication strategies you need to inform, engage, and motivate.

It's Monday, which means we’re back with another Monday Meet the Wiser Team! Meet Keegan Wolfinger, our Marketing Services Coordinator. Curious, creative, and connection-driven - Keegan brings smart strategy and content to life.

Meet Chris Rincon, our Director of Operations and the engine behind Wiser Strategies. He keeps things moving and solves problems before they happen!

Social media is not just social anymore. With Instagram now boosting SEO, visibility goes far beyond the feed. We help brands keep up and stand out!

Kicking off our Monday Meet the Wiser Team series with our fearless leader — Nancy Wiser. As President, Nancy brings decades of experience and a passion for smart, strategic communication. Stay tuned each week as we spotlight the people behind the work we love!

New space, same team spirit! ✂️ We’re all settled into our new office and ready to keep the momentum going!

Strong internal communication builds stronger results. Missed messages lead to missed goals. At Wiser, we know great work starts from the inside. Read more: wiserstrategies.com/internal…

Voice and tone shape how every word feels. Read through these six quick reminders to keep your messaging clear, consistent, and impactful!