#AcceptableAds has been continuously advocating for fair and sustainable #onlineadvertising. We do that by facilitating a go-to standard that will now allow small, static in-content ads. Read more about the updated Acceptable Ads standard here: acceptableads.com/acceptable…
Acceptable Ads retweeted
On today’s episode of “How eyeo successfully defends the legal rights of internet users”: The copyright court case that threatened to change the internet forever. Learn more by clicking on the link below. eyeo.com/re-breaking-the-int…
In our final blog for the year, we want to give a bit of flesh and life to such a happy string of accomplishments by allowing the voices of Acceptable Ads to give you their take. Read more: acceptableads.com/acceptable…
Thank you for joining us on this journey #10yearsofAcceptableAds
We all know that the user is and will remain the lynchpin of the entire system. So is there a way for #adnetworks to also take part in improving the #userexperience?
More in our latest blog: bit.ly/3l6ibEy
#advertising #adfiltering #adtech #advertisers
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Our work to preserve the internet as an open, public resource in a sustainable way couldn't be done alone. So thank you, advertisers, publishers and our users for joining us on this journey #10yearsofAcceptableAds
Read more: bit.ly/3wgR1zi
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With over one billion active global users, #TikTok is creating an equal experience for users and brands, showing that the idea behind #AcceptableAds is very much possible at scale. Learn more in our latest blog: bit.ly/3mmhZSP
#adtech #advertising #onlineadvertising
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Acceptable Ads turns 10 this year, and we couldn't be prouder to celebrate our 10th year with the launch of @Trestlesolution last month! Let's recap a little on how we got here and what’s happening now that gets us excited for the next decade: bit.ly/39dFy8T
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How do you beat banner blindness? With @Trestlesolution, the latest innovation from @eyeo that enables #advertisers to monetize and reach ad-filtering users while respecting their user experience. Find out more about in this article by @digiday:
digiday.com/sponsored/how-ad…
How @accuweather engages #adblock users, without interrupting them: bit.ly/3DFoFSB
#advertising #adtech #onlineadvertising @blockthrough
How can #advertisers reach the valuable ad-filtering audience? This is the problem we set out to solve with @trestlesolution – to bridge the gap between advertisers & these unique users. More in this article by @AdAge: bit.ly/3sa1fzp
#advertising #adtech
Here's to the launch of @trestlesolution, a novel way for #advertisers to reach over 225 million global @acceptableads ad-filtering users that consent to nonintrusive and light advertising. Learn more about Trestle: bit.ly/3jNx1hF
#advertising #digitalmarketing #adtech
Not all ad-filtering users hate ads, which means they're not a lost cause for #publishers. They are also 80% more likely to make purchases online. Our latest blog for publishers explores this in detail – read more: bit.ly/3jApu62
#advertising #adtech #adblocking
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#Adfiltering enables #publishers and #advertisers to monetize content without sacrificing #UX. The way we see it, this is a win-win for all. And it’s not at all impossible. Find out more: bit.ly/3xWYyDa
#advertising #adtech #onlineadvertising
30% of Gen X want advertisements to “make me laugh,” whereas only 28% of Millennials and Gen Z and a mere 20% of Baby Boomers feel the same way.
Read more about what do consumers want ads to do: bit.ly/3xAifRj
#advertising #adtech #digitalmarketing
The attention span of Gen Zs is said to be 8 seconds and 12 seconds for Millennials, which means they're a tricky and expensive group for advertisers to target.
But it doesn't have to be. Find out more: bit.ly/3qPxO53
#advertising #adtech
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A year in the pandemic has resulted in a change in consumer habits and an increase in #adblocking rates. As advertisers now recognize that users play a huge role in the success of #advertising, let's find out what users truly think about ads: bit.ly/3xrjRMy
Acceptable Ads retweeted
It’s that time of the year again: the Adblocker Developer Summit 2021 is coming! Have any interesting ideas you’d like to share? Check our latest blogpost to know more about the event and how you can join! #adblcokerdevsummit #adblocking
eyeo.com/adblocker-dev-summi…
218 million ad-blocking users opted in to #AcceptableAds by the end of 2020, up from 142 million in Jan 2019. Read more interesting trends for 2021: bit.ly/3g6N5cT
#adtech #digitalmarketing #advertising
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What was 2020 like for the ad industry, and how did ad blocking evolve during this complicated time? You can read it here: bit.ly/3fulYIi
#advertising #onlineadvertising #adtech
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