Acc Studio partners with ambitious founders to build successful companies through marketing, brand and growth engineering.
Joined October 2026
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Acc Studio partners with ambitious founders to build successful companies through marketing, brand and growth engineering.
Follow now - exciting things are coming 👀
We like founders who bring us problems.
Then, we move from audit to strategy to execution.
From positioning and brand to websites, campaigns and growth tools, Acc Studio doesn't stop until you achieve your goals.
Whatever gets the founders actually posting regularly!
a tip I give to founders for preserving their voice in the age of AI slop copywriting: record yourself talking
our writing may have become poisoned by AI, but the way we talk is still fresh
so talk through your thoughts, record it and then just post that
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Great tech doesn't sell itself. Everyone knows that by now (we hope).
So, what works?
Story, relevance, distribution, and most importantly - a solution to an actual problem.
You build the product. Acc Studio gives it a life outside Slack channels.
Brand archetypes =/= story.
If you think choosing 'rebel' as your brand archetype in a marketing workshop is enough for storytelling, you're wrong.
Sure, archetypes are useful - they create recognition (and expectations!).
But, declaring an archetype doesn't earn you the story that goes with it.
A story needs stakes and consequences: if you say you're a rebel, you will have to *actually* challenge something.
As a marketing team, you can't pick brand archetypes and stories that just sound good. For any brand to succeed, the story needs to be credible - rooted in the reality of what a company actually does.
People will talk about “storytelling” and then it’s just a bucket of loosely connected facts
Storytelling requires a story
A story has a beginning, middle, end. A protagonist, an antagonist. Maybe a loyal sidekick. A noble quest. A surprise! A pickle!! A change, a resolution.
It’s the difference between “in a galaxy far far away…” and “today we’re excited to announce that we are launching a rebel alliance”
In some stories, the protagonist is you, on your own hero’s journey
Other times, the protagonist is the customer. They have an important goal, but there’s something standing in the way. What has changed now, and why? What’s their happy ending?
Fintech is changing how people earn, spend, save, and move money.
We help the companies building it find their voice, tell their story, and reach the people they’re building for.
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Tomorrow @cosminblt, Partner at Acc Studio, will moderate a conversation with Roberto Rosmaninho, lead dev at Fast.
Join at 3pm UTC to learn why we're so excited to build with @PiSquared.
Join us tomorrow with Roberto Rosmaninho, Lead Dev at Fast and @cosminblt, Partner at @accstudio_ to learn more about Fast ID. 🔥
We will show you how to claim and use your Fast ID and public profile - be there at 3pm UTC, Friday Nov 6.
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