I help communication professionals across the globe add value to their organisations, by delivering expert communication training, development & consulting

Melbourne, Australia
Joined October 2008
Adrian Cropley OAM, FRSA, SCMP retweeted
Wow. Here’s Robert De Niro’s full statement about how Donald Trump should NEVER be president again: “I’ve spent a lot of time studying bad men.  I’ve examined their characteristics, their mannerisms, the utter banality of their cruelty. Yet there’s something different about Donald Trump. When I look at him, I don’t see a bad man. Truly. I see an evil one. Over the years, I’ve met gangsters here and there. This guy tries to be one, but he can’t quite pull it off. There’s such a thing as “honor among thieves.” Yes, even criminals usually have a sense of right and wrong.  Whether they do the right thing or not is a different story — but — they have a moral code, however warped. Donald Trump does not. He’s a wannabe tough guy with no morals or ethics. No sense of right or wrong. No regard for anyone but himself — not the people he was supposed to lead and protect, not the people he does business with, not the people who follow him, blindly and loyally, not even the people who consider themselves his “friends.” He has contempt for all of them. We New Yorkers got to know him over the years that he poisoned the atmosphere and littered our city with monuments to his ego.  We knew first hand that this was someone who should never be considered for leadership.  We tried to warn the world in 2016. The repercussions of his turbulent presidency divided America and rattled New York City beyond imagination.  Remember how we were jolted by crisis in early 2020, as a virus swept the world. We lived with Donald Trump’s bombastic behavior every day on the national stage, and we suffered as we saw our neighbors piling up in body bags. The man who was supposed to protect this country put it in peril, because of his recklessness and impulsiveness. It was like an abusive father ruling the family by fear and violent behavior.  That was the consequence of New York’s warning getting ignored. Next time, we know it will be worse. Make no mistake: the twice-impeached, 4-time indicted Donald Trump is still a fool. But we can’t let our fellow Americans write him off like one. Evil thrives in the shadow of dismissive mockery, which is why we must take the danger of Donald Trump very seriously. So today we issue another warning. From this place where Abraham Lincoln spoke — right here in the beating heart of New York — to the rest of America: This is our last chance. Democracy won’t survive the return of a wannabe dictator. And it won’t overcome evil if we are divided. So what do we do about it?  I know I’m preaching to the choir here.  What we’re doing today is valuable, but we have to take today into tomorrow – take it outside these walls.   We have to reach out to the half of our country who have ignored the hazards of Trump and, for whatever reason, support elevating him back into the White House.  They’re not stupid, and we must not condemn them for making a stupid choice.  Our future doesn’t just depend on us. It depends on them. Let’s reach out to Trump’s followers with respect.  Let’s not talk about “democracy.”  “Democracy” may be our holy grail, but to others it is just a word, a concept, and in their embrace of Trump, they’ve already turned their backs on it.  Let’s talk about right and wrong.  Let’s talk about humanity.  Let’s talk about kindness.  Security for our world.  Safety for our families.  Decency.  Let’s welcome them back.  We won’t get them all, but we can get enough to end the nightmare of Trump, and fulfill the mission of this “Stop Trump Summit.”
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Have you visited our new website yet? 👉 Explore it today thecsce.com! Connect, engage, and discuss topics of interest with fellow members around the world in The Hive, our new online forum. #Communication #Hive
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Let's face it, through AI we're putting comms in the hands of everyone within the org. #ICPros need to be the facilitators of comms – ensuring that information is targeted, informative and ethical. Adrian @acropley spoke with Juile Ford @SparrowConnect hubs.li/Q01-0rx80
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Looking forward to working with an amazing professional in @BonnieCaver when she arrives in Melbourne in November
Join @BonnieCaver and @acropley for a half-day masterclass on Leading Your Brand Through Revolutionary Change. You'll focus on 3 critical areas for maintaining, accelerating brand equity and creating reputation currency in an era of org upheaval: hubs.li/Q020_M0P0
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Great panel session with @Global_Alliance directors on the future of Communication and PR #WPRF2023.
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Adrian Cropley OAM, FRSA, SCMP retweeted
The winners of the “World Public Relations and Communication Awards 2023” are finally out! The award program had a total of 112 entries, with 21 of them emerging as winners in their respective categories. Find the list of winners here: globalalliancepr.org/news/20… #GAAWARDS2023
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Great to meet amazing leaders from around the world, including @boykelanas #WPRF2023
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Be the business person first and the communication professional second says @spp_comms #WPRF2023
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Adrian Cropley OAM, FRSA, SCMP retweeted
As communicators, we belong to a profession, and that's something we should be proud of. @spp_comms talked about the growing need of communicators. #WPRF2023
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Adrian Cropley OAM, FRSA, SCMP retweeted
A lot of people don't choose PR and Communication, they do communication because there is no one else to do it. Higher education is 26 billion dollar business for Australia. @spp_comms #WPRF2023
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Adrian Cropley OAM, FRSA, SCMP retweeted
Replying to @spp_comms
@spp_comms speaks about how expensive is communication education in Australia. The growth of digital communication . “ Foundation of strategic communication is diminishing “. #WPRF2023 @Wprf2023 #PublicRelations #education #communication
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Proud to watch @spp_comms doing her thing on a panel. Talking about Communication education in professional communication, at the World PR Forum #WPRF2023
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PR actually stands for “Presence and Relevance” says @michapreuss at Bayer #WPRF2023 I love it! As that is what we have to be as communication professionals
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What is impressing the pants off me already at the #WPRF2023 in Chennai is that evert speaker so far has been strategically focussed and all use the term ‘communication professionals’ referring to those of us in the profession… well done @Global_Alliance. That’s leadership
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True words from Justin Green as the launch of #WPRF2023
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Justin Green takes to the stage as President and CEO of the Global Alliance in Chennai India for #WPF2023
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Absolutely thrilled to be In India for the world PR and Communication Management Forum.. the first since COVID #WPRF2023
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Great launch of the first post COVID world PR and communication management forum and the first in India #wprf2023
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Adrian Cropley OAM, FRSA, SCMP retweeted
Pls RT Another terrific very short explainer from my friend @Shelley_Reys About the Voice to parliament | Debunking Common Myths - It's Albanese's Voice youtu.be/yhN5YILAHHs via @YouTube
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