Helping top brands grow through word-of-mouth. Influencers, UGC, and Affiliates - all in one place. We're more active over on IG + LinkedIn - come say hi! đź‘‹

San Francisco, CA
Joined April 2014
How many emails does it take to get a creator's current stats? A screenshot request. A PDF from last spring. A follow-up about rates. Creator Portfolios, now live on Aspire, closes that thread before it starts. ↓ 🧵
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Creators can now build a portfolio from their Aspire profile. Stats refresh every 24 hours straight from the platforms. Brands opening the link get: → Live stats with a "last updated" timestamp → Recent posts → Case studies of past brand partnerships → Rates (when shared)
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Creators control what's shown. And every portfolio is part of the profile brands already search on Aspire, so the creators who put the most in are the easiest to find. Creators, build yours: bit.ly/AspireForCreators_LI
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80-90% of brand mentions in AI answers come from creators, not brand sites. Wildest stat in our new piece: 41% of YouTube videos cited by ChatGPT have under 1,000 views. Creator strategy is quietly becoming AI search strategy 🔗 bit.ly/LeveragingInfluencers…
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Q4 planning is in full swing: seasonal campaigns, creator networks, the ad machine. You don't have to do it all by hand. Meet Aspire's automation builder. đź§µ
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Brands using our automations are seeing: 90% fewer manual tasks 3x faster creator activation +22% more creators activated +18% more affiliate sales
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We're heading to Creator Economy Live East July 29th! Come say hello at booth 106 đź‘‹ #CELE #CreatorEconomyLiveEast
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We just shipped 6 updates to help you run creator programs faster. A YouTube API integration. A public API. Automations 2x faster. And that's just the start. đź‘€ Check out the full breakdown đź”—bit.ly/AspireUpdates_726
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Aspire is bridging the gap between creators and brands every day 👏✨ Creators can access 100s of campaigns from brands in our marketplace & brands can find the perfect creator, seeing their niche, rates, and prev partnerships. Making it easier to find the right fit for all
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Here's what's happening in paid media right now: A shopper sees a creator they trust. Screenshots the post. Googles the brand a week later. Clicks a paid ad. Buys. Last-click credits the ad. The creator gets nothing. đź§µ
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Brands that get there first won't just have better reporting. They'll make better investment decisions, build stronger creator relationships, and have a much easier conversation with their CFO.
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We mapped out a practical path to get there — four steps, one quarter. → bit.ly/4xIXbHC
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YouTube creator content doesn't expire. It gets found through search months later, builds trust, converts. Most brands stop measuring before any of that happens. Fixing that July 9 with @YouTube — join us bit.ly/4oSswnd
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90% of your creator program's impact may be invisible right now. TikTok confirmed it at their 2026 Partner Summit. Meta said the same. The platforms have moved on. Most measurement models haven't. đź§µ
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Real example: Creator posts → shopper saves it → researches for a week → Googles the brand → clicks a paid ad → buys. Last-click credits the Google ad. The creator gets nothing on the report. Your creator program looks broken but it isn't.
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Multi-touch attribution fixes the math. When the math is right, you stop cutting what's working and start investing in what's actually driving growth. We put together a four-step playbook for moving off last-click inside a quarter. → bit.ly/4xIXbHC
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