4) Making decisions based on data, while building the app and even the platform, majority of the conversations I had with my co_founder were based on intuition, it was till later that I started more relying on a small data sample to make decisions
5) Be vary of the overhead cost, see everyone is reminiscing about how great with the product be which I feel should be the approach but dude the reality, you will have cost to run it and you will be coming from a negative standpoint rather than zero
3) How to effectively communicate, this is probably the best one, as a person who thought that he was good at explaining and solving problems from a consulting standpoint turn out I ain’t. It took whole lot to articulate what we need to get done and why do we need to do it
1) Simple is better, after building the product I realized that I want it to be complex cause of the way I think, and that was selfish of me, cause this overwhelmed the user through the onboarding and honestly was a hurdle for the marketing side
Irtaza Hussain(Taz) retweeted
Everyone’s been asking what’s next after selling Cal AI.
Introducing Persona.
Others couldn’t figure out the interface, we did.
yourpersona.com/band
I swear sometimes I feel if I had a md where I can dumb my random reframes so claude can read later lol
(1/2)Three years of building habits rigorously and I realized something embarrassing.
I never understood what I actually wanted. I changed my tasks, made money, hit goals. But nobody, including me, was reminding me who I am or what I value.
(2/2)Most people using productivity apps end up in the same place. Faster at someone else's script.That's why I built Tessera. A reminder of who you are, before it plans a single day for you. tesseraai.app
Most people aren't stuck because they're not trying hard enough. They're stuck because they never got to understand themselves, and they've been trying to be someone else the whole time. Nobody can beat you at being you.
Built Tessera for the ones who want to stop playing someone else's game. tesseraai.app
The start means the least. It runs on newness.
The middle is the whole thing. Because it's boring, and boring is the test.
Tessera keeps you there when it gets quiet. Waitlist is open: tesseraai.app
Most people run a script that isn’t theirs. Their parent’s voice. Their boss’s. Some version of “you’re not good enough.” What if you talked to yourself the way you’d talk to a friend?
1/ I spent 3 years thinking discipline was the answer.
Notion. Hourly breakdowns. Daily tracking. Every day marked good or bad.
I was consistent. Hit 70% of my targets. Made money.
But I felt empty. The goals kept moving. I was grinding but not flowing.
3/ Here's the thing most people don't realize:
Discipline without alignment is just expensive burnout.
You can push harder. You can track more. You can be consistent.
But if you're forcing yourself toward something that doesn't come naturally, you're fighting your nature.
And your nature always wins eventually.
Read the full essay: tazhussain.substack.com/p/wh…
(1/6)
Today’s meditation revealed a simple truth:
Most of our energy is wasted on things that don’t matter.
People. Thoughts. Situations that don’t need your attention.
Let them go.
Double down on what actually moves the needl
(5/6)
Have a hero’s vision.
When your self-image rises, so does your frequency.
You show up stronger. You move faster. You lead better.
The goal isn’t perfection.
It’s elevation.

