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Brand Building Blocks. Want to build a more effective brand?

Toronto
Joined October 2012
Photo by B3 Strategy (@b3_strategy)Photo by B3 Strategy (@b3_strategy)Photo by B3 Strategy (@b3_strategy)Photo by B3 Strategy (@b3_strategy)Photo by B3 Strategy (@b3_strategy)Photo by B3 Strategy (@b3_strategy)Photo by B3 Strategy (@b3_strategy)Photo by B3 Strategy (@b3_strategy)Photo by B3 Strategy (@b3_strategy)Photo by B3 Strategy (@b3_strategy)
"...if Tiffany could no longer prove some inherent brand association between their own products and this blue, it loses much of its trademark protection." The #tiffanyblue context makes this read on #brand #trademarks and legal protection interesting and fun.
Tiffany has guarded its iconic blue color for decades. Now, anyone can buy it f-st.co/Jtds0N1
Do you have enough pencils in your pencil case? @jrhfurneaux wants us to get out of our #comfortzone and #thinkbigger with our #designtools. Check out his talk at the #RGDinhouse, today at 1:15pm ET! @RGD
Asking for a friend. #designerhunt
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Jan 1, 2020: Not just a new year. #changeisgood
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#tbt – Check out the original #ad for the first office-ready #Xerox machine, circa 1959 po.st/4zjdLI via @SmithsonianMag
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When it comes to #naming, the first rule is, is it available? The second rule is... does it pass the schoolyard test? 😬 #passorfail #namingchallenges #fridayfunny
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When it comes to matching #stripes with #polkadots, apparently zebras do it best. #Spotted In Kenya: A Baby #Zebra with Polka Dots po.st/teyWaA via @SmithsonianMag #designchallenges
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Now we’ll be reading BEHIND the lines. #artonart #funwithcopy
Hiding images in highlighted text
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Another #designer who is tackling #climate issues with #problemsolving skills: Jonna Breitenhuber rethinks plastic #packaging for liquid hygiene products #designthinking
The future of packaging could be as simple as a bar of soap f-st.co/Ia9HEib
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#tbt #funfact “#Typography is mistakenly considered a technique, not an #art.” While #Gutenberg's press changed #printing forever, Aldus Manutius changed how we read #books forever. “He was very much like the Steve Jobs of his era” po.st/unM18v via @SmithsonianMag
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It’s the start of the #hockey season, so here are some tangible #leafgoals. (Maybe we #design nerds should stick to #jokes in our own field…) #natureisart
"If we’re moving toward a #circulareconomy, we need to think about ways to make colour more #recyclable"—Nicole Stjernswärd proving that "#designer" really does mean "#problemsolver" #projectkaiku #kaikulivingcolor #designsolutions
Fabric dyes are a toxic problem. These beautiful alternative colors are made out of food waste f-st.co/Wrl2HcX
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B3 Strategy retweeted
These redesigned airplane amenities could change how we fly f-st.co/1Ryb2VY
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In honour of today's global #climatestrike, @RGD offers a #designer's guide to an #ecosavvy workplace: shar.es/aXEy5H
We have a new 10th anniversary logo to celebrate 10 years of #caring in #OxfordCounty. We couldn’t have reached this milestone without our community of donors, volunteers and staff. #NewProfilePic
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In case your week requires extra soothing today. #happyfriday and thanks @Wannerstedt #motiongraphics #3Dart
Swedish artist Andreas Wannerstedt creates incredibly satisfying animations
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Need some brain relief? Get #creative and #handson says @DrSusanBiali: "Next time you are feeling stressed or stuck, try doing something with your hands." #painting, #pottery, #mechanics, or even #tidyingup—what invigorates your brain? psychologytoday.com/ca/blog/…
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