Brand experience strategist ∙ Ex-AKQA, Vice, et al ∙ Exploring the next economy ∙ Design × tech × biz ∙ Currently LA-based ∙ 🇺🇸 born, 🇹🇼 raised
Los Angeles, CA
Joined April 2008
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PopUp Bagels just opened near me in West LA. And Levain's not far in Venice.
This was an interesting read on the business behind these chains seemingly emerging all at once.
nytimes.com/2026/04/14/dinin…
Love that Nike Air Max's "Above the Influence" campaign is riffing on the local Coco delivery robots.
More here: businessoffashion.com/articl…
7-Eleven's marketing team is on one. First reversed-pudding, now this. Things are really getting out of hand!
It's official: @karaswisher says "mahjong is the pickleball of 2026."
I've noticed local leagues popping up all across LA. But NYT was writing about this as far back as 2003. It's a comeback story.
The game had to go online before it could come back offline: nytimes.com/2003/08/21/techn…
Within the last week, two gigs that previously didn't come through turned out to be dodged bullets. One company is divesting a brand, the other just had sudden layoffs.
Sometimes what feels like a missed opportunity is just a blessing in disguise.
The fact that Nike brand ID was part of the mood boards for this game explains everything. creativereview.co.uk/kurppa-…
This is what Rivian's CEO is after with his new company Mind Robotics.
"...the hands are very, very important. Everything else, from a robotic system point of view, is to get the hands to the right place." via @TechCrunch
Pivot to plumbing might be the next learn to code.
Made it to Fruit Stand Sea View in Borrego Springs, where Leo nailed his Mexican whistle in One Battle After Another 🍊
"Success in our toy business will drive success in entertainment, and success in entertainment will drive greater success in toys." - Ynon Kreiz, Mattel
Hollywood is building worlds that sell toy IP.
sherwood.news/culture/the-la…
