Chris Cerra (@cerra_) header
Chris Cerra (@cerra_) profile picture

all about newsletters 💌💌💌💌💌💌💌💌💌💌 launching them building them buying them selling them + helping you build yours

everywhere and nowhere
Joined September 2010
Photo by Chris Cerra (@cerra_)Photo by Chris Cerra (@cerra_)Photo by Chris Cerra (@cerra_)Photo by Chris Cerra (@cerra_)Photo by Chris Cerra (@cerra_)Photo by Chris Cerra (@cerra_)Photo by Chris Cerra (@cerra_)Photo by Chris Cerra (@cerra_)Photo by Chris Cerra (@cerra_)Photo by Chris Cerra (@cerra_)
last time i was here it was called twitter. looking for the newsletter crew where they at? #newsletters
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Running a test to see how to incentivise referrals on the RemoteBase newsletter this next month. Will update with results at random intervals over the next 30 days
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I had an interview with @cilerdemiralp on how I built a newsletter with over 5K+ subs. We talked about: - key growth strategies I used - how I increased my sponsorship revenue - my learnings on paid subscription
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From 2,000 to today, I mainly focused on social media. First I grew on Instagram, and then I found success on Linkedin. I tried to build a personal brand, connecting with potential subs and sponsors. That’s helped me a great deal with nurturing sponsorship opportunities.
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Now, I have more than 6,000 subscribers & around 100 paid members. I told my story with more details at Newsletter Circle, a content platform for newsletter operators. Full interview here: newslettercircle.com/intervi… Follow me to read my 'dairy' as I build a newsletter media biz
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Media is interesting. No one wants to buy advertising space. They need to buy advertising space because they don't fully understand their target customer. Media companies should commoditize customer understanding. Not eyeballs.
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Recent learning: Don’t delegate tasks Delegate outcomes. If someone does a task 80%-99% as good as I can do it. Great. But what if they can do it at 120% 👀
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Days that start like this 🤌🤌🤌
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The internet's a wild place Built an entire interactive site using Google Gemini & Claude AI in about 21 hours. HMTL, CSS, JS Static, some interactivity, pagination, fully responsive, menus, etc. 21 hours. Wild. Probably take a 'real' dev about 3, but I'll take that.
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Sundays are for blankets, and reading lists. Especially when I'm in the UK
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Friday hack - make your phone greyscale, get more shhh done. Spoiler: This works for every day ending in ‘y’.
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*another
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Woke up to see the main publication passed 6k subscribers overnight. nice milestone. I remember launching and getting 112 subs the first day. When I passed 1k, I wrote a note to myself to document the feeling. Still took me another 6m to go all in. Next big one is 10k 😮 LFG
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What a day. Been in the trenches today. Building email campaigns and working on long term list distribution tasks. Going to bed with unanswered emails where I know there's money < that's bad. So tomorrow those things are the priority! #balance
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After neglecting this platform for ages, I've decided to use it for something different If you're reading this, welcome to my diary I'll be using this space as my scratch pad & thought distiller... As I build a multi-publication newsletter media business Say hi!
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