Chase (@chaseknowles_) header
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Building @Blokpartners, real estate tech for brokerages and agents. Leadership, ops, and what actually works.

Franklin, TN
Joined June 2022
Photo by Chase (@chaseknowles_)Photo by Chase (@chaseknowles_)
An real estate agent's day runs through a CRM, the MLS, email, a design app, lead sources and transaction management. Each tool was built around its own database, not the agent's day. So the agent became the integration layer.
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At 22 I ran a department where most of my team was old enough to be my parents. I figured nobody would listen to me, so I led with a big stick. Six months in, my best salesperson quit and told me it was because of me. I've been a student of leadership ever since.
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I run most of my week through AI agents now. One preps my calls. One writes a Monday digest. One flags customers who have gone quiet. The hard part wasn't building them. It was getting each one to do exactly one job well.
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I think about this often
Never confuse someone who can explain a business with someone who can run one. Starbucks’ former CEO spent 19 years at McKinsey and just 3 years running a company. When he stepped in, the stock went from $114 billion to $72B in just 17 months. The best business school is being in business.
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Baffling the announce team at Bay Hill, 2009
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Love to see Rory saying what he thinks
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This. Right. Here.
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The unforgettable story of Jack Nicklaus' 1986 Masters victory told by his caddie that year: his son. #themasters
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When you die, your life will be summarized into facts about your early life, 1–3 short anecdotes showing your qualities, what you meant to others, and who you’re survived by. Whatever you’re stressed about today won’t make the list.
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You know the saying: "The days are long, but the years are short." It's usually said about raising children, but it hits just as hard when you're building a business. Just like that, another year has slipped away. As I sit in reflection, I'm truly grateful for 2025 and all of it's lessons. I didn't get everything right this year. Actually, far from it. There were missteps, though calls that fell flat, and moments where I had to stare down my own blind spots. I've learned to appreciate the uncomfortable more deeply because that's where real growth comes from, and frankly, there is a unique comfort in real growth. A comfort only you can explain. Here's what I've learned in 2025: 1. Never tell anyone you're "building the plane while flying it." People want confidence in direction. Uncertainty is fine but vauge metaphors aren't. 2. Every decision needs a filter. Mine is the WIN test: Is it Worthwhile? Is it Intuitive? Is it Necessary? If it doesn't pass all three, it doesn't move forward. Whether it's a product feature, marketing campaign or operational change. 3. Move fast, fail fast, and learn faster. Trust your gut, ship the product or service, analyze what broke, iterate, and keep the team aligned. Perfectionism kills momentum. 4. You get the results you tolerate. No one wakes up aiming for mediocrity, but it creeps in when standards aren't clear. In startups, and business in general, speed and excellence go hand in hand. Tolerate average, and average is what you'll get. 5. Reinvent yourself daily to stay relevant. The business moves fast, so you must move faster. Remain intellectually curious, it's the bridge from where you are to where you want to be. 6. If you keep doing what you've always done, you'll keep getting what you always got. Stop making excuses. Change the inputs to change the outcomes. 🥂 to raising the bar in 2026.
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Google founder Larry Page on how he learned to run a business When asked how he learned to run a business, Google cofounder Larry Page responds: “I read a lot of books.” He joked: “[When renaming Google to Alphabet] I read like three books on naming—which is more than anyone else had read. So I decided I was the expert . . . and actually that was useful. I recommend reading things.” It’s an important mindset that is often overlooked. One of the richest ways to learn something is reading things written by people who deeply understand their subject matter. Even Elon Musk was able to teach himself about the fundamentals of rocket design and astrodynamics by reading books. He is often quoted on this topic: “I read books and talked to people. I mean that's kind of how one learns anything. There's lots of great books out there and lots of smart people.” Building a startup is an infinite set of problems that are being thrown at you. Next time you’re facing one of those problems, I’d recommend finding the best book or blog post you can on the topic and reading it. You don’t need an MBA from a fancy school to be an expert in business or startups. You just need to sit down and read. Video source: @FortuneMagazine (2015)
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The secret to getting what you want: Doing lots of things you don’t want first.
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Fail fast and move forward
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💯
Steve Jobs on what separates the successful founders from unsuccessful ones Steve is asked what the factors of success and common pitfalls are for young entrepreneurs. He responds: “I get asked this a lot, and I have a pretty standard answer. A lot of people come to me and say, ‘I want to be an entrepreneur.’ And I go, ‘Oh, that’s great, what’s your idea?’ And they say they don’t have one yet. And I say I think you should go get a job as a busboy or something until you find something you’re really passionate about, because it’s a lot of work.” Steve continues: “I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance. It is so hard. You pour so much of your life into this thing, and there are such rough moments in time that most people give up. I don’t blame them. It’s really tough, and it consumes your life. I mean, if you’ve got a family and you’re in the early days of a company, I can’t imagine how one could do it. I’m sure it’s been done, but it’s rough because it’s pretty much an 18-hour-a-day job, 7 days a week for a while. So unless you have a lot of passion about this, you’re not going to survive. You’re going to give it up.” He concludes: “You’ve got to have an idea or a problem or a wrong that you want to right that you’re passionate about. Otherwise, you’re not going to have the perseverance to stick it through. And I think that’s half the battle right there.”
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