🥃 From a dram of whisky to a diverse range of British products, the Chinese market is becoming an increasingly important destination for UK businesses expanding their global reach. 🌏 China is the UK's largest trading partner in Asia. British specialties, from whisky and craft beer to dairy products and luxury goods, continue to attract attention across the Chinese market. 🤝 At the CIIE, UK businesses bring more than products. They bring brand stories, innovative ideas and commitment to cooperation. From showcasing new products to business matchmaking, and from exploring the Chinese market to connecting with potential partners, the CIIE provides an important platform for UK businesses to deepen their presence in China. 🌱 This year, the 9th CIIE and the "Export to China" initiative will join hands to unlock more opportunities for UK enterprises. 🍀 From the exhibition floor to deeper partnerships, more British stories are taking root at the CIIE. #CIIE #CIIE2026 #ExportToChina #British @ukinchina @ChinaBritain

⏳Nine Editions, New Possibilities. See you at the CIIE!🍀 #CIIE #CIIE2026

🌏 How can cross-border finance help businesses go global? Join the 9th HongQiao Forum's parallel session on "Cross-Border Financial Services Driving Globalized Corporate Development"! 📅 Date: November 6, 2026 (Afternoon) 📍 Venue: Hall 4.2, D2, National Exhibition and Convention Center (Shanghai) 🤝 Host: Bank of Communications (BOCOM) ✨ Explore cross-border financial innovation and global cooperation, featuring the launch of the "BOCOM Global Integrated Service Solution"! 📲 Learn more and register via the HongQiao Forum section at ciie.org. #CIIE #CIIE2026 #HQF #HongQiaoForum

A special CIIE invitation from Canada, a Guest Country of Honor, has arrived! Tracy Diehl, Consul General of Canada in Shanghai, shares her expectations for the ninth CIIE and HongQiao Forum in a video message. 🌍✨ 💬 Diehl emphasizes that no country can tackle global challenges alone. International cooperation and strong partnerships are key to a more prosperous future. 🤝 🍀 See you in Shanghai this November for the ninth CIIE and HQF! ✨ #CIIE #CIIE2026 #HQF #HongQiaoForum #GuestCountryofHonor #Canada @CanadaChina @CanadaChine @CanadaTrade @TCS_SDC

🌐 The parallel session "Global Economic Rebalancing: Smooth Trade, Industrial Collaboration and Inclusive Development" at the 9th HongQiao Forum will be held on the afternoon of November 5. It is hosted by the Ministry of Commerce of the People's Republic of China and the International Trade Centre. 📈 The session will bring together distinguished guests from international organizations, academia and multinational corporations to explore trade connectivity and industrial collaboration amid global economic rebalancing. It will also discuss "New Paths of Open Cooperation in Global Economic Rebalancing" and launch a joint initiative on trade-driven global economic rebalancing towards 2050. 📲 To learn more about the conference agenda and distinguished speakers of the 9th HongQiao Forum, please visit the HongQiao Forum section of the CIIE Mini Program or APP, or the HongQiao Forum webpage on the official CIIE website (ciie.org). You are welcome to register online. 📅 Date & Time: Nov 5, 2026, 15:00—17:00 (Beijing time) 📍 Venue: Conference Room C002, National Exhibition and Convention Center (Shanghai) 🤝 Join us at the HongQiao Forum to discuss global economy! @MOFCOM_China @ITCnews #CIIE #CIIE2026 #HQF #HongQiaoForum

#CIIEStories 👔 In 2025, global fashion group PVH made its debut at the CIIE with its two brands, Calvin Klein and Tommy Hilfiger. Through distinctive branding and immersive experiences, the two fashion labels at last year's expo globally launched their 2026 Chinese New Year collection, which featured Chinese cultural elements. ✨ Following their debut, the brands' retail sales achieved high-single-digit growth. The CIIE-launched products were well-received by consumers, while the denim upcycling workshops that originated at the CIIE have since been brought to stores in multiple cities. 🌐 From showcasing products at the exhibition to reaching consumers in the market, the CIIE continues to provide a platform for global businesses to establish a foothold in China and to share development opportunities. 🎉 @PVHCorp @CalvinKlein @TommyHilfiger #CIIE #CIIE2026 #CIIELIFESTYLE

💎 From the sparkling gems of the Indian Ocean to the diverse opportunities in the Chinese market, Sri Lanka will shine at the ninth CIIE as a Guest Country of Honor for the first time, bringing its unique island charm and distinctive products to the expo. 🍵 Ceylon tea, sapphires, spices, cashews and more－an array of treasures awaits. 🤝 From a historic trade hub to a partner in modern-day cooperation, Sri Lanka is using the CIIE to expand trade ties with China, highlighting how both countries are creating shared opportunities and pursuing win-win collaboration under the Belt and Road Initiative. 🍀 This November, let the "Gem Island" shine at the "Four-Leaf Clover"! #CIIE #CIIE2026 #GuestCountryofHonor #SriLanka @SLembassycn @SLinShanghai @SLinGuangzhou @EDB_SriLanka

#CIIENewcomers The Gabonese Republic to Make Its CIIE Debut at the Country Pavilion 📣 The 9th CIIE is set to welcome a new participant from west-central Africa — the Gabonese Republic! Gabon will make its debut at the Country Pavilion of CIIE. 🌿 Gabon, known as a "Treasure Trove of Natural Resources" and the "Land of Green Gold", borders the Atlantic Ocean to the west and is rich in natural resources, ranking among the world's leaders in manganese production and timber reserves. 🤝 Since the establishment of diplomatic relations between China and Gabon in 1974, bilateral cooperation has continued to yield new achievements. On May 1, 2026, China began implementing zero-tariff measures for 53 African countries with which it has diplomatic relations, including Gabon, creating new opportunities for China-Gabon economic and trade cooperation. 🍀 We look forward to seeing Gabon's wood products, agricultural and food products, and more at the 9th CIIE's Country Pavilion. See you in Shanghai this November! #CIIE #CIIE2026 @DiplomatieGabon @AmbChineauGabon

#CIIENewcomers Romania to Make Its CIIE Debut at the Country Pavilion 📣 The 9th CIIE is set to welcome a new participant — Romania! With the support of the Romania Agency for Investment and Foreign Trade (ARICE), Romania will make its debut at the Country Pavilion of CIIE. 🏰🍇 The Carpathian Mountains, the Danube Delta and Gothic-style castles together form Romania's distinctive national identity, blending beautiful natural scenery with a rich history. At the 9th CIIE, Romania will showcase a selection of specialty products, including wines and sparkling water. 🤝 Romanian enterprises have long been regulars at the CIIE, witnessing China's commitment to opening up its market. 🍀 We look forward to seeing Romania's national pavilion at the 9th CIIE. See you in Shanghai this November! #CIIE #CIIE2026 @MAERomania

🏥 The parallel session on "International Drug Safety Governance and China's Drug Regulatory Reform" of the 9th HongQiao Forum will be held on the morning of November 6 in the National Exhibition and Convention Center (Shanghai). The session will be jointly hosted by the National Medical Products Administration (NMPA) and the HongQiao Forum Secretariat. 🌐 International guests, including Arieh Warshel, a Nobel laureate in Chemistry, and Paulin Basinga, Director for Africa at the Gates Foundation, will share their perspectives on the future of global pharmaceutical innovation and development. Officials from relevant departments of the NMPA will introduce China's latest regulations and policies on drugs, medical devices and cosmetics. 📲 To learn more about the conference agenda and distinguished speakers of the 9th HongQiao Forum, please visit the HongQiao Forum section of the CIIE Mini Program or APP, or the HongQiao Forum webpage on the official CIIE website (ciie.org). You are welcome to register online. 📍 Venue: 4.2 Silk Road Hall, National Exhibition and Convention Center (Shanghai) 🤝 Join us at the HongQiao Forum to discuss global drug safety governance and innovative development! #CIIE #CIIE2026 #HQF #HongQiaoForum

#CIIEStories ☕A Coffee Bean's CIIE Adventure 🌊 Crossing oceans to reach the CIIE, a tiny coffee bean from Ethiopia brings its aroma to the "Four-Leaf Clover" and discovers new opportunities. 🤝 At the CIIE, exhibits find opportunities to connect with buyers and access new sales channels, helping products from afar find their way into China's vast market. ✨ The 9th CIIE is just around the corner. Stay tuned for more exciting encounters! #CIIE #CIIE2026 @ETEmbassyPEK @ChinaEmbAddis @MFAEthiopia

#CIIESpotlight 🚗 The European Automobile Manufacturers' Association (ACEA) will make its debut as an exhibitor at the Automobile and Smart Mobility Exhibition Area of the #9thCIIE, promoting practical exchanges between Chinese and international automotive industries and helping multinational companies seize opportunities in the Chinese market. 🌐 ACEA's "#FUTUREDRIVEN HUB" booth draws inspiration from the theme of this year's Automobile and Smart Mobility Exhibition Area, "Mobility∞". The booth will host a range of activities focused on industry exchanges, thematic discussions and business matchmaking. Volvo Trucks, Aston Martin, Stellantis and other companies will also present their own showcases. 📍 Booth: 7.2H B6-02 @ACEA_auto @VolvoTrucks @astonmartin @Stellantis #CIIE #CIIE2026 #CIIEMOVE

#CIIESpotlight 🔬 CIIE-HEALTH: Making rare diseases seen 🌍 The Medical Equipment & Healthcare Products Exhibition Area at the ninth CIIE is themed "Healthy China, Healthy Life". Hall 1.1 is dedicated to pharmaceuticals, bringing 12 Fortune Global 500 pharmaceutical companies and 16 of the world's top 20 pharmaceutical companies together. 💊 At this year's CIIE, Takeda, CSL Behring, Boehringer Ingelheim, Gilead Sciences, Novo Nordisk, and Sanofi will showcase innovative medicines and treatment solutions for rare diseases, including narcolepsy, pulmonary fibrosis, growth disorders and hemophilia, offering patients more treatment options. More innovative medicines are coming to the ninth CIIE. Stay tuned! @TakedaPharma @GileadSciences #CIIE #CIIE2026 #CIIEHEALTH

🌱 The parallel session "Green Trade: Practices and International Cooperation" of the ninth HongQiao Forum will be held in the afternoon on Nov 6 at D1, 4.2H, National Exhibition and Convention Center (Shanghai). Hosted by the Ministry of Commerce of the People's Republic of China and jointly organized by the School of Environment at Tsinghua, Tsinghua University, and the TianGong Think Tank at the Research Institute for Environmental Innovation (Suzhou), Tsinghua, the session will focus on green trade practices and international cooperation. 📣 Discussions will cover China's green trade practices, coordination of international rules, the green and low-carbon transition of supply chains, and developing countries' participation. The session will also release the first report, titled China’s Practice in Developing Green Trade, which systematically reviews China's key achievements, representative practices and experiences to help the international community gain a comprehensive understanding of China's progress in green trade development as well as deepen exchanges and cooperation. 📲 To learn more about the conference agenda and distinguished speakers of the 9th HongQiao Forum, please visit the HongQiao Forum section of the CIIE Mini Program or APP, or the HongQiao Forum webpage on the official CIIE website (ciie.org). You are welcome to register online. 📍 Venue: D1, 4.2H, National Exhibition and Convention Center (Shanghai) 🤝 Join us at the HongQiao Forum to explore new opportunities for the green economy! #CIIE #CIIE2026 #HQF #HongQiaoForum

🌐 The 9th HongQiao Forum parallel session "Economic Development and Integration in the Asia-Pacific: Shared Prosperity through Industrial Cooperation" will take place on the afternoon of November 6 at the National Exhibition and Convention Center (Shanghai). 🎙️ Hosted by the UNIDO and the MOFCOM, the session will bring together representatives from governments, industries and academia across the Asia-Pacific region, as well as experts from international organizations, to share experiences in industrial development and innovation, and showcase how technical cooperation can promote inclusive and sustainable industrial development. 📲 To learn more about the conference agenda and distinguished speakers of the 9th HongQiao Forum, please visit the HongQiao Forum section of the CIIE Mini Program or APP, or the HongQiao Forum webpage on the official CIIE website (ciie.org). You are welcome to register online. 📍 Venue: 4.2 Silk Road Hall (Rotunda), National Exhibition and Convention Center (Shanghai) 🤝 Join us at the HongQiao Forum to foster openness and cooperation! @UNIDO @MOFCOM_China #CIIE #CIIE2026 #HQF #HongQiaoForum

✨ The International Brands and China Time-Honored Brands Exchange Conference will be held during the #9thCIIE under the theme "Upholding Tradition and Heritage, Driving Innovation and Development". The conference will bring together representatives of Chinese and international brands to provide a high-level platform for international exchange. 🤝 The conference will feature in-depth discussions on two topics: "Brand Revitalization: Connecting with Diverse Global Consumer Opportunities" and "Technology Empowerment: Strengthening Core Industrial Competitiveness". It will share best practices and explore new models for the internationalization, modernization and high-quality development of time-honored brands. 👥 Bringing together multiple stakeholders, the conference will coordinate resources in areas such as policy support, intellectual property rights and intangible cultural heritage protection to help time-honored brands address development challenges. Cities will also host a series of related supporting events at their City Image Exhibition Halls, showcasing new products and distinctive services while promoting heritage preservation, innovation and openness. 📅 Date & Time: November 7, 2026 (Saturday), 9:00 –12:00 (Beijing Time) 📍 Venue: Hall 4.2E, National Exhibition and Convention Center (Shanghai) 📮 If you are interested in attending, please contact us to register: [email protected] #CIIE #CIIE2026 #CIIESideEvents

#CIIEArtsCarnival A World of Art, A Celebration of Cultures! 🎭 There's more to CIIE than exhibitions and global products! A vibrant celebration of arts and culture awaits at the "Four-Leaf Clover"! ✨ 🌸 From traditional Chinese opera and folk performances to live music and fashion shows, get ready for an artistic feast! 🎶💃 🌟 At the 9th CIIE, CIIE Arts Carnival brings together diverse performances from China and beyond, where tradition meets modernity and cultures connect through art! 🌍💕 🍀 Join us this November and experience the beauty of cultural exchange at CIIE! 🤩 📍 Location: Cultural Stage, Central Plaza, National Exhibition and Convention Center (Shanghai) #CIIE #CIIE2026 #CIIESpotlight

#CIIEDecoded 📖 One term to decode CIIE! 🌍 Welcome to CIIE DECODED, our glossary series for this global trade gala. In Episode 8, CIIE Press Officer Yao Jiacheng takes you along to decode DEBUT! ✨ At CIIE, a debut marks a first appearance. Across the first eight CIIEs, more than 3,400 representative new products, technologies and services have made their first appearances here. 🚀 The 9th CIIE, in particular, will feature more than 480 landmark exhibits making their global debut, Asia premiere and China debut! 👀 A debut can help an innovation get noticed, connect with the market, meet new partners and move toward real-world application. 🌟 At CIIE, a first appearance can be the first step into a much bigger market. #CIIE #CIIE2026

#NationalBrandsWorldwide From Grandma's Jasmine Jar to CIIE 🌸 Who knew a globally loved Thai luxury fragrance brand was inspired by a few jasmine petals in Grandma's clay jar? 🌧️ As a child, PAÑPURI's founder watched his grandmother steep fresh jasmine petals in a clay jar filled with rainwater. That unforgettable childhood scent inspired the birth of PAÑPURI in 2003! ✨ 🌿 From the rainy-season memories of "Siamese Water" to the Eastern-inspired scents of "Sacred Sandalwood" and "Heavenly Osmanthus," PAÑPURI turns fragrance into a soothing journey for the senses, body and mind! 🧘 🌍 After its CIIE debut in 2025, PAÑPURI opened two stores in Shanghai in 2026, deepening its ties with China! This November, join us at the Dedicated Showcase for National Brands Worldwide in Hall 6.2 at the "Four-leaf Clover" venue, and discover the art of Thai-inspired aromatic wellness! 💖 The ninth CIIE will debut the Dedicated Showcase for National Brands Worldwide exhibition halls, bringing global favorites closer to home. 📍 Hall 6.2 – Consumer Goods 📍 Hall 8.2 – Food & Agricultural Products #CIIE #CIIE2026 #CIIELIFESTYLE @Panpuriofficial @AmazingThailand

⏰ Just 15 days to go！ From advanced manufacturing to African coffee and Syrian soap, the world is bringing its best to Shanghai for the #9thCIIE. See you this November!✨