ConsumerDAO 🎊 (@consumer_dao) header
ConsumerDAO 🎊 (@consumer_dao) profile picture

ConsumerDAO 🎊

@consumer_dao

Exploring the magic Web3 can bring to the consumer experience✨ //

 text us +1 (646) 328-6741
consumerdao.xyz
Joined December 2021
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Photo by ConsumerDAO 🎊 (@consumer_dao)Photo by ConsumerDAO 🎊 (@consumer_dao)Photo by ConsumerDAO 🎊 (@consumer_dao)Photo by ConsumerDAO 🎊 (@consumer_dao)Photo by ConsumerDAO 🎊 (@consumer_dao)Photo by ConsumerDAO 🎊 (@consumer_dao)Photo by ConsumerDAO 🎊 (@consumer_dao)Photo by ConsumerDAO 🎊 (@consumer_dao)
Yesterday I wrote about why Web2 brands fail in Web3 and how to test the waters. It comes down to testing/validating hypotheses as you would with any new idea. (🧵)
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ConsumerDAO 🎊 retweeted
Johnnie Yu (@johnnieryu) profile picture
Johnnie Yu
@johnnieryu20 Jul 2022
Who am I meeting at @joingrowbrand today?! Can't wait to moderate the Web3 panel with @kalfreese @taikacoffee @LushiousWorld @bobblehaus
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Drop us your favorite Gen Z CPG founders👇
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Live in 2 minutes! Link below 👇👇👇
ConsumerDAO 🎊 (@consumer_dao) profile pictureConsumerDAO 🎊@consumer_dao7 May 2022
Late notice, but we're kicking off Season 2 in a little over 24 hours! We'll go over: 👉 Our opinion on the Web3 (+Consumer) market 👉 Our vision for S2+ 👉 Opportunities to make magic ✨ Looking forward to seeing you there! Webinar registration 👉 cdao.fyi/s2
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The cool thing about ConsumerDAO is what we're building is uncorrelated with crypto as an asset if we view the blockchain as a digital "gathering place" where boundaries between consumer and brand are blurred and reimagined.
Johnnie Yu (@johnnieryu) profile pictureJohnnie Yu
@johnnieryu8 May 2022
We're kick-starting S2 amidst fears of a crypto winter, not b/c we know the market will bounce back, but b/c the next bull run must be driven by concrete values that the technology can create for consumers. I have a thesis on this, DM for the draft! But here's a teaser. (🧵)
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Late notice, but we're kicking off Season 2 in a little over 24 hours! We'll go over: 👉 Our opinion on the Web3 (+Consumer) market 👉 Our vision for S2+ 👉 Opportunities to make magic ✨ Looking forward to seeing you there! Webinar registration 👉 cdao.fyi/s2
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We want to kick off Season 2 LIVE to share with you everything we've been working on behind the scenes + our brand refresh! When should we do it?
45%Sunday - 6p ET / 3p PT
27%Sunday - 9p ET / 6p PT
9%Monday - 6p ET / 3p PT
18%Monday - 9p ET / 6p PT
11 votes • Final results
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ConsumerDAO 🎊 retweeted
Sela 🥝 (@selaserafin) profile picture
Sela 🥝@selaserafin18 Apr 2022
We don't buy NFTs (or most products) necessarily for who we are today, but for who we aspire to be tomorrow. Making aspirational storytelling an invaluable component of an enduring project.
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What @selaserafin said 👇👇👇
Sela 🥝 (@selaserafin) profile pictureSela 🥝@selaserafin4 Apr 2022
Web3 brings supply chain into the brand identity mix. It’s not just logos, voice, ux, etc. that must remain “on-brand,” but increased supply chain transparency (thanks to tokens) warrants the need for supply-chain & brand alignment.
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This week, I wrote about the problem of building a "brand" in decentralized communities, chronically affecting NFT projects in particular. Here's how they're a problem and some thoughts on solutions... (🧵)
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more replies
16/ Run a Census! Understand who your community is. If you’re a more traditional brand strategist, maybe an internal brand discovery sprint might sound more familiar.
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As always, you can: Join the newsletter: cdao.fyi/email Text us for some friendly banter: +1 (646) 328-6741 / cdao.fyi/text
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