大罗SEO

Discord is making messages from public servers discoverable on search engines like Google starting this November. Server admins can opt channels out starting today. Users can opt out of sharing their messages in settings -> Data and Privacy.

$RDDT -18% Reddit beat Q3 revenue and earnings estimates, but Q4 guidance and user numbers came in below expectations. Daily active users were 130.3M versus 133.4M expected. Reddit also plans to require users to log in to access most of its platform, beginning with tests in select markets outside the U.S. in Q4. The change comes as traffic from search continues to weaken. During October, search traffic dropped by more than 1 million referrals per week on average. If that pace continues, management says total daily active users could fall by a low-double-digit percentage in Q4 from the current roughly 130M base. CEO Steve Huffman believes Google’s expansion of AI Overviews and AI Mode is the main driver, with lower rankings for Reddit’s translated content also contributing internationally. “People still want Reddit. It's just Google is not sending them to Reddit the way they used to.” The decline has primarily affected logged-out and web traffic. Logged-in and app daily users still grew sequentially, and those audiences account for more than 80% of Reddit’s monetization. Advertising revenue grew 54% to $847M, with pricing contributing more to growth than impressions as Reddit improved advertiser performance. The login requirement is intended to turn more visitors into regular users, improve personalization and ad targeting, and make Reddit’s content harder to scrape. Some limited logged-out access will remain, with the tests determining where to place the login prompts. Huffman acknowledged the trade-off: “We will likely be trading reach for engagement.”