@data_ladies

#dataladies of @Apptopia

 Apptopia
apptopia.com
Joined December 2019
  • Tweets2.2K
  • Following99
  • Followers69
Hey Guillaume Aubin(@g_aubin), thank you for following me
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#RT @Apptopia: crypto app downloads and the price of bitcoin go up 15% in the week after SVB collapse. @TechCrunch with the story behind the numbers: hubs.ly/Q01Hg7QF0

Top crypto app downloads rise over 15% following SVB collapse | TechCrunch

Following a shakeup in the U.S. banking system over the past week, crypto exchanges and wallets gained momentum as app downloads increase

techcrunch.com
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#RT @Apptopia: @FetchRewards @shoptemu hubs.ly/Q01zkR9P0
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#RT @Apptopia: @FetchRewards grew 46% YoY in 2022 – the second highest growth rate among the Most Downloaded Shopping Apps in the U.S. (@shoptemu taking #1). Get insight on the mobile ad strategies of @FetchRewards and @shoptemu in our latest ebook How…
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#RT @Apptopia: Private equity investors in Boston: join @neudatalab tomorrow for a day dedicated to alternative data use cases in deal sourcing, due diligence, and more.
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#RT @Apptopia: for more stories like this, check out our newest ebook: hubs.ly/Q01zkR9P0
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#RT @Apptopia: here's what we learned looking at their Search Ads activity: blog.apptopia.com/can-you-gr…
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#RT @Apptopia: this activity correlates with 87% YoY growth - more than any of the recurring 10 Most Downloaded Travel Apps.
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#RT @Apptopia: @Expedia is something of a search engine expert, we hear, and looks to have used the channel to market its flight price prediction engine last year, bidding on more terms relating to the word "flight" after last April.
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#RT @Apptopia: Apple search ads 3Xed its market share last year, according to AppsFlyer Index 15, and non-gaming apps make up the majority of that volume. Are you optimizing the growth that can be gained on this channel? Feel solid about your strategy? Considering budget c…
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#RT @Apptopia: ICYMI: our latest ebook breaks down the 5 strategies the U.S. Download Leaders used to gain market share One of those strategies? rewards that attract QUALITY users into loyalty programs: hubs.ly/Q01D7g_b0
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#RT @Apptopia: NEW ebook alert ⚠️ we dug deeper into the U.S. Download Leaders charts to bring you a first-ever guide, How App Download Leaders are Winning: 5 growth strategies used by UA leaders across app categories. Check it out now: hubs.ly/Q01D4Kd50
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#RT @Apptopia: VP of user acquisition at @Public, Rockford Yapp, sat down on the Somewhat Mobile podcast to talk about its focus on acquiring quality users. 🎧: hubs.ly/Q01CDT_V0 OR📙: hubs.ly/Q01CDYfB0

How investing app Public.com is shifting strategies to acquire users in a down market

Somewhat Mobile · Episode

open.spotify.com
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#RT @Apptopia: Love is in the air💕... and it's not found on just @Tinder $MTCH anymore. With the downloads market not changing much, it's interesting to see @Tinder slow down as @bumble $BMBL and @grindr gain ground. at least Match Group has growth …
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#RT @Apptopia: Search Ads Defense is your bottom-of-funnel fight with your direct competitors, so they don't score with your high-intent searchers. Search Ads Offense is that hail mary pass. Learn how the 2022 Download Leaders tapped UA growth from app… hubs.ly/Q01BZKzS0

Playing Offense v. Defense with Search Ads

Over the last year, app store changes made App Store Optimization (ASO) more competitive, particularly among App Store Search Ads. In fact, all of the #1 Most Downloaded Apps in the U.S. across each...

apptopia.com
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#RT @Apptopia: Coming up, we will be sharing the Acquisition, Engagement, and Retention strategies of these Download Leaders, and others, in a first-ever guide to growth. Click the link here to get it emailed to you at launch 👉 bit.ly/3DTSxfR

Apptopia Newsletter Signup

engage.apptopia.com
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#RT @Apptopia: 5. @Cash App sits squarely in the middle of major social media apps in the top 5 Most Downloaded Apps Overall 😮. maybe its the social nature of a P2P payments app.
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#RT @Apptopia: 4. @Duolingo was the only Most Downloaded Education App Worldwide to have grown YoY. and it did so by +34%!
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#RT @Apptopia: 3. Consumers' revenge travel = increased competition = innovation among travel apps. @Expedia may have only moved up two ranks, but the OTA app nearly doubled its downloads, representing the biggest YoY growth among the travel app leaders.
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#RT @Apptopia: 2. @Temu ranked #8 Most Downloaded Shopping app in the US – despite not existing for 8 months of last year. Talk about coming from behind (and a smart UA strategy 🤓)
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