excellence is the capacity to take pain | founder F/AS | advisor @buildoniris @w3arew3 | former cmo @avax | ex @oakley @strategyand

private
Joined April 2008
God bless the USA ๐Ÿ‡บ๐Ÿ‡ธ
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and so it begins... ty @X for the welcome gift stoked to receive my physical card in the mail.
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Replying to @jacqmelinek
For real. Have you tried snoozing topics? It definitely helps.
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Everyone is talking about @Zcash except Zcash. This is what breakthrough looks like.
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Replying to @TrustlessState
Good read, @TrustlessState. Thanks for sharing. Surprisingly, they donโ€™t have the highest SOV. But even more interesting is that everyone is talking about Zcash, except Zcash! More here if interested in broader privacy narrative: fas.partners/intelligence/prโ€ฆ
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The 1 reason narrative winners are winning? They're building for the long term, and owned media is the move. Websites, blogs, docs, pods. Surfaces that hold value across cycles. Your blog isn't for SEO anymore. It's training data for the model that explains you.
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Share-of-voice is where breakouts flex. Case in point: the world is talking about @Zcash a lot more than Zcash is talking about Zcash. 35% of the field's 3rd-party press over the trailing year. Authored voice at 1.5%. Largest ratio in the field by an order of magnitude.
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3 things the strongest privacy projects already know, but aren't saying. And the 1 reason they're leading while others chase. We measured 18 projects across 5 channels and 25k+ narrative assets. Find out what separates the break-outs from the could-be's ๐Ÿ‘‡๐Ÿผ
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Replying to @walls_jason1
Pending ๐Ÿคท๐Ÿฝโ€โ™‚๏ธ ๐Ÿคž๐Ÿฝ
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