Founder building UNBTN in Andorra. Endurance, oral performance & longevity. Host of Be Unbeaten Podcast.
Ordino, Andorra
Joined April 2009
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Today we begin.
Welcome to UNBTN.
Building in public from the mountains of Andorra.
Follow the journey. – at Chamonix-Mont-Blanc, France
Today we begin.
Not with a product.
With a story.
Welcome to UNBTN.
Never settle. Be unbeaten.
#UNBTN #BeUnbeaten
What a performance by Andrea Kolbeinsdóttir! 🇮🇸🏔️
Winning the Golden Trail World Series Grand Finale in South Korea. Incredible to see Icelandic #trailrun making its mark on the world stage.
Huge congratulations, Andrea! 👏🇮🇸 goldentrailseries.com/kolbei… #iceland
Building the next chapter.
Mizzion by UNBTN — soon to be launched.
Discover. Prepare. Accomplish.
mizzion.ai
Very excited to see UNBTN live today.
Modern endurance fueling gives athletes more energy than ever. UNBTN is built to help them keep taking it in when the mouth starts becoming the limiting factor.
We’re live.
UNBTN Oral Performance is now available.
Built for endurance athletes.
Built in the Pyrenees.
Never Settle. Be Unbeaten.
#UNBTN #OralPerformance #Endurance
I have had this conversation with a gel more times I can count.
Another gel?
You know you need it.
You just don’t want it.
Taste fatigue can make fuelling harder long before your legs are done.
There’s more to endurance than your legs.
#UNBTN #OralPerformance #Endurance
From training together to preparing Pirjo for @UTMBWorldSeries OCC.
The next time we stand at the start in Orsières, it will be race day.
A very personal Episode 002. 🏔️
Road to OCC.
80 km. Serious vertical. A week learning on the trails around Chamonix.
Episode 002 of The Be Unbeaten Podcast follows Pirjo’s preparation for OCC — including 20+ km on the race course itself.
🎙️ Watch on YouTube: youtu.be/vX-o4mMjQAE?si=YKVT…
#UNBTN #OCC #UTMB
This is usually where the negotiation starts.
HOUR 4. YOUR MOUTH DOESN’T.
The legs can keep going.
But dry mouth, less saliva and taste fatigue can make fuelling harder.
There’s more to endurance than your legs.
#UNBTN #OralPerformance #Endurance #SportsPerformance
Defiantly my favorite H.
Hour 1. You feel strong.
But endurance doesn’t only challenge your legs.
As the hours pass, your mouth changes too.
Dry mouth. Taste fatigue. Fuelling gets harder.
There’s more to endurance than your legs.
#UNBTN #OralPerformance #Endurance
Walking #OTWorld Leipzig with @VIKTORIAMODESTA was inspiring.
The future of prosthetics is no longer just medical - it’s culture, design, AI, performance and human empowerment.
Big shift coming.
#AdaptiveTech #Prosthetics #innovation
Great energy at @OTWorld with @levitate_sport . Most meaningful were the talks with customers from Ukraine. A reminder that mobility tech is about restoring independence and possibility. AI, robotics & 3D printing are reshaping prosthetics.
#OTWorld #Prosthetics #AI #Ukraine – at Leipzig, Germany
The next revolution in trail running may not be shoes or fueling.
It may be efficiency.
Zegama. @UTMBWorldSeries Snowdonia. Nordic-style pole training.
Efficiency is not the opposite of toughness.
It’s what allows toughness to last.
open.substack.com/pub/questn… #trailrunning
The next generation of runners won’t just be fitter.
They’ll be more adaptive.
#TrailRunning #Ultrarunning #UTMB #EnduranceSports #climatimpact
open.substack.com/pub/questn…
A powerful piece @IEEESpectrum on the early days of exoskeletons. Robert was one of the first real users, a true pioneer. His courage and willingness to test and push the technology helped move the entire field forward.
Grateful to see this story told.
spectrum.ieee.org/exoskeleto…
After a spinal cord injury, Robert Woo spent 15 years helping engineers improve exoskeletons—from the inside. @EksoBionics @golifeward @WandercraftHQ
spectrum.ieee.org/exoskeleto…
Some training blocks end with a race. This one didn’t. Jungle → skimo → volcano. Race canceled by a 12-year storm. But the engine was built. Meanwhile, we have been testing Mizzion, understand what actually drives progress.
Less noise. More signal.
open.substack.com/pub/questn…
New Quest Notes: Running as a Mirror
UTMB gave me my first DNF and a mirror.
16 races across Europe, Asia, and North America taught me the loops:
Learning ↔ Adapting ↔ Growing open.substack.com/pub/questn…
I spent five years chasing running data - pace, HRV, VO₂ max, until slowing down finally made me wiser.
From Data to Wisdom: My first Quest Notes essay.
open.substack.com/pub/questn…
#running #ultrarunning #reflection #fromdatatowisdom #trailrunning #digitalhealth #ai #Mindfulness
15 years after launching 3D-printed prosthetics @UNYQ, Medicare recognizes 3D printing as a reimbursable method. At @singularityu we said it’s exponential times, healthcare just moves linearly… until it suddenly doesn’t. tiny.cc/tpeu001
#3DPrinting #OandP #DigitalHealth
Big congrats to Lasse and the @levitate_sport : EY Entrepreneur of the Year “Scale Up” winners!
Proud to have witnessed this journey of purpose and growth. 🚀 #impact #Ukraine 🇩🇰🇺🇦
Thankful to be invited by my friend and coach Sigurjón Ernir from the Ultraform podcast 🎙️ (Icelandic language). 🇮🇸🏔🔥 #UltraRunning #TrailRunning #leadership open.spotify.com/episode/4IA…
Inspiring @levitate_sport board meeting earlier this week with founder Lasse. Proud of our work in Ukraine and our 2-year partnership with uplus.center/en (led by Oleksandra). Let’s keep pushing. #Levitate #Impact #Ukraine
