"Personalized pricing is a standard part of business practices that has been around for decades. While the technology has changed, the concept has not. Businesses across industries offer customers discounts, rewards, or loyalty programs to support their regulars or bring more people in the door – a practice the customer often benefits from. Further, it is standard in franchised businesses for franchisors to provide data and insights to their franchisees to help them run their businesses successfully.
"IFA is glad to see the @FTC narrow its approach to focus on practices that could actually be harmful to customers, rather than put forth a broad rule that could sweep in ordinary loyalty and discount programs, ultimately harming the consumer and small business owner alike.” - @matthewhaller
franchise.org/2026/10/ifa-ap…
As the @FTC considers rules on personalized pricing, IFA’s @matthewhaller explains how to protect consumers without taking away the discounts and rewards they value. Read his latest piece: thefranchiselens.substack.co…
And IFA's full statement here: franchise.org/2026/10/ifa-ap…
NEW at IFA27 Convention: Two-Day Passes! Bring more of your team for any two days of education, networking and connections in Las Vegas. IFA member franchisors: $999 per person through Dec. 11. Feb. 22–24, 2027
Explore passes: bit.ly/IFA27-X – at Las Vegas, NV
Founder bottlenecks. Culture. Growth. The people behind it all. The new Franchising World features insights from franchise leaders, plus the 2026 Franchise of the Year Awards. Read the issue, then meet featured contributors at #IFA26Emerging: bit.ly/fw-september-october2…
Strong franchisors and franchisees strengthen the franchise business model. That is why Dawn Abbamondi of SMB Franchise Advisors returns to sponsor #IFA26Emerging year after year. Hear why supporting emerging brands matters. 🔗bit.ly/efc26-x – at Nashville, TN
IFA retweeted
Exciting #Franchise #Community News! @PIRTEKUSA USA President & CEO @KimGubera Selected to Serve on the International Franchise Association Board of Directors @franchising411 franchisepressreleases.com/l…
IFA retweeted
Thank you to @Franchising411 for naming me a 2026 Friend of Franchising!
Small business ownership is both incredibly rewarding and incredibly hard - I know that first hand. I’m committed to cutting red tape so franchise owners can do what they do best: create jobs and build their communities.
IFA President and CEO @matthewhaller speaks to franchise executives and operations professionals at the @FranchiseReview Summit in Austin about what’s ahead for IFA and the future of the American Franchise Act when Congress returns - stressing why its passage is essential for brands to better be able to support their franchisees with consistency and long-term certainty.
IFA retweeted
Matt Haller on How Franchise Brands Earn Trust
With @NickFriedman1 and @matthewhaller President and CEO of the @Franchising411
Watch Here: youtu.be/v1YKA-KHH-w?si=R8_j…
The IFA26 Emerging agenda is live. Real challenges. Practical conversations. A room full of people who get it.📍 Nashville | Nov. 16–18
Explore the agenda: issuu.com/franchise411/docs/… – at Nashville, TN
Private equity can fuel franchise growth. Explore deal structures, investment partnerships, and growth strategies at IFA26 SCALE.
📅 Nov. 18–19 | Nashville
🎟️ Franchisors: $499 members / $699 non-members
🔗 bit.ly/scale-ifa – at Nashville, TN
Election Day is November 3. What could the results mean for franchising? Join IFA's Government Relations team Nov. 9 at 3 p.m. ET for a member-only briefing on election outcomes, policy impacts, and the future of the American Franchise Act. Register: franchise-org.zoom.us/webina…
From @FREOPP: The American Franchise Act “helps protect a vital pathway to entrepreneurship and the middle class—one that exists vibrantly in every congressional district in America and has created and supported hundreds of thousands of jobs for Americans on the bottom half of the socioeconomic ladder…
“Franchising is a ladder of opportunity, especially for people without capital or connections. Clear rules protect the franchisees and workers who climb it. The American Franchise Act deserves to pass.”
Read the full piece on why Congress needs to prioritize the American Franchise Act this Congress: freopp.org/oppblog/two-labor…
The IFA Foundation is funding 15 Certified Franchise Executive (CFE) scholarships for IFA members, each worth up to $6,000 in coursework and credits. Applications are open through January 3. bit.ly/CFEScholarship2027
Yesterday, @repjohnnyo, co-sponsor of the American Franchise Act and franchise champion, joined Maryland's franchise community for a conversation in Nottingham.
The event gave local franchise owners a chance to hear directly from one of their members of Congress, raise issues affecting their businesses, and share their perspectives directly with their representative.
Thank you, Rep. Olszewski, for your continued support of franchised businesses across Maryland and your dedication to your constituents!
Choose to be in the room. You will need a notebook. Only at IFA26 Emerging Franchisor Conference, Nov. 16–18 in Nashville. Register: bit.ly/efc26-x – at Nashville, TN
Evolution changes the shape of a thing. Elevation changes where it stands. The franchise industry comes together once a year at #IFA27. Registration is OPEN. Early Bird franchisor savings through Dec. 11:
Members: $224 | Non-members: $499
🔗bit.ly/IFA27-X – at Las Vegas, NV
IFA President and CEO @matthewhaller joined College HUNKS co-founder Nick Friedman on @hunkstalkinjunk to discuss what drives success in franchising, the importance of local franchise businesses, and the American Franchise Act.
🎧 Listen: open.spotify.com/episode/5Cq…
IFA retweeted
Franchise Expert: The Biggest Mistake New Owners Make
Watch Here: youtu.be/E_-lkmLMqBo

















