Freshplum (@freshplum) profile picture

Freshplum

@freshplum

Next-gen e-commerce promotions.

 San Francisco
freshplum.com
Joined November 2010
  • Tweets138
  • Following748
  • Followers492
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Photo by Freshplum (@freshplum)Photo by Freshplum (@freshplum)
Freshplum is joining forces with TellApart to create a more personalized online shopping experience. techcrunch.com/2014/07/15/te…
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How tying values to goals can increase purchase propensity hub.am/1jujOkZ
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How to raise prices without pissing your customers off hub.am/1kXUOYb via @alexdepaoli
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Grab a drink and hear from @SOdio of @ycombinator’s @freshplum in half an hour at The Haven. bit.ly/Q7rR0l
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How fluency on your site can increase value perception in the eyes of your customers hub.am/1itAZ7D via @alexdepaoli
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A very accessible overview of some behavioral economic validated price raising tips with Amazon Prime as a case study blogs.hbr.org/2014/04/the-ar…
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How a tiny bit of negative information can make a customer more likely to buy a product hub.am/1pPEhqw via @alexdepaoli
Startups or Old Guard? If you're young, go with the startup - San Jose Mercury News mercurynews.com/opinion/ci_2… via @MercNews
Different Customers, Different Prices, Thanks To Big Data via @forbes by @datacurtain forbes.com/sites/adamtanner/…
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How decreasing self-control can increase purchase propensity hub.am/1gWb8m5
Shopper Momentum: How a type of mindset can influence purchase behaviour blog.freshplum.com/shopping-…
"Get Fit" vs. "Don't get fat" - how contextual messaging can increase buyer motivation hub.am/Ns4vS0
Why order matters when creating an e-commerce site blog.freshplum.com/primacy-e… via @alexdepaoli
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How to drive engagement by making an itty bitty initial ask blog.freshplum.com/foot-door…
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How the "foot in the door effect" drives on-site engagement blog.freshplum.com/foot-door… via @alexdepaoli
Freshplum mentioned for individualized promos on the @Dell blog bit.ly/1bwl76l
Replying to @freshplum
@freshplum You guys should checkout the latest @planetmoney podcast on Uber’s dynamic pricing—really good! npr.org/blogs/money/2014/02/…
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Great blog post! Thank you @freshplum blog.freshplum.com/holiday-p… #SocialBusiness #ethicsmatters
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Amazon's most significant blind spot smallchou.com/post/510855012… via @smallchou
Strikethroughs, Reference Pricing, and the Allure of the Deal bit.ly/MrMMt4 by @alexdepaoli
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