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Geraldine

@geraldinelau

Digital marketer. Brand strategist. Digital Native. Endlessly curious. NYC. IG: @geraldinelau

 New York City
linkedin.com/geraldinelau
Joined September 2009
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Photo by Geraldine (@geraldinelau)Photo by Geraldine (@geraldinelau)Photo by Geraldine (@geraldinelau)Photo by Geraldine (@geraldinelau)Photo by Geraldine (@geraldinelau)Photo by Geraldine (@geraldinelau)Photo by Geraldine (@geraldinelau)Photo by Geraldine (@geraldinelau)Photo by Geraldine (@geraldinelau)Photo by Geraldine (@geraldinelau)
Data first, always!
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Consumption is a cultural act. Consumer behavior is dependent on their beliefs and the culture they identify with. @marctothec #NYKCONF – at Chicago, IL
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Experimentation is the #1 statistical driver of purchase, not price or brand, as proven by disruptive retail brands like Casper & Warby Parker #NYKCONF – at Chicago, IL
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Interesting to see the types of calls to 311 by @stevenbjohnson #NYKCONF – at Chicago, IL
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Geraldine retweeted
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Bailey Roy@baileyroy8 May 2019
Replying to @geraldinelau
@geraldinelau and I are ready for the @Brandwatch #NYKCONF! – at Chicago, IL
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Companies use algorithms as a shield to bypass anti-discrimination laws #nykconf – at Chicago, IL
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“Algorithms don’t ask questions. They repeat the past.” - Cathy O’Neil #nykconf – at Chicago, IL
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“An individual experience becomes a collective experience” - why customer experience is important #nykconf – at Chicago, IL
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Why use Twitter data for research and analytics #nykconf
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Frank Cassese's Ocean Beach "unflinchingly explores desire, pain, and obsession" @wordriot #literaryfiction teapawt.net/wordriot/status/666443…
Word Riot (@wordriot) profile pictureWord Riot@wordriot17 Nov 2015
Ocean Beach by Frank Cassese goo.gl/fb/PrI0g2
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Getting schooled in social data and insights @Brandwatch #brandwatchtips – at Manhattan, NY
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.@City_Sasquatch talks with novelist Frank Cassese about Ocean Beach bit.ly/1RJqxvi
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6:30am for "Is it worthwhile?"at #NightofPhilosophy. We'll see in thirty minutes.
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Crash course at #NightofPhilosophy. Been 5h. Another 2.5h. Here we go. #hardcore
Designer drug in a packet for the brand obsessed #popart #consumerism #brandconscious
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Never fail to discover something new @strandbookstore Frank Cassese's Ocean Beach is next! #reading #IndieAuthor #NYC
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Let's go Knicks! All the way from Malaysia at MSG! #nyknicks vs #Lakers #knicks
Whole wheat fails the storm A/B test. Ht @JRMcGrail
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Replying to @CIOonline
About time! “@CIOonline: WhatsApp arrives on the desktop trib.al/Ytd9HSi @CIOonline”
Singapore launches program in San Francisco to attract more U.S. startups tcrn.ch/1uqFM52
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