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Los Angeles, CA
Joined January 2009
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⚡️imFORZA retweeted
We just opened a community for Realtors who actually want to talk lead gen, not collect another group invite.
Ask questions. Share what is working in your market. Go deeper on the tips, tools, and trends from The Real Estate Marketing Update.
Practical talk only.
What is the first thing you would ask a room of serious agents?
ALT A smartphone community hub surrounded by real estate marketing, tools, growth and conversation icons
⚡️imFORZA retweeted
Nearly half of home sellers gave buyers a concession in May, the highest May share Redfin has ever recorded.
Buyers have leverage. Most have no idea how to use it.
In the latest Real Estate Marketing Update:
- The concession menu landing page that captures buyers before the price cut
- The free app that turns every open house visitor into a tracked lead
- What record concession data means for your buyer and seller conversations
Read it and subscribe free: realestatemarketingupdate.co…
ALT The Real Estate Marketing Update Edition 83: concession menu landing page tip, Curb Hero open house lead capture tool, and record seller concession data.
⚡️imFORZA retweeted
A real estate agent in Virginia built a Facebook group called "Loudoun Moms."
In 2023 alone, that group generated $22 million in sales and 20 transaction sides.
The group is not about real estate. That's the point.
In our latest edition of The Real Estate Marketing Update:
💡 The non-real-estate Facebook group formula that builds multi-million dollar pipelines (with the exact 5-step setup)
🛠️ A sphere marketing platform that launched 3 days ago for $39/month
📰 The federal report that just named pocket listings a fair housing threat, and what every buyer agent should say next
Read it and subscribe free: realestatemarketingupdate.co…
ALT Edition 76 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
A Florida homeowner used ChatGPT to sell his house in 5 days.
He saved $47,000 in commissions.
His listing price beat every agent's estimate by $100,000.
Agents need a clear answer to this story - and it's not a defensive one.
In our latest edition of The Real Estate Marketing Update...
💡 The short-form video content system that proves your value before sellers even ask
🛠️ The AI tool that turns one video into 5-10 posts automatically
📰 What the ChatGPT house sale actually means for your business (and what it doesn't)
Read it and subscribe free: realestatemarketingupdate.co…
ALT Edition 74 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
78% of buyers hire the first agent who responds.
The average agent responds in 47 hours.
That gap is why most leads go cold - not because the lead wasn't serious.
In the latest Real Estate Marketing Update:
💡 The 5-step automation sequence that contacts leads in under 60 seconds
🛠️ The platform that scores leads by search behavior so you call the right ones first
📰 What the Senate's landmark housing bill means for your buyer and seller conversations
Read Edition 72 and Subscribe FREE: realestatemarketingupdate.co…
Thank you to this edition's sponsor, @HubSpot
ALT Edition 72 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
Mortgage rates just hit their lowest point in nearly 4 years.
Most agents haven't called a single lead about it yet.
The ones who act first will win the listings.
In Edition 70 of The Real Estate Marketing Update (sponsored by @HubSpot):
☎️ Your exact call script for rate-drop lead reactivation 🎯 The Google ad most agents have never set up (it sits above every PPC ad on the page)
🙋🏽♂️The $25/month tool that gets past clients to raise their hand without you asking
Read it (and subscribe) here >> realestatemarketingupdate.co…
ALT Edition 70 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
Opendoor just wrote a $39M check to the FTC.
The reason? Something most agents do every day without thinking twice.
Plus in this week's Real Estate Marketing Update:
→ The exit intent trick that 10x'd one agent's lead capture
→ Virtual staging for $1/image (yes, one dollar)
Sponsored by @HubSpot
Read Edition 68 👇
realestatemarketingupdate.co…
ALT 68 of The Real Estate Marketing update by imFORZA
⚡️imFORZA retweeted
🚨 The Newest Edition of The Real Estate Marketing Update is Out!
→ Google's adding AI-generated Q&A to your Business Profile. Here's how to control it.
→ An AI that calls your leads for 90 days straight
→ What Rocket + Redfin's "Preferred Pricing" means for you
Check it out & subscribe >> realestatemarketingupdate.co…
ALT Edition 66 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
The 65th Edition (sponsored by
@GoogleAds) of our lead-generation newsletter for Realtors is out!
This edition covers...
💡 How to Generate Leads and Links by Building Trust
🛠️ A Tool to Create, Edit, and Publish Better Videos
📰 Is Google the Next Big Real Estate Portal?
Read the new edition here >>
realestatemarketingupdate.co…
ALT Edition 65 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
The 64th Edition (sponsored by
@TheRokuChannel) of our lead-generation newsletter for Realtors is out!
This edition covers...
💡 How to Improve Your Website with One Small Change
🛠️ Our Favorite AI Creative Suite for On-Brand Visuals
📰 2026 Predictions of Most Impactful Forces on Agents
Go check it out here >> realestatemarketingupdate.co…
ALT Edition 64 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
The 63rd Edition (sponsored by @Money) of our lead-generation newsletter for Realtors is out!
This edition covers...
💡 How to Use an AI Chat on Your Site for Lead Gen
🛠️ A New Tool to Get Real-Time MLS Data Directly
📰 How to Generate Leads as Seller Activity Picks Up
🔗 Go check it out here >> realestatemarketingupdate.co…
ALT Edition 63 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
We break down a new tip, an incredible new tool, and a recent news story....all to help you generate more buyer and seller leads.
Go check out Edition 62 of our highly rated newsletter (sponsored by @getlindy)...it's out now!
realestatemarketingupdate.co…
ALT Edition 62 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
🔥 The latest edition of our highly-rated newsletter for Realtors just dropped!
Inside this edition (sponsored by @getlindy):
💡 A Much More Powerful Exit Intent Popup
🛠️ Your 24/7 AI Assistant
📰 The Zillow & BHHS Partnership
Go check it out now and subscribe to get future releases → realestatemarketingupdate.co…
Give us a follow for weekly Realtor marketing tips and trends.
ALT Edition 61 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
🔥 The latest edition of our highly-rated newsletter for Realtors just dropped!
Inside this edition (sponsored by @PacasoHomes):
💡 How to Shift Your Messaging to Generate More Leads
🛠️ A Members-Only Local Market Data Dashboard
📰 Takeaways from the Resurgence of @Opendoor
Go check it out now and subscribe to get future releases → realestatemarketingupdate.co…
Give us a follow for weekly Realtor marketing tips and trends.
ALT Edition 60 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
It’s story time, reimagined.
Now you can create personalized, illustrated storybooks about anything, complete with read-aloud narration. Try Storybook in 3 easy steps:
1. Open Gemini at gemini.google
2. In the prompt bar, ask Gemini to make a storybook about any topic (tip: you can add photos)
3. Enjoy!
⚡️imFORZA retweeted
🔥 The latest edition of our highly-rated newsletter for Realtors just dropped!
Inside this edition:
💡 How to Earn AI Citations and Spark More Seller Conversations
🛠️ A Tool Repurpose, and Chat with, Your Real Estate Data
📰 Lead Gen Lessons from Rocket's Growth Post-Redfin Acquisition
Go check it out now and subscribe to get future releases → realestatemarketingupdate.co…
Give us a follow for weekly Realtor marketing tips and trends.
ALT Edition 59 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
🔥 The latest edition of our highly-rated newsletter for Realtors just dropped!
Inside this edition:
💡 How to turn 4 overlooked website pages into powerful lead magnets
🛠️ Google’s new no-code AI builder
📰 Zillow’s new home search features—and how they’ll impact your leads
Go check it out now and subscribe to get future releases → realestatemarketingupdate.co…
Give us a follow for weekly Realtor marketing tips and trends.
ALT Edition 58 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
The 56th Edition (sponsored by PodPitch) of our lead-generation newsletter for Realtors is out!
This edition covers...
💡 How to Get More Visibility in Popular LLMs
🛠️ Our Favorite Tool for Better YouTube Videos
📰 Compass' Lawsuit Against Zillow and Its Impact On You
🔗 link in the comments below 👇🏽
ALT Edition 56 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
The 55th Edition (sponsored by
@PodPitch) of our lead-generation newsletter for Realtors is out!
This edition covers...
💡 How to Win a Google Featured Snippet with Schema
🛠️ An AI-Powered Lead Management Assistant
📰 NAR's Decision to Rescind Their 'No-Commingling' Rule
Start getting more leads today!
🔗 link in the comments below 👇🏽
ALT Edition 55 of The Real Estate Marketing Update by imFORZA
⚡️imFORZA retweeted
The 54th Edition (sponsored by @HubSpot) of our lead-generation newsletter for Realtors is out!
This edition covers...
💡 How to Generate Scroll-Stopping Creatives with AI
🛠️ Our Favorite Tool for AI-Powered Virtual Tours
📰 How Zillow’s New ‘Offer Strategy’ Feature Impacts Agents
🔗 link in the comments below 👇🏽
ALT Edition 54 of The Real Estate Marketing Update by imFORZA