Instruqt is a flexible, hands-on lab experience that generates demand, drives adoption, and inspires product champions.

Amsterdam, Netherlands
Joined November 2016
Instruqt 2.0 is here πŸš€ ⚑ Build labs faster πŸ› οΈ Create and manage content with ease πŸš€ More flexibility, greater control Same platform. Less friction. πŸŽ₯ Missed the reveal at HANDS-ON 2026? Watch it here πŸ‘‡ hubs.ly/Q04Bq8GZ0 #Instruqt #HandsOnLearning #ProductAdoption
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That's a wrap on HANDS-ON 2026! πŸ™Œ And a huge thank you to all of our speakers. You brought honest stories, real lessons from the field, and plenty of ideas worth stealing. Four sessions, one clear message: proof beats promises, and nobody learns software by watching it. Joined live? Keep an eye on your inbox. On-demand links for every session are on the way πŸ“¬ Missed it? Don't worry. The recordings are coming soon, so follow Instruqt to be the first to know when they're live πŸ”” #InstruqtHandsOn #HandsOn #DevRel #SalesEngineering #DeveloperExperience
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We're live! HANDS-ON is underway πŸš€ We’ve got an afternoon of honest conversations with people who know what it takes to get users hands-on with software, and we’re just getting started. Honest discussions with practitioners doing the work. It's not too late to join. Jump in via this link πŸ‘‡ hubs.ly/Q04yyG_b0
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⏰ One day to go until HANDS-ON! Tomorrow we go live with 4 sessions built around one idea: nobody learns software by watching it. πŸš€ No slides you'll forget by lunch. No "imagine if" demos. Just real conversations with people who prove their product works, every day. πŸ“… Tomorrow, September 29 πŸ•“ 11:00 AM ET / 17:00 CEST πŸ’» Virtual and free Haven't signed up yet? This is your sign. Save your virtual seat here πŸ‘‡ hubs.ly/Q04yrTHG0 #InstruqtHandsOn #HandsOn #DevRel #SalesEngineering #DeveloperExperience
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A fast lab build is 40 hours of engineering time πŸ•“ On September 29, our team show will what that job looks like when it takes one. Live, on real content, no slides. Β  We rebuilt lab authoring around closing that gap, and the only fair way to show it is to build one in front of you βš’οΈ πŸ“… September 29 - 11:00 AM ET / 17:00 CEST - virtual πŸ’» Save your virtual seat hereπŸ‘‡ hubs.ly/Q04ydhqh0
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The agenda for HANDS-ON is live πŸš€ ⚑ Live Instruqt product launch πŸ’¬ SE leaders on proving, not just demoing πŸ“ˆ Lab-led growth: 90 days vs. 5 years πŸ”₯ Kelsey Hightower on hands-on learning in the AI era Swipe through for the full lineup ➑️ πŸ“Œ September 29, 11:00 am ET / 17:00 CEST, virtual Register here β†’ hubs.ly/Q04xRnh-0
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Spotted at AGNTCon + MCPCon Europe in Amsterdam yesterday: hubs.ly/Q04xRd5-0 skipping the pitch deck and going straight to hands-on πŸš€ Great to see hubs.ly/Q04xRd5-0 using Instruqt to prove that on the show floor, one hands-on session at a time. #agentgateway #https://hubs.ly/Q04xRd5-0 #Instruqt #handson #AAIF
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Something new is surfacing πŸ‘€ We've been building something BIG. A bold new foundation. A new chapter for Instruqt. See the big reveal at HANDS-ON πŸ”₯ πŸ“… Sept 29 Β· 11AM ET / 17:00 CEST πŸ’» Virtual hubs.ly/Q04xxk5L0 (hubs.ly/Q04xxk620) #HANDSONbyInstruqt
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HANDS-ON is almost here πŸ”₯πŸš€ How do you get people to actually try your product, understand it fast, and want to keep using it? That’s what HANDS-ON is all about. Candid conversations, practical insights, and real questions answered on the spot. πŸ“… Sept 29 Β· 11AM ET / 17:00 CEST πŸ’» Virtual Register here πŸ‘‡ hubs.ly/Q04xx59F0 (hubs.ly/Q04xx5800) #HANDSONbyInstruqt #ProductAdoption
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🎀 Speaker announcement: Kelsey Hightower is joining HANDS-ON! Former Google Cloud Distinguished Engineer. Creator of "Kubernetes the Hard Way." Clear your calendar. This is one you don't want to miss πŸ™Œ πŸ“… Sept 29 Β· 11:00 ET / 17:00 CEST Β· Virtual πŸ’» Register β†’ hubs.ly/Q04x73Lx0 #HANDSONbyInstruqt #Instruqt #HandsOnLearning #KelseyHightower
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Good news: the days of canned demos and 40-slide decks are over πŸš€ Now you just click Start and try it yourself. That’s what HANDS-ON is all about. Real conversations about what it takes to drive developer adoption. πŸ“… Sept 29 Β· 11am ET / 17:00 CEST πŸ’» Virtual Register today: hubs.ly/Q04wXnmP0 #ProductAdoption #HANDSONbyInstruqt
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Confidence isn't taught. It's built βš’οΈ You can read every doc and sit through every demo, but real confidence comes from doing. β†’ Try it. β†’ Practice it. β†’ Apply it. That’s the idea behind HANDS-ON. Join us virtually September 29 Β· 11am ET / 17:00 CEST πŸ’» Use this link to register πŸ‘‡ hubs.ly/Q04w3R6K0 #ProductAdoption #DeveloperExperience #HandsOnLearning
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One month is enough time to learn a new language, train for a 5K, or rewatch all of The Office πŸ“Ί It's also how long you have until HANDS-ON, our virtual event on September 29, 11:00 am ET / 17:00 CEST. See how leading GTM, DevRel, and Product teams turn complex products into confident customers. No slides pretending to be a demo. Live, in the browser. Register: hubs.ly/Q04vGXNV0 What's one thing about your onboarding or demo experience you'd fix if you had a month to do it?
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AI changed how technical buyers evaluate software. The teams pulling ahead are letting them try it themselves. We're getting into what's actually working at Hands-On, Sept 29 at 11:00 am ET. Register: hubs.ly/Q04vm-1_0 #HANDSONbyInstruqt
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Kilimanjaro is 19,341 ft. You don't summit it in one push ⛰️ Arun Gupta climbed it in stages, acclimatizing along the way so his body could actually use the oxygen at altitude. Pacing so the whole group summited together, not just the fastest climber. He came back with a phrase: cognitive altitude. It's what happens when you launch straight into all the technical detail at once, before checking whether the person across from you is still at basecamp. His fix is a simple framework: listen, reflect, ask. Meet people where they are, then climb together. Because dumping your entire Kubernetes stack on someone in one breath isn't a pitch. It's altitude sickness. What's your version of "listen, reflect, ask" when you're bringing someone technical up to speed? Watch how he connects the two πŸ‘‡ #DeveloperExperience #Instruqt #VirtualLabs
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"yet_another_webinar.mp4". You know the file. A talking head, forty slides, and a chat window nobody's typing in. That's why on September 29, we're doing something different: HANDS-ON, a working conference, not a webinar. At Instruqt, we've always believed in learning by doing. No decks read at you for an hour. No "drop your questions in the chat" that go unanswered. Just people building, breaking, and pressure-testing real ideas, live, in real environments πŸ™Œ πŸ“… September 29, 2026 πŸ•š 11:00am ET πŸ’» Virtual What's the last webinar that actually kept you watching past the intro, and what made it different? πŸ‘‰ Reserve your seat through the link in the comments
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πŸŽ™οΈ Meet the next speakers for HANDS-ON: Dave Ahr from Coder and RaphaΓ«l Pinson from Isovalent, now part of Cisco. One of them started building a hands-on program 90 days ago. The other started 5 years ago. We're putting them in the same conversation πŸš€ Dave's team just shipped its first hands-on workshops. An academy and certification are on the end-of-year roadmap. RaphaΓ«l's team has been at it for 5 years. They've built 30 hands-on labs. Tens of thousands of plays. A badge economy keeps people coming back, and it even connects to a CNCF certification. Same goal. Five years apart. In this conversation, they compare notes on: β†’ What to build first β†’ When rewards start paying off β†’ What breaks at scale β†’ What Dave should copy from RaphaΓ«l's playbook or deliberately do differently You'll be able to ask them anything live. We're excited to hear it all! πŸ“… September 29, 2026, 11:00 am ET πŸ’» Virtual Register through the link in the comments πŸ‘‡
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A good demo used to be enough to move a deal forward. Now buyers say "cool" and want to see proof it'll actually work for them. That's the topic of one of our upcoming Hands-On sessions: "Proof or It Didn't Happen: Selling When the Demo Is No Longer Enough." We’re bringing together Igor Racic from Infoblox, Keith Mansville from Google Cloud, Chris Clarkson from Illumio, and Adam Close from Octopus Deploy to compare notes on how they’re handling this shift. What are buyers asking for now? What do they need beyond the demo? And what have teams had to change along the way? That’s the conversation we want to have πŸš€ Expect a practical discussion grounded in what these teams are seeing and doing right now. πŸ“… September 29, 2026, 11:00 am ET πŸ’» Virtual Register through the link in the comments πŸ‘‡ #HandsOn #TechnicalSales #SalesEngineering
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πŸ€– AI can tell you the steps to do something. It can't teach you what to do when things go wrong. That's the gap most technical training misses. People read the docs, watch the demo, and still freeze the first time something breaks for real. No chatbot has an answer for "why is this broken on my machine, right now." That confidence only comes one way: doing it yourself, hitting the errors, working through them. That's the idea behind Hands-On, our upcoming virtual event. AI tells you. Hands-on teaches you πŸš€ We'll get into why real practice builds instincts that reading and watching can't, and how to build more of it into your team's ramp-up. When you're onboarding a new engineer: docs and AI, or hands-on practice? What's worked for you? πŸ“… September 29, 2026 πŸ•š 11:00 am ET πŸ“ Virtual Register through the link in the comments πŸ‘‡
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Hot take: the challenge has moved. AI writes the code now. Pretty exciting, right? So here's the real question: who's actually using it? ℹ️ Fun fact: AI now writes almost half of all new code out there, up from almost none just a couple of years ago. That's huge. And it means the teams who get adoption right are the ones turning all that new code into real results. That's the topic at Hands-On 2026: how AI is rewriting developer adoption. That gap, features shipping faster than anyone can adopt them, is where marketing, sales, DevRel, and customer success teams live right now. That's why we call it Hands-On: no passive slides, just interactive experiences that show you how to drive real adoption. If that's your world, this event is built for you. πŸ“… Sep 29, 11:00 AM ET πŸ“ Virtual Interested? Registration's open. Save your seat using the link below πŸ”— hubs.ly/Q04qhk610 #HandsOn2026 #DeveloperAdoption #AI #Instruqt
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