Building @BackboneIO, @TavernStudios, @SnekkiesNFT, @SpacebudzNFT Consistency is key.
Joined October 2011
- Tweets10.7K
- Following871
- Followers3.4K
- Likes26K
So in basically every case the moat comes from marketing and depth of marketing as copying code isn't the issue anymore.
But does it measure UX? IMO it's the main reason @Shopify, @Railway, @Cloudflare etc. got to where they are -> UI/UX focus first.
SAAS IS DEAD
AI can copy anything in a few hours
UNLESS you have a moat
things AI can't copy:
→ platform approvals (meta, tiktok, youtube)
→ legal licenses (banking, healthcare)
→ proprietary data (years of unscrapeable data)
→ distribution (audience, rankings, SEO)
→ founder brand (people buy from you, not your code)
before you build anything, you need to know what your moat is
introducing doesithaveamoat.com
→ find niches with strong moats
→ check your startup and find the moat you're missing
→ see which startups printing $$ you could copy in a day
what's your moat?
I’m currently preparing my first performance marketing campaigns and here are some easy tips:
🖌️ Find a style
✍️ Write the scripts
Each Ad needs:
🪝 Hook: I like to focus on pain points I can solve
✅ Solution: present your solution
🎬 Call to action
Cheers to that ☕️
I believe in creating a brand instead of just a tool. I respect the “I’ll build a tool” mentality but it’s not for me.
I think a SaaS that pops but has an actual brand will always be more valuable compared to: generateAIcontent(dot)com.
Imagine that would be @higgsfield 👀😂
Cheers to that ☕️
Luca retweeted
Shoutout to @wickedguro, his content made me realize:
💾 I can do pSEO in my niche as well → Started this already.
🤖 My app was built in an agentic-first approach but not marketed that way → Fixed that.
🦄 There are still niches within my market I can target → Published more content.
✒️ Purely AI-generated content is not the way to go → Fixed that entirely.
Now I’m focusing on widening my reach within these niches and building out the content. The biggest help is two systems that I built for myself:
🖲️ Automated content creation system in my tone of voice, optimized, not “AI-generated”
✅ A review system that keeps me from forgetting things and gives me an easy way to check everything before it goes live.
I plan to publish articles on both systems in the future. That’s something you don’t wanna miss! My fuel? Good coffee
A client of mine is working with a custom version of this and they love it. The company knowledge aka wiki is their favorite part.
No matter which AI tool they are in, it’s connected via MCP and knows from what they talk about which info about a client or a process to look up.
First I thought all these things don’t matter for me and then I realized I’m somewhat of a dev now 😮😂
Luckily my best employee (his name is Claude Van Damn) came in clutch and saved the day.
An urgent notice from the Railway team
blog.railway.com/p/security-…
Shoutout to @wickedguro, his content made me realize:
💾 I can do pSEO in my niche as well → Started this already.
🤖 My app was built in an agentic-first approach but not marketed that way → Fixed that.
🦄 There are still niches within my market I can target → Published more content.
✒️ Purely AI-generated content is not the way to go → Fixed that entirely.
Now I’m focusing on widening my reach within these niches and building out the content. The biggest help is two systems that I built for myself:
🖲️ Automated content creation system in my tone of voice, optimized, not “AI-generated”
✅ A review system that keeps me from forgetting things and gives me an easy way to check everything before it goes live.
I plan to publish articles on both systems in the future. That’s something you don’t wanna miss! My fuel? Good coffee
Fun fact, I’m kind of a developer now and actually had to deal with this, even on a client project I built 😂
Not just PHP. Node.js has also announced security releases for October 21, with HIGH-severity vulnerabilities affecting its 26.x, 24.x and 22.x release lines.
If you run either stack in production, keep an eye on official advisories and apply patches promptly.
Security maintenance doesn't stop at your application code. Your runtime matters too.
Node.js advisory: nodejs.org/en/blog/vulnerabi…
Back to Marketing today!
📰 Working on more blog posts and articles
🤖 Improving the showcase of the agentic features
✏️ Writing Reddit replies
🔍 Analyzing what brings impressions/clicks to go deeper into those niches
I've built quite a good system for writing better blog posts and reviewing things on my website. Will cover both topics in a future article. Both have been a game-changer for me!
Damn, didn’t see that one coming 👀😂
Top builders by commits in the last 24 hours:
🥇 @whoisgrisha — 279 commits
🥈 @knackfish — 112 commits
🥉 @mertnesvat — 100 commits
4. @justraud — 100 commits
5. @pratikkadam_ — 88 commits
6. @rahulverma989 — 54 commits
7. @phildsouza — 51 commits
8. @pushpit07 — 50 commits
9. @tunimba — 36 commits
10. @jon_mccutchen — 36 commits
Next board drops tomorrow at 2 PM UTC.
I now feel the urge to make existing things even better because I want that trial to turn into a paying customer 👀😂
Tomorrow I’m back to marketing, I swear!
Luca retweeted
New trophy unlocked 🏆
@knackfish earned Click Current: Reach 100 Google Search clicks.
Trophy #7 in their pirate chest.
