Tweeting about marketing, SaaS, and some other stuff. Much more active on @LinkedIn.

Washington, DC
Joined June 2009
The clicking sounds on my baby monitor sound eerily similar to the clicking sound the zombie's make in The Last of Us. Coincidence? Just me?
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Startup idea: Better birthday party locations/options in the the Washington, DC metropolitan area.
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I am convinced that if everyone started their day with 60 minutes of moderately intense exercise while listening to upbeat music followed by 5 minute guided meditation and a somewhat healthy/indulgent breakfast and then started work... They would be 100x more productive
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I am looking for a tool that will: 1. Let me automatically connect (in bulk) with people who like a specific LinkedIn post of mine 2. Let me automatically connect with people who view my profile. Any ideas?
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Katie Mitchell retweeted
We're pumped Sprig's new Prototype Integrations launch is taking off on @ProductHunt! Connect in one click with incredible design partners and choose between testing with your own users OR testing with a panel via our panel partner @userinterviews producthunt.com/posts/sprig-…
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The goal of content marketing is twofold: Content - "to engage and tell stories" Marketing - "to sell your product" Too often you only get people who can do one or the other.
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Helping others is really the best feeling in the world. Next time you think about selling something, think: Can I give this away for free? If you're able to give things away for free, no matter how small, you are helping someone in a big way.
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I was "this years old"
How old were you when it suddenly hit you that time was more valuable than money?
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Are there any substacks/newsletters by strong female writers sharing their learnings about building a solo freelancing business that allows them to better balance work/home&kids? Asking for a friend? 😳😳😳
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Katie Mitchell retweeted
The 2nd most common question I get from founders and marketing leaders: "Do you have a contractor or agency for X?" This is usually followed by "Our current contractor/agency is terrible." This begs the question, is it you or is them?
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When you're reading a @substack post by @lennysan about how products become hits, he says it's because of influencers and not classic WOM, and you immediately click his referral link to check out the book he recommends on the same topic from the library. 😳
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All the marketers say "distribution matters more than content itself" but they don't say why people avoid distribution there are three reasons...
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3) Our ego gets in the way What if it fails? Distribution is the closest you get to your user. And in many cases, you'll put what you made right in front of their face and it will be crickets
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I have nothing helpful here, just gotta fight through it!
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Marketing in 2010: - Sell - Pitch - Promote - Feature peddling - Product-centric - Discounts - Demos - SDRs Marketing in 2020: - Educate - Add value - Build community - Customer-centric - Entertaining - Supportive - Helpful - Fun
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KNOW YOUR USERS AS YOU GROW! Such an important message for product builders everywhere.
As a Product Manager at @Weebly, I helped launched a product that was: Featured 10x in the app store Shared by @tim_cook at WWDC In @apple commercials In a recent keynote talk, I shared the key ingredients for its success. Here's the summary:
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Katie Mitchell retweeted
As a Product Manager at @Weebly, I helped launched a product that was: Featured 10x in the app store Shared by @tim_cook at WWDC In @apple commercials In a recent keynote talk, I shared the key ingredients for its success. Here's the summary:
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Katie Mitchell retweeted
Statistics for Sprig Concept & Usability Testing, look how your product has grown on @ProductHunt. Good job @ryanglasgow, @ksmitchell86 You can see more here - upvote-bell.com/projects
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